Tourism Microentrepreneurship shares scholarship and best practices to educate practitioners and to encourage more research on the development of microentrepreneurship and its impact on destination communities.

Tourism Microentrepreneurship shares scholarship and best practices to educate practitioners and to encourage more research on the development of microentrepreneurship and its impact on destination communities.

The Handbook of Tourism Entrepreneurship outlines the foundations of success in the tourism sector, examining the ways in which small and medium sized enterprises (SMEs) can become economic engines for tourism destinations by boosting regional growth and prosperity.

This book provides a management perspective on the full historical, contemporary, and geographic landscape of hospitality and tourism (H&T) in Africa. In so doing, it critically assesses and challenges the applicability of Western theories within the African context and draws attention to the insights offered by African management concepts. A variety of key topics are examined, including, for example, H&T management practices and management innovation in Africa, the drivers of and variation in uptake of Western management practices, policies and strategies to promote the development of H&T organizations, the influence of management practices on the competitiveness of African countries as tourism destinations, and areas for improvement of H&T organizations in Africa in the digital age. The approach is multidisciplinary. Both local and global perspectives are presented by authors from Africa, Europe, North America, and Asia, with inclusion of intra- and inter-country comparisons. This book will be essential reading for scholars, students, businesses, and policy makers with an interest in H&T in Africa.

This volume presents and analyses 17 examples of knowledge transfer from countries around the world to identify future directions for business and government managers and academic researchers. Effective Knowledge transfer provides an opportunity to address unprecedented societal, environmental and technological change and disruption.

This book provides a synthesis of current research and international best practice in the emerging field of creative tourism. Including knowledge, insights, and reflections from both practitioners and researchers, it covers types of creative tourist, trends, designing and implementing creative tourism products, embedding activities in a community and place, and addressing sustainability challenges. Applying lessons learned from the CREATOUR project and other initiatives, the editors present key information in an actionable manner best suited to people working on the ground. A vital resource for tourism agencies, practitioners, planners and policymakers interested in developing creative tourism programmes and activities, this book will also be of interest to cultural and creative tourism researchers, students, and teachers of tourism and culture-based development.

The 2023 edition discusses the region’s economic outlook and macroeconomic challenges at a time of great uncertainty and a slowdown of the global economy, in particular owing to inflationary pressures, capital flow volatility and supply-side bottlenecks. The thematic chapters focus on reviving tourism after the pandemic.

The Routledge Handbook of Tourism and Indigenous Peoples presents an up-to-date, critical and comprehensive overview of established and emerging themes around Indigeneity and connections between Indigenous peoples and tourism development. Offering socio-cultural perspectives and multidisciplinary insights from leading Indigenous and non-Indigenous scholars and tourism practitioners, the book explores contemporary issues, challenges and trends. Organised into six sections, the handbook explores Indigenous community involvement in tourism, Indigenous entrepreneurship and innovation, Indigenous tourism policies and politics, and the complexities of colonialism and decolonisation issues. This text focuses on the active role that Indigenous peoples have in the industry and uses international case studies and experiences to explore the global context of Indigenous tourism. This handbook fills a notable gap by offering a critical and detailed understanding of the role of Indigenous practitioners and societies in tourism and how they interact within the tourism nexus. It will be of interest to scholars, students, tourism practitioners and policymakers working in tourism, development studies, anthropology, human geography and sociology.

This book examines the connections between natural resources, tourism and community livelihood practices in Southern Africa, highlighting the successes and constraints experienced over the last 50 years. Questioning how natural resources, tourism and community livelihoods relations can positively contribute towards development efforts, this book adopts an interdisciplinary approach to understand socio-ecological systems that characterize the dynamics for sustainable development. It explores the history of conservation and natural resource management in Southern Africa and traces the development and growth of nature-based tourism. Boasting a wide range of tourism landscapes, including national parks, wetlands, forests and oceans, the book draws on case studies from a variety of Southern African countries, including Botswana, Namibia and South Africa, and considers the political challenges for implementing policies and practices. Furthermore, it analyses broader issues such as the impact of climate change, human–wildlife co-existence and resulting conflicts, poor access to funding and poverty in local communities. The book argues that the links between conservation and livelihoods can be best understood by considering the different approaches to reconciling the demands of conservation and livelihoods that have evolved over the past decades. Containing contributions from natural and social sciences the book provides guidance for practitioners and policymakers to continue to shape policies and practices that are in line with the key tenets of sustainable development. It will also be of great interest to students and scholars researching Southern Africa, sustainable tourism and conservation.

Tourism consumers are increasingly demanding and seek to base their travel decision-making process on relevant and credible tourism information. In recent years, user-generated content on social media, the opinion of travel bloggers, and entertainment programs in the media have influenced the public's travel purchasing behavior and acted as a driving force for the development of tourism products, such as film tourism. It also has played a role in the evolution and development of marketing, giving rise to new applications, as in the case of digital and influence marketing. On the other hand, tourism organizations and destination management organizations face major challenges in communicating the attributes of a tourism product, since this cannot be experienced before consumption. Thus, they need to know how and in which means or platforms of communication they can inform potential consumers. Impact of New Media in Tourism provides theoretical and practical contributions in tourism and communication including current research on the influence of new media and the active role of consumers in tourism. With a focus on decision making and increasing the visibility of products and destinations, the book provides support for tourism agencies and organizations around the world. Covering themes that include digital marketing, social media, and online branding, this book is essential for professionals, academicians, researchers, and students working or studying in the field of tourism and hospitality management, marketing, advertising, and media and communications.