Churchill. Hitler. Stalin. Mussolini. Roosevelt. Five of the most impactful leaders of WW2, each with their own individualistic and idiosyncratic approach to warfare. But if we want to understand their military strategy, we must first understand the strategist. In The Strategists, Professor Phillips Payson O'Brien shows how the views these five leaders forged in WW1 are crucial to understanding how they fought WW2. For example, Churchill's experiences of facing the German Army in France in 1916 made him unwilling to send masses of British soldiers back there in the 1940s, while Hitler's mistakes on the Eastern Front were influenced by his reluctance to accept that conditions had changed since his own time fighting. The implications of the power of leaders remain with us to this day: to truly understand what is happening in Ukraine, for example, requires us to know what has influenced the leaders involved. This is a history in which leaders—and their choices—matter. For better or worse.

Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies. It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use – you’ll find yourself referring back to them again and again.

Strategy and leadership have become separated in the business world. In this title, Harvard Business School Professor Cynthia Montgomery reveals why and how they need to be re-integrated for ultimate business success.

As organizations face an unprecedented rate of change, how should the role of the strategist adapt to address new challenges? Based on original research and consulting projects from the Institute of Management and Strategy, University of St. Gallen, The New Strategist is a practical guide which explains how to execute strategy, not just think about the theory. It examines day-to-day strategy work, explores the competences required by strategic leaders, and maps out the strategist's tools of the trade, including processes, initiatives and discourse. Using a rich and unique data set, this book looks at the roles of different strategists in an organization and emphasizes the importance of managers and strategy consultants as well as Chief Strategy Officers and other leaders. Crucially, The New Strategist focuses on the practice of strategy rather than the theory, answering key questions around how professional strategists should work and which methods and techniques they should draw upon. This timely and authoritative text will support and strengthen managers in fulfilling their strategic leadership responsibilities, allowing them to contribute to the professionalization of the field and ensure their role is suitable for the future of business.

Analyzes the nature of international disagreements and conflict resolution in terms of game theory and non-zero-sum games.

Habits of Highly Effective Maritime Strategists is a deliberately compact work aimed at both current and aspiring strategists, especially those who concern themselves with strategy at sea, and at those who work for or alongside them. The volume is meant to help strategic leaders know and educate themselves, two of the most important enterprises in the field of leadership. James R. Holmes reaches back to the classics of philosophy--especially to the works of Aristotle, the founder of the Lyceum--to posit that strategy is a habit. Rather, he writes, it involves cultivating a family of habits. To excel at strategy, one should learn what excellent strategists do and practice that ritual each day. Repetition helps the strategist find virtue, which Aristotle defined as the "golden mean" between the extremes of some trait, while shunning vice, the excess or deficiency of that trait. Over time, it becomes second nature to take the long view of national political and strategic ends; marshal diplomatic, economic, and military resources; and devise ways to put those resources to work for strategic gain. The classics of strategy feature prominently in this work. The canon sets forth concepts worth mastering. For instance, Carl von Clausewitz exhorts strategists to amass superior forces at the decisive place and time while abjuring secondary commitments that scatter resources about the map and risk leaving each force too weak to accomplish its goal. In a similar vein Alfred Thayer Mahan devises a formula for sizing fleets to overpower foes in important waters or coastal zones. Sun Tzu espouses the "indirect approach" to strategy, and B. H. Liddell Hart and J. C. Wylie join the classical Chinese general in his advocacy. In the ideal case strategists not just learn but internalize these concepts. Harnessing them in the real world becomes effortless.

Super Strategist: The Art and Science of Modern Account Planning is the only modern guide to advertising’s arguably most vital discipline, that has been written with the passion of someone who’s found their calling and the wisdom of an industry veteran who is still actively leading strategy in a large, modern, full-service agency. Super Strategist is full of practical advice for newcomers and usable strategies and insights for experienced planners, or anyone with an interest in the discipline. Readers will find clear outlines of the role of account planners within an agency, including step-by-step plans to achieve success with clients large and small: how to conduct modern consumer research, develop and implement the creative brief, use data skillfully to protect and improve great work, and use all of these tools and more to influence the feather in the planner’s cap—the customer journey. Whether it’s called account planning, brand planning, strategic planning, or creative strategy, the goal is the same: to inspire brilliant work that is backed by rigor and data. Creative is still king, but in today’s fractured markets clients need to know their multi-million-dollar campaigns are supported by up-to-the-minute research and data-driven insights. Account planners ensure, as Douglas Atkins puts it in the foreword, that the work is idea-led, but consumer-informed. To find that perfect balance of art and science, the successful account planner is “X-shaped”: experienced in digital, social, communications and brand strategy, comfortable in creative and quantitative disciplines—a Super Strategist who is the fulcrum of any successful agency.

What can two thousand years of winning strategy do for your business?

Selected as a Financial Times Best Book of 2013 In Strategy: A History, Sir Lawrence Freedman, one of the world's leading authorities on war and international politics, captures the vast history of strategic thinking, in a consistently engaging and insightful account of how strategy came to pervade every aspect of our lives. The range of Freedman's narrative is extraordinary, moving from the surprisingly advanced strategy practiced in primate groups, to the opposing strategies of Achilles and Odysseus in The Iliad, the strategic advice of Sun Tzu and Machiavelli, the great military innovations of Baron Henri de Jomini and Carl von Clausewitz, the grounding of revolutionary strategy in class struggles by Marx, the insights into corporate strategy found in Peter Drucker and Alfred Sloan, and the contributions of the leading social scientists working on strategy today. The core issue at the heart of strategy, the author notes, is whether it is possible to manipulate and shape our environment rather than simply become the victim of forces beyond one's control. Time and again, Freedman demonstrates that the inherent unpredictability of this environment-subject to chance events, the efforts of opponents, the missteps of friends-provides strategy with its challenge and its drama. Armies or corporations or nations rarely move from one predictable state of affairs to another, but instead feel their way through a series of states, each one not quite what was anticipated, requiring a reappraisal of the original strategy, including its ultimate objective. Thus the picture of strategy that emerges in this book is one that is fluid and flexible, governed by the starting point, not the end point. A brilliant overview of the most prominent strategic theories in history, from David's use of deception against Goliath, to the modern use of game theory in economics, this masterful volume sums up a lifetime of reflection on strategy.

Awarded NASOH's 2012 "John Lyman Book Award for Best U.S. Naval History," Allied Master Strategists describes the unique and vital contribution to Allied victory in World War II made by the Combined Chiefs of Staff. Based on a combination of primary and secondary source material, this book proves that the Combined Chiefs of Staff organization was the glue holding the British-American wartime alliance together. As such, the Combined Chiefs of Staff was probably the most important international organization of the Twentieth Century. Readers will get a good view of the personalities of the principals, such as Field Marshal Sir Alan Brooke and Fleet Admiral Ernest J. King. The book provides insight into the relationships between the Combined Chiefs of Staff and Allied theater commanders, the role of the Combined Chiefs regarding economic mobilization, and the bitter inter-Allied strategic debates in regard to OVERLORD and the war in the Pacific. This book is a must-read for anyone interested in the British American alliance in World War II. Careful attention is paid in the book to the three organizations that contributed the principal membership of the Combined Chiefs of Staff; i.e., the U.S. Joint Chiefs of Staff, the British Chiefs of Staff Committee, and (in the case of Sir John Dill) the British Joint Staff Mission in Washington. After providing a biographical background of the principal member so the Combined Chiefs of Staff, Rigby provides information on wartime Washington, D.C. as the home base for the Combined Chiefs of Staff organization. Detailed information is given regarding the Casablanca Conference, but the author is careful to distinguish between the formal nature of the big Allied wartime summit meetings and the much less formal day-to-day give and take which characterized British-American strategic debates between the British Joint Staff Mission in Washington and the U.S. Joint Chiefs of Staff. Indeed, it is a major contention of the book that it is critical to remember that more than half of the meetings of the Combined Chiefs of Staff took place in Washington, D.C. in a regularly scheduled weekly pattern and not at the big Allied conferences such as Yalta. The role of the Combined Chiefs of Staff in directing the war in the Pacific and in planning the OVERLORD cross-channel invasion of western Europe, respectively, is covered in detail. These were the two most contentious issues with which the Combined Chiefs of Staff had to deal. Rigby attempts to answer the question of why two combative, fearless, warriors like Churchill and Brooke would be so unwilling to go back across the Channel, and to explain the tug-of-war the British Chiefs of Staff had to conduct with Churchill before a British battle fleet could join the American Central Pacific Drive late in the war. The book also provides a wealth of information on the role played by members of the Combined Chiefs of Staff in the spheres of economic mobilization and wartime diplomacy. Most of all, what Allied Master Strategists does is to give the Combined Chiefs of Staff what they have long deserved—a book of their own; a book that is not weighted towards the U.S. Joint Chiefs on the one hand or the British Chiefs of Staff on the other; a book that is not strictly a “naval” book, an “army” book, or an “air” book, but a book that like the western alliance during World War II, is truly “combined” in an international as well as an interservice manner.