This set of varied and stimulating papers, by an international group of younger as well as senior scholars, examines the manner in which peoplehood was understood by the Jewish communities of the Second Temple period and by the religious traditions that emerged from those communities and later flourished in Christianity and Rabbinic Judaism. The Hebrew and Greek terms for "people" and "nation" and the name "Israel" are closely analyzed, especially in forays into wisdom literature, Jewish apologetic and the Dead Sea Scrolls, and their uses are related to geographical, political and theological developments, as well as statehood, authority and rulership in the Persian world, Hasmonean times and Ptolemaic Egypt. Especially interesting are the carefully argued and documented suggestions about how Jewish peoplehood expressed itself with regard to charitable behavior, pagan deities, and marital regulations. Those interested in the history of cultural and theological tensions will be intrigued by the studies centered on how the opponents of Jews behaved towards "the people of God", how Hellenistic Jewish culture located the Jews on the Roman rather than on the Greek side, and how early Christian discourse saw the mission among the peoples and interpreted earlier sources accordingly. The idea of the Jewish "way of life" is seen to have influenced the writer of the longer Greek version of Esther and works of fiction are shown to have had important historical data within them. Modern social theory also has its say here in a careful consideration of Cognitive theory of ethnicity and the dynamic of ethnic boundary-making.

If you want to communicate effectively with people - especially if you want to persuade them to act - you need to start from where they are, not from where you are. The failure to do this lies at the root of many communications damp squibs, disasters and social conflicts. Knowing about the Three Worlds gives you a head start in getting it right.These invisible ‘Worlds’ can only be truly revealed by large scale detailed surveys which identify the connections and correlations between attitudes and beliefs. These sets of attitudes and beliefs create three different versions of ‘common sense’, three distinct ways of seeing the world and of evaluating any offer or ask, any campaign or political idea, any past-time, hobby, social opportunity, any purchase, product or service.Because our place in one world or another is determined by meeting, or not yet having met, unconscious needs – of safety and security or identity, or for esteem of others or self esteem, or for things beyond that such as new ideas, innovations or ethics – we are not ordinarily aware that these worlds exist. This book details, for the first time, how the values mapping system developed by Cultural Dynamics Strategy and Marketing (CDSM), enables us to look beneath the fog of argument and opinion, and cut through the confusion of behaviours being undertaken for different reasons, to lay bare the ‘social DNA’ which lies beneath and drives much of our individual behaviour, relationships, politics and social dynamics.Based on a hugely detailed model of the UK population, the CDSM model has been statistically calibrated to fit the internationally validated values measurements of Prof Shalom Schwartz at the Hebrew University of Jerusalem. The Three Worlds exist in all countries, and with this book the reader will be able to recognize Settlers, Prospectors and Pioneers wherever they live.Companies and campaigners, from Greenpeace to Shell, from the National Trust to Unilever, from the US Marines to the BBC and from McDonald’s to Arsenal Football Club, have used the Three Worlds insights to build strategies that work, in marketing, in environmental change campaigns, in team building and in communications. This book gives examples, principles and guidelines to enable anyone to do likewise.

This is Australia’s quiet best-selling book and practical guide to self-discovery and personal growth. In it you will discover: • Your own personality style and the style of those you live and work with • How to see yourself as others see you • The strengths, shortcomings and hidden talents of the different styles • What style is best suited to what job • How to pick another’s style within 30 seconds of meeting them. • How to relate better with others • How to avoid personality clashes • How to enrich your relationships What Makes People Tick contains a unique, quick and easy-to-complete questionnaire to discover personality types as well as a Job Compatibility Indicator to pinpoint the most suitable personality type for each occupation. What Makes People Tick is ‘must know’ information for people who have to deal with, live with, sell to, and generally get on with other people.

If you have you ever wondered what ‘makes people tick’, or needed to know how to persuade people to do something, then you should read this book. It reveals how, although we all share one planet, we are in effect in three separate worlds – the worlds of Settlers, Prospectors and Pioneers, worlds that are hidden until you know what to look for.

Required reading at Harvard Business School and Columbia Business School. Everyone wants to be more appealing and effective, but few believe we can manage the personal magnetism of a Bill Clinton or an Oprah Winfrey. John Neffinger and Matthew Kohut trace the path to influence through a balance of strength (the root of respect) and warmth (the root of affection). Each seems simple, but only a few of us figure out the tricky task of projecting both at once. Drawing on cutting-edge social science research as well as their own work with Fortune 500 executives, members of Congress, TED speakers, and Nobel Prize winners, Neffinger and Kohut reveal how we size each other up—and how we can learn to win the admiration, respect, and affection we desire.

This Element is an excerpt from The Truth About Confident Presenting (9780132161602) by James O’Rourke. Available in print and digital formats. Expert techniques for making sure people pay attention to your presentation, from one of the world’s leading business communications experts. If a presentation is a learning occasion for the audience, it’s also a listening occasion: an opportunity to hear, tune into, and make sense of what’s being said. But, listening is hard work. It involves intellectual and physical effort. Unless properly motivated, it’s something most people would rather not do. So, how do you get an audience to listen?

The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter. What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage. But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition. This groundbreaking book shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, Ash Ali and Hasan Kubba offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status, and luck in the journey to success. From starting your company, to gaining traction, raising funds, and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realize you already had, to succeed in the cut-throat world of business.

The story of the idealists, technologists, and opportunists fighting to bring cryptocurrency to the masses. In their short history, Bitcoin and other cryptocurrencies have gone through booms, busts, and internecine wars, recently reaching a market valuation of more than $2 trillion. The central promise of crypto endures—vast fortunes made from decentralized networks not controlled by any single entity and not yet regulated by many governments. The recent growth of crypto would have been all but impossible if not for a brilliant young man named Vitalik Buterin and his creation: Ethereum. In this book, Laura Shin takes readers inside the founding of this novel cryptocurrency network, which enabled users to launch their own new coins, thus creating a new crypto fever. She introduces readers to larger-than-life characters like Buterin, the Web3 wunderkind; his short-lived CEO, Charles Hoskinson; and Joe Lubin, a former Goldman Sachs VP who became one of crypto’s most well-known billionaires. Sparks fly as these outsized personalities fight for their piece of a seemingly limitless new business opportunity. This fascinating book shows the crypto market for what it really is: a deeply personal struggle to influence the coming revolution in money, culture, and power.

Understanding Human Motivation is a lively presentation of how factors such as biological nature, instinct, past experience, and society determine what we do. Draws on many different domains of human behavior and links together many motivational factors such as fear, sex, consciousness, and rage. Illustrates the theoretical bases of motivation through real-life examples and case studies. Written in accessible manner for use in courses.