In Today’s Business World, You Are What You Write Good writing can launch a career. It has the power to break through clutter and capture readers’ imaginations. And good writing is not just a skill that marketers must master. Most workplace communication takes written form, and with the rising number of communication channels—social media, instant messaging, blogs—we’re writing more and faster than ever. With new chapters on electronic communication, 10 Steps to Successful Business Writing is your guide to capturing readers’ attention and imagination. Writing instructor and coach, Jack Appleman uses examples and exercises to help you write with clarity and confidence. This updated edition covers the essentials of how to organize your text to hold your readers’ attention; edit yourself for grammar, tone, and excess words; and master the documents for any workplace situation. It doesn’t matter if you’re drafting a business plan, an email, or a Facebook post. Forget the shorthand, drop the exclamation points, and ditch the emojis. Learn to create concise, persuasive, and powerful text with 10 Steps to Successful Business Writing.

Business management.

There’s always room for improvement. It’s tough to be a great manager, but also fascinating, enriching, meaningful, and fun. Organizations need managers who bring individuals and teams together to do their best work in the service of company goals—make no mistake, management is a people-driven job. Though the barriers to success are many—you could become a victim of circumstances, confuse the need to manage with the need to control, let management become maintenance, fail to tune up and realign—don’t be discouraged. With over 30 years of experience, author Lisa Haneberg has seen it all and is here to guide you with 10 Steps to Be a Successful Manager. From detailing the foundational importance of knowing your business to understanding pull versus push motivation, managing change, and leaving a legacy, Haneberg illustrates how to establish or realign your management habits, describing in each step an area of action you can develop for a healthy management practice. With pointers, examples, tables, tools, and worksheets, this updated second edition is also aligned with ATD survey-based research on social skills crucial to managerial success—so you are better able to build managerial capabilities. Intended for managers of all experience levels, this book will help you to embrace your challenges and triumph over management barriers. Make your current management challenge the best job you will ever have.

Electronic Inspection Copy available for instructors here How to Write Successful Business and Management Essays is a systematic guide to successfully producing written work for business and management degrees. The authors address the all too common pitfalls of essay assignments, as well as providing students with a step-by-step programme to approach essay questions, both in coursework and exam contexts. Starting with the basics this book helps develop skills through the use of examples, exercises and checklists. Helpful features include: Annotated essay examples, showing both good and bad points Tips on time management and motivation, note taking and effective reading Final checklists to use before you hand in Explanation of what the markers are looking for – and how to give it to them. Many students find referencing particularly confusing so the book provides detailed but easy-to-use information on what referencing is and how to do it properly. SAGE Study Skills are essential study guides for students of all levels. From how to write great essays and succeeding at university, to writing your undergraduate dissertation and doing postgraduate research, SAGE Study Skills help you get the best from your time at university. Visit the SAGE Study Skills website for tips, quizzes and videos on study success!

Ten Steps to Complex Learning presents a path from a training problem to a training solution in a way that students, practitioners (both instructional designers and teachers), and researchers can understand and easily use. Practitioners can use this book as a reference guide to support their design of courses, materials, or environments for complex learning. Students in the field of instructional design can use this book to broaden their knowledge of the design of training programs for complex learning. Now fully revised to incorporate the most current research in the field, this second edition of Ten Steps to Complex Learning includes user-friendly examples and case studies, and demonstrates the application of the ten steps in relation to the design of serious games, learning networks, social media, and new developments in educational neuroscience.

How many pieces of paper land on your desk each day, or emails in your inbox? Your readers – the people you communicate with at work – are no different. So how can you make your communication stand out from the pile and get the job done? Whether you’re crafting a short and sweet email or bidding for a crucial project, Business Writing For Dummies is the only guide you need. Inside you’ll find: The basic principles of how to write well How to avoid the common pitfalls that immediately turn a reader off Crucial tips for self-editing and revision techniques to heighten your impact Lots of practical advice and examples covering a range of different types of communication, including emails, letters, major business documents such as reports and proposals, promotional materials, web copy and blogs - even tweets The global touch - understand the key differences in written communication around the world, and how to tailor your writing for international audiences

How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.

Hit-songwriter/educator Andrea Stolpe shares her ten-step songwriting process that will help you craft lyrics that communicate heart to heart with your audience. She advises on how to: streamline and accelerate your writing process; use lyric structures and techniques at the heart of countless hit songs; write even when you're not inspired; and more.

Perfect the Skills to Excel as a Manager An engagement crisis, a management skill shortage, a retention problem—call it what you will, today’s research and workplace insights emphasize that many employees leave managers. . . not companies. Good managers know they need to deliver results to be successful. But great ones? They understand the essence of managing encompasses something more: making connections, embodying the right skills, and developing their direct reports. They also realize managing well takes practice. With Focus on Them, you’ll get the tools and know-how to excel as a manager. Edited by the Association for Talent Development’s own management authority Ryan Changcoco, research expert Megan Cole, and content developer Jack Harlow, this book explores ATD’s new management framework—the ACCEL model. Each chapter, written by a leader in management and talent development, focuses on one of the five skills all managers need: Accountability (Timothy Ito) Communication (Ken O’Quinn) Collaboration (Winsor Jenkins) Engagement (Hunter Haines) Listening and assessing (Michele Nevarez) By investing in your own development—boosting your ACCEL skills—you signal to your employees that you’re serious about their development and learning, too. Becoming a manager isn’t climbing a mountain. By focusing on the basics, you can transform from a results-oriented manager to the super people manager your employees need.