The United States was conceived in business, founded on business, and operated as a business -- all because of the entrepreneurial mind of the greatest American businessman of any generation: George Washington. Using Washington's extensive but often overlooked financial papers, Edward G. Lengel chronicles the fascinating and inspiring story of how this self-educated man built the Mount Vernon estate into a vast multilayered enterprise and prudently managed meager resources to win the war of independence. Later, as president, he helped establish the national economy on a solid footing and favorably positioned the nation for the Industrial Revolution. Washington's steadfast commitment to the core economic principles of probity, transparency, careful management, and calculated boldness are timeless lessons that should inspire and instruct investors even today. First Entrepreneur will transform how ordinary Americans think about George Washington and how his success in commercial enterprise influenced and guided the emerging nation.

"First, Best, or Different is one of those exceptional books that changes the way you think about marketing and entrepreneurs. I highly recommend this book." Manny Fernandez, Chairman Emeritus, Gartner Inc. Innovative Marketing and Sales Strategies for Niche Markets Are you an entrepreneur, small business owner, or corporate marketing executive with questions like these? . What viral marketing methods are most successful? . What direct mail marketing tactics create the most new leads? . How can I optimize my website and increase traffic? . How can I motivate and retain my top sales reps? . How do I choose the right Public Relations firm? . What is podcasting and how do I get started? . What outdoor advertising techniques work best? Get answers to these questions along with practical advice on over 100 topics. Written in plain English with short easy-to-read chapters, this book demystifies niche marketing by delivering easy-to-understand definitions and practical suggestions. About the Author John Bradley Jackson brings street-savvy sales and marketing experience from Silicon Valley and Wall Street. His resume also includes entrepreneur, angel investor, corporate trainer, philanthropist, and consultant.

We are all engineers at heart-analyzing and fixing daily problems with simple ideas. Some ideas ignite an entrepreneurial spark in us. We discuss the idea with our friends and family. Out comes the entrepreneur in us, charting an exciting voyage from an engineer to entrepreneur. In this Internet-age of fast-moving business opportunities, it is important to evolve rapidly from idea-excited engineers to business-aware entrepreneurs. This book follows a workbook approach to provide entrepreneurs a quick-start on a broad range of business life-cycle topics such as analysis of ideas, founding team dynamics, marketing, sales, and funding. The goal of this book is to provide a few degrees of early correction for entrepreneurs to avoid many degrees of deviation, later, during their entrepreneurial flight.

Are you ready to put your purpose to work?Purpose First Entrepreneur is a life-changing book that will help you love who you are and what you do! Author Pete Wilkins serves up a robust shot of punch-doubt-in-the-face inspiration to fire you up and a steady dose of practical guidance needed to build a kick-ass start-up that transforms the world...and you in the process.As humans in today's modern society, we are wired to seek more, crave more, have more, and do more. But if you slow down and get honest with yourself around your purpose and life, what do you really want? What do you really seek?As a Purpose First Entrepreneur, it's your job to seize the opportunities in front of you. Discover your purpose and create a life and business that matter. The risk is always worth it.So whether you are starting your first business or striving to build on your previous start-up successes, Purpose First Entrepreneur provides a step-by-step guide designed to help you discover your purpose, turn it into a thriving business, and harness it to perform at an elite level in all aspects of your life.From creating your Purpose First Business plan, to diving into ways to fund your business, and to applying a Start-up Athlete mentality into your daily life, readers will finally have a strategy around putting purpose to work.

Choosing between the stability of a traditional career and the upside of entrepreneurship? Why not have both? Becoming a full-time entrepreneur can look glamorous from the outside. Who doesn’t want to chase their dreams, be their own boss, and do what they love? But the truth is that entrepreneurship is often a slog, with no regular hours, no job security, and very little pay. What if there was a way to have the stability of a day job with the excitement of a startup? All of the benefits of entrepreneurship with none of the pitfalls? In The 10% Entrepreneur, Patrick McGinnis shows you how, by investing just 10% of your time and resources, you can become an entrepreneur without losing a steady paycheck. McGinnis details a step-by-step plan that takes you from identifying your first entrepreneurial project to figuring out the smartest way to commit resources to it. He shows you how to select and engage in projects that will provide you with upside outside the office while making your better at your day job. He also profiles real-world 10% Entrepreneurs such as... •Luke Holden, a cash-strapped recent college graduate, who started his own lobster-roll empire and oversaw much of its first year of operations, all while working full time in corporate America •Dipali Patwa, a designer and mom whose side project designing and selling infant clothing is now a sensation. •A group of friends who met at a 6am Bible study class and went on to start a brewery that now generates millions in sales . A successful 10% Entrepreneur himself, McGinnis explains the multiple paths you can follow to invest your cash, time, and expertise in a start-up—including as a founder, angel, adviser, or aficionado. Most importantly, you don’t have to have millions in disposable income to become a 10% Entrepreneur. When you put McGinnis’s 10% principles into action, you’ll quickly start racking up small wins, then watch as they snowball into your new (and far more entrepreneurial) life.

24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

A business biography of George Washington, focusing on his many innovations and inventions. George Washington: general, statesman...businessman? Most people don't know that Washington was one of the country's first true entrepreneurs, responsible for innovations in several industries. In George Washington, Entrepreneur, John Berlau presents a fresh, surprising take on our forefather's business pursuits. History has depicted Washington as a gifted general and political pragmatist, not an intellectual heavyweight. But he was a patron of inventors and inveterate tinkerer, and just as intelligent as Jefferson or Franklin. His library was filled with books on agriculture, history, and philosophy. He was the first to breed horses with donkeys to produce the American mule. On his estate, he grew countless varieties of trees and built a greenhouse full of exotic fruits, herbs, and plants. Unlike his Virginia neighbors who remained wedded to tobacco, Washington planted seven types of wheat. His state-of-the-art mill produced flour which he exported to Europe in sacks stamped "G. Washington"—one of the very first branded food products. Mount Vernon was also home to a distillery and became one of the largest American whiskey producers of the era. Berlau's portrait of Washington, drawn in large part from his journals and extensive correspondence, presents a side of him we haven't seen before. It is sure to delight readers of presidential biography and business history.

Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.

Embedded Entrepreneurs find customers and build a solution for and with them. Learn how to think "audience-first."

"I'm excited about Faith Driven Entrepreneur. Anyone who is following the example of their creator God can find echoes of their work in this book." --Lecrae Entrepreneurship can be a lonely journey. But it doesn't need to be. God has a purpose and a plan for all those entrepreneurial dreams and creative gifts he gave you. The work you do today--the company you've built, the employees you work with, the customers you serve, the shareholders you report to, all of it--serves as an active part of what God wants to accomplish on earth. You are not alone in this journey. Join other faith-driven entrepreneurs as, together, we identify the values, habits, and traits that empower us to successfully build businesses, serve our communities, and faithfully pursue a loving relationship with God; read stories that exemplify how those values, habits, and traits unfold in everyday life; and discover the potential God wants to unleash through our work. Each book purchase includes access to the eight-session Faith Driven Entrepreneur video series, a discussion guide to encourage conversation among peers, and an invitation to join a Faith Driven Entrepreneur Group to meet other like-minded entrepreneurs.