Maligned and misunderstood yet supremely important, project management is the cornerstone of any strong and successful enterprise. And, as with any domain, there is much to learn from the experts. But books on project management have usually demanded significant commitments of time and effort. Until now. Enter "'#PROJECT MANAGEMENT tweet'," a handy little companion that brings you tweet-sized yet powerful insights into project management. Written by Guy Ralfe and Himanshu Jhamb, both veterans in the field, the book distills the authors' decades of experience, and offers you their wisdom and expertise without expecting you to commit several days into absorbing their lessons. As the authors explain, it was time someone wrote a book on Project Management that could be read from cover to cover in less than an hour. '#PROJECT MANAGEMENT tweet's' quick-read and accessible format makes sure that you immediately 'get' the authors' thought-provoking and time-tested insights and apply them directly to your own project management situations. Its tweet-sized wisdom keeps the reader's perspective firmly in mind. In concise chapters, the authors cover what your bosses, your team members and your customers would wish you to know about project management. Among the many gems the author share is this takeaway: Every 'unknown' in a project can be guaranteed to introduce a 'known' risk. But, with "'#PROJECT MANAGEMENT tweet'" near at hand, you can be assured of immediately minimizing your risks and multiplying your successes in project management.

The idea of soliciting input, whether from customers, associates or the general public, is hardly new. Yet crowdsourcing (the soliciting of collective wisdom) is a relatively new term which has quickly become an important business concept. The spike in the ability to crowdsource, driven by web technologies, has enabled the concept to assume center stage in business strategy. A strong ability to tap into the collective intelligence of the public, or a well-defined segment of the public, enables businesses to greatly expand the talent pool available at their disposal. Typically, crowdsourcing helps organizations complete tasks faster, more efficiently and often simply better. "Kiruba Shankar" and "Mitchell Levy" are both firm believers in the concept of collaborative wisdom. In their very diverse and singularly successful careers, crowdsourcing has helped them accomplish many tasks successfully while having fun along the way. Now they bring you "#CROWDSOURCING tweet Book01," in which they share with you smart ideas (crowdsourced, of course!) that teach you to tap into the wisdom of the crowd. Kiruba and Mitchell can convince the most vociferous skeptic. Here's a sample: "Doubt the value of crowdsourcing? Encyclopedia Britannica took 200 years to write 80,000 articles. Wikipedia: 9 years, 10 million+ articles." Through the book, their personal experiences and their ability to tap into the experiences of others comes clearly through. For example: "I crowdsourced the creation of my logo and got 95 logo concepts for $300. My graphics agency just lost a customer to crowdsourcing." And lest you start thinking of crowdsourcing as a silver bullet, here's a reality check: "Crowdsourcing is a democratic process. However, just like in any democracy, it needs leaders to hold the flag and lead." "#CROWDSOURCING tweet Book01" is "the" book on leveraging the experience of the crowd, brought to you by two experienced authors who are comfortable with walking their talk. Replete with bite-sized wisdom from start to finish, you will surely find yourself flipping through its pages time and again as you tap into the collective wisdom of your crowd. "#CROWDSOURCING tweet Book01" is part of the THiNKaha series whose 112-page books contain 140 well-thought-out quotes (tweets/ahas).

Voegtli and Erkeneff give managers an easy guide to handling risk, thereby enhancing their performance at work. This quick and handy title is an introduction or refresher on how to determine risk and practice risk management in everyday work habits.

A sound territory/strategic account plan is essential to make the best use of your limited time and resources--especially in business-to-business selling. And, the effective execution of your plan will enable you to produce better results. To help accomplish your goals in this challenging environment, this book explores a broad range of sales strategy topics focused on developing and executing a winning plan, including: Leveraging industry trends in your market segment, geography, and vertical industry segment Growing high leverage customers Penetrating new accounts, such as high-probability target prospects Working with partners to improve results Developing and implementing your action plan Ensuring the right level of management engagement#PLAN to WIN tweet Book01" is designed to help new and experienced sales people and sales managers do a better job of territory planning, strategic account planning, and partner management. Further, the methods outlined will enable readers to dramatically improve their sales effectiveness and results. If you are an account manager, the material in this book will enable you to: Create insightful and achievable territory and target account plans Enhance or improve existing plans Develop and deploy winning strategies to penetrate and retain key accounts Improve your time and territory management for maximum returnIf you are a sales manager, this book will help you: Adopt/adapt proven planning tools into current practices Provide better sales coaching to your sales team on planning techniques Better monitor your sales team's leading indicators, wins and losses to respond quickly, and fine-tune your approach Improve sales and marketing alignment Manage change to enhance your team's sales productivity"#PLAN to WIN tweet Book01" is part of the THiNKaha series whose 112-page books contain 140 well-thought-out quotes (tweets/ahas).

If you are under high pressure to develop and publish content quickly in order to reach your customers and prospects, you must read this book. As a digital marketer, you are told to develop blogs, wikis, podcasts, webcasts, YouTube videos--the list goes on. But have you stopped to ask: Why? What purpose does this content serve? How does this content fit in with my overall marketing strategy? How does marketing change with social media? What can content marketing do for my business? How do I reach prospects and customers by providing valuable content? Get answers to all of these questions and more in '#CONTENT MARKETING tweet Book01' by ClickDocuments Co-Founder Ambal Balakrishnan. Based on more than a decade of experience in engineering, program management, business development, and strategy and marketing, Balakrishnan's collection of 140 bite-sized lessons will help you learn how to successfully navigate the world of content marketing and create compelling content that your customers and prospects will love. This is a book that you can read again and again. It's Twitter-style format means you only have to spend a little of your time in order to gain a lot of insight. Read one or two tweets a day, or read the entire book in one sitting in thirty minutes or less. And then revisit its pages again and again to revive and relearn the important concepts you need to know to effectively and successfully create and market your content. '#CONTENT MARKETING tweet Book01' is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

Annotation Virtually any middle manager has worked across cultures and geographies with multicultural and global teams. As a result of this shift, almost every organization today is experiencing a massive cultural transformation. This can only happen when leaders apply best practices and expert guidance to crossing cultures and working globally.

If your work requires you to present effectively in a business situation, whether to a technical or a non-technical audience, this practical book contains gathered wisdom to ensure that your next presentation gets you the attention and results you want.

Every organization, large or small, expends time and resources in training its partners, vendors, and customers. This is only natural, since it is in the best interest of any organization that its product or service be optimally deployed or consumed. When the value and utility of a company's offering becomes fully appreciated by all stakeholders, then the road to success in marketing and selling becomes that much smoother. In spite of this being common knowledge, training efforts are often less than fruitful because a company's partner or vendor education organization is either loosely structured or not leveraged to its full potential. Training efforts therefore tend to pack a lighter punch than they should, or could. With the right knowledge and insights, companies can streamline processes, increase revenues, and reduce expenses for their customer and partner education organization. In their latest book, "#SUCCESSFUL CORPORATE LEARNING tweet Book01: Profitable Training by Optimizing Your Customer and Partner Education Organization," corporate veterans "Terry Lydon" and "Mitchell Levy" show you the path to profitable training. Among the wisdom they share are ways to streamline communications and document and measure goals for your organization. Their ready-to-action insights touch upon niche areas like innovative incentives, which could include tying satisfaction surveys to bonuses. As the authors show, several functions in a training department tend to be repetitive, including scheduling resources, communicating with customers, and reporting, and it can take some dogged detective work to identify them all. If you can streamline some or all of these repetitive areas, then it frees executives up for more strategic tasks, such as marketing or sales initiatives. "#SUCCESSFUL CORPORATE LEARNING tweet: Profitable Training by Optimizing Your Customer and Partner Education Organization" is presented in the accessible and increasingly popular tweet format, a format that allows its readers to pick up bits and pieces of "profitable training" and immediately start to achieve great results. "#SUCCESSFUL CORPORATE LEARNING tweet: Profitable Training by Optimizing Your Customer and Partner Education Organization" is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

Reputed training professional Cushard and corporate veteran Levy share five critical skills that every trainer needs to deliver innovative and cost-effective learning initiatives.

Work is a good thing yet it's not always a positive thing. It's not always gratifying or enriching because people spend a majority of their waking life in organizations that don't create wellness. A positive workplace provides a constructive environment that fulfills our needs for autonomy, connection, and impact, while ensuring the means to food and shelter. Workplaces that enable positivity give employees access to the essential elements of well-being: positive emotion, positive relationships, purpose and meaning, positive accomplishment, and positive health. These elements, taken together, create individual and collective flourishing. When the conditions for well-being are present in the workplace, everybody-employer, employees, external stakeholders, and the wider society-benefits. Expert organizational psychologists S. Chris Edmonds and Lisa Zigarmi have seen how positive organizations empower the people who work within them, while providing meaningful contributions to society. In #POSITIVITY at WORK tweet, they define and describe a positive workplace, and then go on to demonstrate how to engender positive emotions, relationships, accomplishment, and health at work. For example, since people show up at work with their hearts as well as their heads, leaders need to be as concerned with affect as well as results. Positive emotion reflects perceptions of safety, satisfaction, and achievement and produces future well-being and positive consequences. Expressing positive emotion is critical for human growth and development, and equally critical for organizational success. Or, to take another example, positive health, which means much more than just the absence of illness. Our physical conditions have a huge impact on our presence, skill application, and nimbleness at work. The more positive our physical health, the greater our connection to our work, peers, leaders, company, and customers. Enabling positivity at work is not simple. Healthy work cultures happen by design, not default. It takes intentional choice to foster a culture of wellness. The responsibility lies not only with the employer, but also with the individuals who make up the organization. And in this effort, S. Chris Edmonds and Lisa Zigarmi's designed-for-action #POSITIVITY at WORK tweet is a perfect guide, one that will help you create a healthy, affirmative work environment where every individual contributes, connects, succeeds, and thrives. "#POSITIVITY at WORK tweet" is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).