The book analyses new perspectives and challenges for the development of tourism and hospitality in emerging international destinations, based on Iran as a heritage destination.

Despite changes in sovereignty and in religious thought, certain aspects of Iranian culture and identity have persisted since antiquity. Drawing on an exploration of history, religion and literature to define Iranian cultural identity and link the Persian past with more recent cultural and political phenomena, this book examines the history of Iran from its ancient roots to the Islamic period, paying particular attention to pre-Islamic Persian religions and their influence upon later Muslim practices and precepts in Iran. Accessible English translations of the pre-Islamic Andarz (Advice) literature and of the Adab (Counsel) genre of the Islamic era illustrate the convergence of religion and literature in Iranian culture and how the explicitly religious Adab texts were very much influenced and shaped by the Andarz sources. Within the context of this historical material, and in particular the pre-Islamic religious material, the author highlights its literary and ethical implications on post-Islamic Iranian identity. Exploring the link between a consistent pre-Islamic Iranian identity and a unique post-Islamic one, this book will be of interest to students of Iranian Studies, Middle Eastern studies and Religious Studies, as well as anyone wishing to learn more about Persian history and culture.

A FEAST OF MY PERSIAN HERITAGE is the third- edition and most comprehensive of the award winning author Shirin Simmons. She has shared over 220 traditional and distinctive Persian recipes. The book also covers related history stretching from ancient Persia to Rome and Greece, to the 7th Century and the conquest of Iran by the Arabs, to North Africa and finally on to Spain and the rest of Europe. Shirin Simmons is amongst the first Persian born cookbook writer to present these exotic recipes in the English language. She shares recipes from her mother's collection which include salads, sweets, and savory delicacies to complex exotic banquet dishes. Shirin grew up enjoying and experiencing cooking from her early childhood days in Yazd to her teenage days in Tehran. A FEAST OF MY PERSIAN HERITAGE is far more than just a cookbook. It is spiced with anecdotes and stories about family traditions, as well as accounts of her travels through the various regions of the country, from pre-revolution to her very recent visit to Iran. Recipes are given a historical and cultural context that makes this much more than just a cookbook. Islamic, Zoroastrian, Jewish and Christian recipes are presented along with the details of their associate festivals and custom. The book emphasizes on use of fresh ingredients particularly fruit, nuts, and vegetables, making these recipes ideal for a modern, health-conscious audiences. Packed with advice on ingredients and cooking techniques, this is a superb introduction for novice cooks as well as expert chef alike. Since the publication of Shirin's first book ENTERTAININGTHE PERSIANWAY in 1988, her books have become worldwide bestseller. Shirin's second book, A TREASURY OF PERSIAN CUISINE was the winner of Gourmand world cookery AWARD in 2002.

Darius doesn't think he'll ever be enough, in America or in Iran. Hilarious and heartbreaking, this unforgettable debut introduces a brilliant new voice in contemporary YA. Winner of the William C. Morris Debut Award “Heartfelt, tender, and so utterly real. I’d live in this book forever if I could.” —Becky Albertalli, award-winning author of Simon vs. the Homo Sapiens Agenda Darius Kellner speaks better Klingon than Farsi, and he knows more about Hobbit social cues than Persian ones. He’s a Fractional Persian—half, his mom’s side—and his first-ever trip to Iran is about to change his life. Darius has never really fit in at home, and he’s sure things are going to be the same in Iran. His clinical depression doesn’t exactly help matters, and trying to explain his medication to his grandparents only makes things harder. Then Darius meets Sohrab, the boy next door, and everything changes. Soon, they’re spending their days together, playing soccer, eating faludeh, and talking for hours on a secret rooftop overlooking the city’s skyline. Sohrab calls him Darioush—the original Persian version of his name—and Darius has never felt more like himself than he does now that he’s Darioush to Sohrab. Adib Khorram’s brilliant debut is for anyone who’s ever felt not good enough—then met a friend who makes them feel so much better than okay.

Iranian Identity, American Experience: Philosophical Reflections on Race, Rights, Capabilities and Oppression is a multidisciplinary study of oppression using the Iranian American community as its case study. In current studies of oppression, there is little philosophical analysis or a theoretical framework to think about race from the perspective of an immigrant community in the United States that appears to be educated and affluent. Iranian Identity, American Experience fills this gap. Alavi discusses a theory of oppression that addresses not only the external oppression inflicted on people of color but also the everyday actions that leave them in oppressive situations. The book ends with suggestions for addressing oppression both individually and as a collective and for fighting to minimize its harms.

Comprehensive and accessible, this Companion offers a thorough investigation into both traditional and fresh topics in tourist behaviour and experience. Arranged chronologically, the chapters examine tourist experience from the very idea of a tourist visit to the aftermath of returning home.

Zomorod (Cindy) Yousefzadeh is the new kid on the block...for the fourth time. California’s Newport Beach is her family’s latest perch, and she’s determined to shuck her brainy loner persona and start afresh with a new Brady Bunch name—Cindy. It’s the late 1970s, and fitting in becomes more difficult as Iran makes U.S. headlines with protests, revolution, and finally the taking of American hostages. Even puka shell necklaces, pool parties, and flying fish can't distract Cindy from the anti-Iran sentiments that creep way too close to home. A poignant yet lighthearted middle grade debut from the author of the bestselling Funny in Farsi. California Library Association’s John and Patricia Beatty Award Winner Florida Sunshine State Young Readers Award (Grades 6–8) New York Historical Society’s New Americans Book Prize Winner Middle East Book Award for Youth Literature, Honorable Mention Booklist 50 Best Middle Grade Novels of the 21st Century

This comprehensive Handbook offers an overview of current research on the use of social media within the tourism industry, investigating a range of social media practices and proposing strategies to address key challenges faced by tourist destinations and operators.

The tourism industry is an industry of people and is directly dependent on the performance of activities, skills, professionalism, quality, and competitiveness. Approaching the perspective of people management stresses the need to humanize companies, making empowerment and commitment easier. These are key to setting “talents” and, more importantly, to encouraging these individuals to put their creative capacities to the service of the companies for which they work. Only by being collaborative internally does business gain competitive capacity in the global marketplace. This aspect is crucial in tourism in the face of strong and growing competition in the sector. Human Capital and People Management in the Tourism Industry is a crucial reference source that reveals groundbreaking human resource policies for tourism destinations, revolutionary human capital managerial business approaches in tourism, innovative tourism training perspectives, and new tourism qualification prospects. Featuring research on topics such as intellectual capital, human resource management, and financial performance, this book is ideally designed for business managers, entrepreneurs, human resource officers, industry professionals, academicians, students, and researchers.