Strategy and Strategists

Strategy and Strategists
Author :
Publisher : Oxford University Press, USA
Total Pages : 720
Release :
ISBN-10 : 9780199219711
ISBN-13 : 0199219710
Rating : 4/5 (11 Downloads)

Synopsis Strategy and Strategists by : James Cunningham

Importantly, this stimulating text:

Strategic Management

Strategic Management
Author :
Publisher : Red Globe Press
Total Pages : 240
Release :
ISBN-10 : 1137035447
ISBN-13 : 9781137035448
Rating : 4/5 (47 Downloads)

Synopsis Strategic Management by : Robert MacIntosh

Strategic Management: Strategists at Work provides a practical and simple approach to developing a comprehensive strategic plan, as the authors share what they have learned through two decades of strategy work with a myriad of organisations. Focusing on the practicalities of developing strategy and presenting cutting edge theory in an accessible manner, this book delivers key insights into the strategist's role. Key benefits: • Provides a comprehensive range of templates that have been road-tested with over 400 senior managers • Includes extensive case material and interviews • Lecture slides, tutorials, and multiple choice questions available on the companion website

Opening Strategy

Opening Strategy
Author :
Publisher : Oxford University Press
Total Pages : 326
Release :
ISBN-10 : 9780191059148
ISBN-13 : 0191059145
Rating : 4/5 (48 Downloads)

Synopsis Opening Strategy by : Richard Whittington

Strategy is becoming more 'open' - more transparent and more inclusive. Opening Strategy tells the story of how corporate strategists and strategy consultants have worked since the middle of the last century to open up the strategy process. First strategic planning, then strategic management, and now 'open strategy' have all brought more people into the strategy process and provided more strategic information, for the benefit of both business and society at large. Informed by interviews with corporate strategists and consultants at leading firms such as General Electric and McKinsey & Co, and drawing on the historical archives of strategy's pioneers, this book provides vivid insights into the trials and tribulations of practice change in the strategy profession. Above all, it stresses the hard work of the little recognized and sometimes eccentric individuals who have been leaders in practice change. By building on a wide range of illustrations, covering both successes and failures, the book draws out general lessons for practice innovation in strategy. Those studying the topic will be able to set standard strategy techniques in historical and social context and develop new areas for investigation, while practising executives and consultants should gain a sense of how to innovate in strategy - and how not to.

The Strategist

The Strategist
Author :
Publisher :
Total Pages : 0
Release :
ISBN-10 : 000746715X
ISBN-13 : 9780007467150
Rating : 4/5 (5X Downloads)

Synopsis The Strategist by : Cynthia A. Montgomery

Strategy and leadership have become separated in the business world. In this title, Harvard Business School Professor Cynthia Montgomery reveals why and how they need to be re-integrated for ultimate business success.

Super Strategist

Super Strategist
Author :
Publisher : Figure 1 Publishing
Total Pages : 175
Release :
ISBN-10 : 9781773271484
ISBN-13 : 1773271482
Rating : 4/5 (84 Downloads)

Synopsis Super Strategist by : Lesley Bielby

Super Strategist: The Art and Science of Modern Account Planning is the only modern guide to advertising’s arguably most vital discipline, that has been written with the passion of someone who’s found their calling and the wisdom of an industry veteran who is still actively leading strategy in a large, modern, full-service agency. Super Strategist is full of practical advice for newcomers and usable strategies and insights for experienced planners, or anyone with an interest in the discipline. Readers will find clear outlines of the role of account planners within an agency, including step-by-step plans to achieve success with clients large and small: how to conduct modern consumer research, develop and implement the creative brief, use data skillfully to protect and improve great work, and use all of these tools and more to influence the feather in the planner’s cap—the customer journey. Whether it’s called account planning, brand planning, strategic planning, or creative strategy, the goal is the same: to inspire brilliant work that is backed by rigor and data. Creative is still king, but in today’s fractured markets clients need to know their multi-million-dollar campaigns are supported by up-to-the-minute research and data-driven insights. Account planners ensure, as Douglas Atkins puts it in the foreword, that the work is idea-led, but consumer-informed. To find that perfect balance of art and science, the successful account planner is “X-shaped”: experienced in digital, social, communications and brand strategy, comfortable in creative and quantitative disciplines—a Super Strategist who is the fulcrum of any successful agency.

The Art of the Strategist

The Art of the Strategist
Author :
Publisher : Amacom
Total Pages : 0
Release :
ISBN-10 : 0814414095
ISBN-13 : 9780814414095
Rating : 4/5 (95 Downloads)

Synopsis The Art of the Strategist by : William A. Cohen

What can two thousand years of winning strategy do for your business?

Good Strategy/Bad Strategy

Good Strategy/Bad Strategy
Author :
Publisher : Profile Books
Total Pages : 336
Release :
ISBN-10 : 9781847657466
ISBN-13 : 184765746X
Rating : 4/5 (66 Downloads)

Synopsis Good Strategy/Bad Strategy by : Richard Rumelt

When Richard Rumelt's Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the elements of bad strategy and adopt good, action-oriented strategies that honestly acknowledge the challenges being faced and offer straightforward approaches to overcoming them. Strategy should not be equated with ambition, leadership, vision or planning; rather, it is coherent action backed by an argument. For Rumelt, the heart of good strategy is insight into the hidden power in any situation, and into an appropriate response - whether launching a new product, fighting a war or putting a man on the moon. Drawing on examples of the good and the bad from across all sectors and all ages, he shows how this insight can be cultivated with a wide variety of tools that lead to better thinking and better strategy, strategy that cuts through the hype and gets results.

Clausewitz on Strategy

Clausewitz on Strategy
Author :
Publisher : John Wiley & Sons
Total Pages : 209
Release :
ISBN-10 : 9780471415138
ISBN-13 : 0471415138
Rating : 4/5 (38 Downloads)

Synopsis Clausewitz on Strategy by : Tiha von Ghyczy

Think about strategy and sharpen judgment in an unpredictable environment Carl von Clausewitz is widely acknowledged as one of the most important of the major strategic theorists; he's been read by Eisenhower, Kissinger, Patton, Chairman Mao, and numerous other leaders. In Clausewitz on Strategy, the Boston Consulting Group's Strategy Institute has excerpted those passages most relevant to business strategy from Clausewitz's classic text On War, the most general, applicable, and enduring work of strategy in the modern West and a source of insight into the nature of conflict, whether on the battlefield or in the boardroom. This book offers Clausewitz's framework for self-education--a way to train the reader's thinking. Clausewitz speaks the mind of the executive, revealing logic that those interested in strategic thinking and practice will find invaluable. He presents unique ideas, such as the idea that friction--unexpected interference--is an intrinsic part of strategy. The Boston Consulting Group is one of the world's leading management consulting firms whose clients include many of the world's industry leaders. Tiha von Ghyczy (Charlottesville, VA) has been a faculty member and Director of Business Projects at the Darden School of Business since 1996. While with The Boston Consulting Group, he assumed responsibility for the practice groups in manufacturing/time-based competition and high technology. He has published numerous articles and books on vision and strategy. Bolko von Oetinger (Munich, Germany) is a Senior Vice President of BCG. Christopher Bassford (Washington, DC) is presently a Professor of Strategy at the National War College in Washington, DC, and the author of several books, including Clausewitz in English: The Reception of Clausewitz in Britain and America, 1815-1945.

Your Strategy Needs a Strategy

Your Strategy Needs a Strategy
Author :
Publisher : Harvard Business Review Press
Total Pages : 281
Release :
ISBN-10 : 9781625275875
ISBN-13 : 1625275870
Rating : 4/5 (75 Downloads)

Synopsis Your Strategy Needs a Strategy by : Martin Reeves

You think you have a winning strategy. But do you? Executives are bombarded with bestselling ideas and best practices for achieving competitive advantage, but many of these ideas and practices contradict each other. Should you aim to be big or fast? Should you create a blue ocean, be adaptive, play to win—or forget about a sustainable competitive advantage altogether? In a business environment that is changing faster and becoming more uncertain and complex almost by the day, it’s never been more important—or more difficult—to choose the right approach to strategy. In this book, The Boston Consulting Group’s Martin Reeves, Knut Haanæs, and Janmejaya Sinha offer a proven method to determine the strategy approach that is best for your company. They start by helping you assess your business environment—how unpredictable it is, how much power you have to change it, and how harsh it is—a critical component of getting strategy right. They show how existing strategy approaches sort into five categories—Be Big, Be Fast, Be First, Be the Orchestrator, or simply Be Viable—depending on the extent of predictability, malleability, and harshness. In-depth explanations of each of these approaches will provide critical insight to help you match your approach to strategy to your environment, determine when and how to execute each one, and avoid a potentially fatal mismatch. Addressing your most pressing strategic challenges, you’ll be able to answer questions such as: • What replaces planning when the annual cycle is obsolete? • When can we—and when should we—shape the game to our advantage? • How do we simultaneously implement different strategic approaches for different business units? • How do we manage the inherent contradictions in formulating and executing different strategies across multiple businesses and geographies? Until now, no book brings it all together and offers a practical tool for understanding which strategic approach to apply. Get started today.

The New Strategist

The New Strategist
Author :
Publisher : Kogan Page Publishers
Total Pages : 337
Release :
ISBN-10 : 9781789661132
ISBN-13 : 1789661137
Rating : 4/5 (32 Downloads)

Synopsis The New Strategist by : Günter Müller-Stewens

As organizations face an unprecedented rate of change, how should the role of the strategist adapt to address new challenges? Based on original research and consulting projects from the Institute of Management and Strategy, University of St. Gallen, The New Strategist is a practical guide which explains how to execute strategy, not just think about the theory. It examines day-to-day strategy work, explores the competences required by strategic leaders, and maps out the strategist's tools of the trade, including processes, initiatives and discourse. Using a rich and unique data set, this book looks at the roles of different strategists in an organization and emphasizes the importance of managers and strategy consultants as well as Chief Strategy Officers and other leaders. Crucially, The New Strategist focuses on the practice of strategy rather than the theory, answering key questions around how professional strategists should work and which methods and techniques they should draw upon. This timely and authoritative text will support and strengthen managers in fulfilling their strategic leadership responsibilities, allowing them to contribute to the professionalization of the field and ensure their role is suitable for the future of business.