History of education and training in Vietnam.

In the late 1980s, most of the world still associated Vietnam with resistance and war, hardship, refugees, and a mismanaged planned economy. During the 1990s, by contrast, major countries began to see Vietnam as both a potential partner and a strategically significant actor—particularly in the competition between the United States and an emerging China—and international investors began to see Vietnam as a land of opportunity.

This edited book examines how South Vietnam’s (formerly the Republic of Vietnam 1955-1975) literary and journalistic writers were perceived and - potentially - influenced by Western thought, led by thinkers such as Jean-Paul Sartre, Franz Kafka, Sigmund Freud, Thomas Mann, Martin Heidegger, Hermann Hesse, Edmund Husserl, Stefan Zweig, Graham Greene, and Somerset Maugham. The book reveals the dynamism and diversity of Western thought in individual literary texts, as well as among the authors themselves. The volume considers how writers and their texts engaged with issues that are socially, culturally, politically, and philosophically significant to Vietnam and beyond, past and present. This approach to South Vietnam’s literary and journalistic tradition enables an alternative plural, inclusive view of the significance of these texts, which are shown to be neither exclusively anti-Communist nor “bourgeois individualist” (cá nhân tiểu tư sản), as they have so often been interpreted both in and outside of Vietnam. Such an interpretation problematically retains the marginal position of South Vietnam’s literature in mainstream Vietnamese literature, and in the literatures of the host countries where these Vietnamese authors have migrated, settled, and continued to write following the 'Fall of Saigon'. This volume presents itself as a key text for those studying Asian and postcolonial literatures, as well as scholars in the humanities researching Vietnam – its history, politics, society, and culture.

This book compares the nature and practice of internationalisation of the curriculum at the policy, institutional, and classroom levels in Vietnam and Australia: the former an Asian, developing, and sending country of international students, and the latter an Anglophone, developed country, and a major education export provider. By examining curriculum internationalisation practices in these two vastly different socio-cultural contexts, the book contributes to the understanding of the magnitude and the range of differences regarding national and institutional responses to the common call for curriculum internationalisation. It addresses the impacts of the latest technological, political, economic, and sociocultural developments and COVID-19 on higher education internationalisation, as well as the digitalisation of international education. Crucially, it responds to a critical gap in the literature by not only investigating curriculum internationalisation policies and their implementation, but how faculty staff and students experience and engage with internationalisation of the curriculum in their home context, and how they position themselves and are positioned by the structural conditions with regard to curriculum internationalisation. The authors utilise document analysis, in-depth interviews, and focus groups from a four-year research project. The research employs a unique conceptual framework combining practice architectures theory and Barnett and Coate’s conceptualisation of curriculum as knowing-acting-being. Providing rich inputs for new ways of thinking and doing to enhance educational quality and the learning experiences of all students, the book is a valuable resource for researchers, academic staff, practitioners, leaders, and students in higher education and international and comparative education.

ベトナムにおいては多方面の発展に伴い、全世界のベトナム語学習者数も急増している。ベトナム語のテキストは数多くあるが、1 人で学習できる本はほとんどない。 ISAYTEC編集チームは、大勢の学習者がベトナム語を独学できるために「独学でも話せる！ベトナム語」を出版した。 本書はふたつのトピックによって構成され、第1 部はベトナム語の発音、数字と名詞修飾の表現を紹介。 第２部は全12 課で、各課に日常生活でよく使われるコミュニケーション用語。例えば、挨拶、買い物、道を尋ねる、レストラン、旅行、健康などで構成されている。更に、ISAYTEC インプットシリーズ言語テキスト「独学でも話せる！ベトナム語」の各課に会話、新出単語、文法、練習問題の4 パターンで構成されている。 本書は体系的に文法を解明し、初心者にとても適している。文法の内容は明確に説明し、いろんな場面に対応できるため、多くの例文を掲載しており、学習者が簡単に把握でき、ネイティブな表現に役立つ。 以上の内容に基づき、「独学でも話せる！ベトナム語」は初心者が簡単に迅速かつ効果的にベトナム語を学べることを願っている。

Contents: Editorial: Marketing after COVID-19: Crisis adaptation, innovation and sustainable technological advances - Katia Iankova and Pedro Longart Branding Al Ain as a tourist destination - Pedro Longart and Katia Iankova Impact of digital marketing on SMEs performance in Saudi Arabia: Implications on building NEOM - Areej Algumzi Innovative crisis-response through best human resources practices during COVID-19 - Bharti Pandya and Bistra Boukareva Antecedents of consumptive behavior prior to the celebration of Eid Al-Fitr during the COVID-19 Pandemic - Amaliyah Amaliyah and Aminatus Zakhra The shifting trend in online buyer’s behaviour under the impact of COVID-19 pandemic in Vietnam - Ha Thu Nguyen, Thuy Dam Luong Hoang, and Huy Khanh Nguyen Social media usage in higher education: Role in marketing and communication during COVID-19- Abhishek Shukla and Kamini Bhasin Slave to sachet economy: Socio-cultural insights -Hernani Manalo and Ma. Riza Manalo Revenue management during the COVIDization of the economy - Radko Radev and Veselina Yankova Exploring the Emirati female student entrepreneurs in the UAE through the theory of planned behaviour - V.S. Damodharan and K.A. Asraar Ahmed A new perspective of brand equity: the case of pottery craft village collective brand in Vietnam - Quang Van Ngo and Ha Thu Thi Vu Antecedents of QR code acceptance during Covid-19: Towards sustainability - K.A. Asraar Ahmed and V.S. Damodharan

"Quite simply the most serious early intermediate textbook currently available for thoughtful American students at the university level."--Professor Stephen O'Harrow, Director, Center for Southeast Asian Studies, University of Hawai'i at Manoa This is a second-year, intermediate Vietnamese language course designed for high school, college or self-study. Continuing Vietnamese is your next step toward master; it follows the best-selling, linguistically-based Elementary Vietnamese, and helps you progress to an intermediate level of communicating in Vietnamese. Invaluable for anyone planning to travel, study or work in Vietnam, this complete language course has been extensively tested at Harvard University. The accompanying native-speaker audio helps to develop listening comprehension and ensure correct pronunciation. The book contains ten lessons, each composed of two parts. Part 1, the dialogue part, introduces the learner to conversational Vietnamese as it's currently spoken in Hanoi so that the learner will be able to participate in engaging conversation on a variety of topics. Part 2, the narrative part, includes written materials that are characteristic of formal Vietnamese. It aims to develop the learner's reading and writing skills as well as speaking skills. The lessons focuse on various aspects of life in present-day Vietnam, including topics such as culture, history, geography, economy, theater, music, tourism, literature, poetry, cinema and sports. Each lesson helps you to learn Vietnamese by building your Vietnamese proficiency using several complementary elements to thoroughly develop your skills in reading, writing, listening and speaking. Key features of Continuing Vietnamese include: Online audio recordings offering native speakers' renditions of all the dialogues and narratives, vocabulary, grammar and usage explanations, everyday Vietnamese expressions, pronunciation drills and exercises, and even some popular Vietnamese proverbs. Exercises and practice activities which hone your skills throughout the learning process. Cultural notes that help bring Vietnam to life. A contemporary focus on today's Vietnamese speech patterns. A format that sharpens all four language skills: listening, speaking, writing and reading. All media content is alternatively accessible on the Tuttle Publishing website.