Embedded Entrepreneurs find customers and build a solution for and with them. Learn how to think "audience-first."

Loaded with recommended practices for increasing engagement and developing courses and programs for business owners, professionals, and job seekers in the community, this book points the way towards making the library an integral part of the business community in ways that are realistic and sustainable.

"I'm excited about Faith Driven Entrepreneur. Anyone who is following the example of their creator God can find echoes of their work in this book." --Lecrae Entrepreneurship can be a lonely journey. But it doesn't need to be. God has a purpose and a plan for all those entrepreneurial dreams and creative gifts he gave you. The work you do today--the company you've built, the employees you work with, the customers you serve, the shareholders you report to, all of it--serves as an active part of what God wants to accomplish on earth. You are not alone in this journey. Join other faith-driven entrepreneurs as, together, we identify the values, habits, and traits that empower us to successfully build businesses, serve our communities, and faithfully pursue a loving relationship with God; read stories that exemplify how those values, habits, and traits unfold in everyday life; and discover the potential God wants to unleash through our work. Each book purchase includes access to the eight-session Faith Driven Entrepreneur video series, a discussion guide to encourage conversation among peers, and an invitation to join a Faith Driven Entrepreneur Group to meet other like-minded entrepreneurs.

′Innovative, well organised, readable and authoritative. This is a text that takes a modern and refreshing approach to a subject that is an essential ingredient on today′s economic agenda′ - Graham Beaver, Professor of Strategic Management, Visiting Professor to Queensland University of Technology, Fellow of the University of Warwick Not everyone who wants to study entrepreneurship has a theoretical background in business. Specifically written for students who do not have a strong business theory background, the authors of Entrepreneurship for Everyone bring alive the crucial issues for understanding this dynamic field. Going beyond the traditional textbook, the authors equip students with the necessary business knowledge and essential practical advice on applying that knowledge in the real world, to a range of types of industry - from sustainable industries, information technology, healthcare, biotechnology, as well as the musical and creative industries. Key entrepreneurship concepts that are covered include: - the theories and tools of creative thinking - market research - intellectual property protection - relevant economics If you are coming to this area anew, and especially if you are interested in how entrepreneurship is applied, putting this text back on the shelf could cost you real success.

In To Be an Entrepreneur, Julia Qermezi Huang focuses on Bangladesh's iAgent social-enterprise model, the set of economic processes that animate the delivery of this model, and the implications for women's empowerment. The book offers new ethnographic approaches that reincorporate relational economics into the study of social enterprise. It details the tactics, dilemmas, compromises, aspirations, and unexpected possibilities that digital social enterprise opens up for women entrepreneurs, and reveals the implications of policy models promoting women's empowerment: the failure of focusing on individual autonomy and independence. While describing the historical and incomplete transition of Bangladesh's development models from their roots in a patronage-based moral economy to a market-based social-enterprise arrangement, Huang concludes that market-driven interventions fail to grasp the sociopolitical and cultural contexts in which poverty and gender inequality are embedded and sustained.

This unique book argues against the ideas of entrepreneurship that prevail in much of business practice as well as in popular and academic representations of the entrepreneur. The authors demonstrate how conceptual and political problems with entrepreneurship work and how they are interconnected. Building on recent critical studies of entrepreneurship, they ask what lies behind the friendly face of the entrepreneur.

Aimed primarily at undergraduate students, this highly successful textbook provides the reader with a broad overview of the entrepreneurship phenomenon. It focuses on the emergence, evaluation and organizing of entrepreneurial opportunities in various organizational contexts. This thoroughly revised second edition brings it up to date with the newest trends in the entrepreneurship field and includes four insightful new chapters.

With a focus on a diverse group of Latino entrepreneurs in the Houston area, Valdez explores how class, gender, race, and ethnicity shape Latino entrepreneurs' capacity to succeed in business in the United States.

Companies know how to meet the demands of shareholder value: years of managerial excellence testify to this achievement. Many also know how to create stakeholder value – through traditional approaches such as CSR and philanthropy which predictably lead to trade-offs and added costs. What remains elusive is discovering is how to meet both shareholder and stakeholder requirements in the core business – without mediocrity and without compromise – creating value for the company that cannot be disentangled from the value it creates for society and the environment. What if sustainability was embedded into the DNA of your organization? How can you incorporate environmental, health and social value into its very core? Many companies, despite their best intentions, "bolt on" sustainability as an afterthought to their core strategies. They trumpet green initiatives and social philanthropy which lie at the margins of the business, with symbolic wins that inadvertently highlight the unsustainability of the rest of their activities. Today's ecological and social pressures require a different business response – one that existing strategy frameworks fail adequately to address. In Embedded Sustainability, authors Chris Laszlo and Nadya Zhexembayeva explain and predict how companies can better leverage global challenges for enduring profit and sustained growth. They introduce the marquis concept of embedded sustainability: the incorporation of environmental, health, and social value into the heartbeat of the product life-cycle with no trade-off in price or quality – no social or green premium. This book helps readers to comprehend and implement the notion of embedded sustainability. At its best, embedded sustainability is invisible, similar to quality. In addition to delivering socially and environmentally conscious products for consumers, it is capable of considerably motivating employees. Most of all, it enables smart companies to create even more value for both their shareholders and stakeholders.