Before the film industry arrived, Hollywood was filled with quaint bungalows, millionaires' estates, and churches dedicated to teetotalism. Movies shattered Hollywood's tranquillity, and brought wealth, fame and glamorous movie stars. The giants of the movie industry invented klieg-lighted movie premieres and the Academy Awards in Hollywood. Go beyond the star-studded surface to the district's days of union busting, gangsters, and scandal, foreshadowing Hollywood's seedy decline. The book concludes with Hollywood's redevelopment that continues today. The book features the famous faces and places that made the town legendary, offering a unique perspective on celebrity nightlife and the behind-the-scenes stories of day-to-day life. Lavishly illustrated with over 800 vintage images from the author's private collection, "The Story of Hollywood" brings new insights to readers with a passion for Hollywood and its place in the history of film, radio, and television.

Established by real estate developers Tracy E. Shoults and S. H. Woodruff in 1923, Hollywoodland was one of the first hillside developments built in Hollywood. Touting its class and sophistication, the neighborhood promoted a European influence, featuring such unique elements as stone retaining walls and stairways, along with elegant Spanish, Mediterranean, French Normandy, and English Tudor-styled homes thoughtfully placed onto the hillsides. The community contains one of the world's most recognizable landmarks, the Hollywood sign, originally constructed as a giant billboard for the development and reading "Hollywoodland." The book illustrates the development of the upper section of Beachwood Canyon known as Hollywoodland with historical photographs from Hollywood Heritage's S. H. Woodruff Collection as well as from other archives, institutions, and individuals.

Hollywood history right out of its grandest era, accompanied by rare photographs, by the author of the LA Times bestseller Lost Hollywood.

Investigates the death of television Superman George Reeves by a bullet in 1959, revealing his dangerous double life and the tale of jealousy and revenge that lie behind his alleged suicide in Los Angeles. Reprint.

The story behind the massive white block letters set into a steep Los Angeles hillside—and the city and culture they represent: “Terrific.”—San Francisco Chronicle To so many who see its image, the Hollywood sign represents the earthly home of that otherwise ethereal world of fame, stardom, celebrity—the American and worldwide aspiration to be in the limelight, to be, like the Hollywood sign itself, instantly recognizable. How an advertisement erected in 1923, touting the real estate development Hollywoodland, took on a life of its own is a story worthy of a movie itself. Leo Braudy traces the remarkable life of this distinctly American landmark, which has been saved over the years by a various fans and supporters, among them Alice Cooper and Hugh Hefner, who spearheaded its reconstruction in the 1970s. He also uses the sign’s history to offer an intriguing look at the rise of the film business from its earliest, silent days through the development of the studio system that helped define modern Hollywood. Mixing social history, urban studies, literature, and film, along with forays into such topics as the lure of Hollywood for utopian communities and the development of domestic architecture in Los Angeles, The Hollywood Sign is a fascinating account of how a temporary structure has become a permanent icon of American culture. “An entertaining tale.”—The Washington Post

It’s like a plot from a Hollywood potboiler: start out in the mailroom, end up a mogul. But for many, it happens to be true. Some of the biggest names in entertainment—including David Geffen, Barry Diller, and Michael Ovitz— started their dazzling careers in the lowly mailroom. Based on more than two hundred interviews, David Rensin unfolds the never-before-told history of an American institution—in the voices of the people who lived it. Through nearly seven decades of glamour and humiliation, lousy pay and incredible perks, killer egos and a kill-or-be-killed ethos, you’ll go where the trainees go, learn what they must do to get ahead, and hear the best insider stories from the Hollywood everyone knows about but no one really knows. A vibrant tapestry of dreams, desire, and exploitation, The Mailroom is not only an engrossing read but a crash course, taught by the experts, on how to succeed in Hollywood.

This is the first complete biography of actress Peg Entwistle, known as the "Hollywood Sign Girl" because of her suicide fall from the HOLLYWOODLAND sign in 1932. It details her childhood, stage and film career, marriage and divorce, and her suicide and almost cult-like pop culture status today. Extensively researched and written with the complete cooperation of the Entwistle family, this work includes excerpts from interviews with Peg Entwistle's brother Milton and her cousin Helen Reid, both of whom recalled much of Peg's years living in Hollywood, her career and private life, and her final weeks. It also features many of Peg Entwistle's own words from extant letters to her family and newly discovered interviews with theatrical reporters. Nearly 30 previously unpublished images from the author's collection, the Entwistle family, and a number of other sources complete an intimate look at a life that was defined by far more than its famously unhappy end.

Fully revised with totally new stories about the ghosts of Lucille Ball, Erroll Flynn, and Madonna's hanuted house. More than 100 vintage stunning photographs support the authors' amusingly spooky tales of spirits who haunt the world's most bizarre city. In this macabre and very entertaining tome, the ghost of Ozzie Nelson proves there is sex after death, Howard Hughes haunts a landmark movie palace and we discover celebrities who have lived with ghosts as well as those who are ghosts, Marilyn Monroe, Lon Chaney, Montgomery Clift and more.