Have you ever intended to get some work done but ended up on Instagram? Have you ever intended to stick to your diet but ended up microwaving a pizza? Have you ever intended to get to bed early but ended up seeing your laptop clock hit 02:00 AM? Then I have good news and bad news. The bad news is you lack self-control. The good news is you're human. My goal is to make you superhuman. In this book you'll learn how to take control of your body and mind by drawing on cognitive neurosciences and behavioral psychology. I've distilled the knowledge of 542 scientific references into 53 practical tips to improve your willpower. In 6 chapters I cover the essentials of how the human mind works, what willpower is, how to be more productive, how to stick to your diet, how to make your workouts less effortful and how to motivate yourself. After reading this book, you should experience higher work productivity, better diet adherence and ultimately more success in life.

This book proposes a new science of self-control based on the principles of behavioral psychology and economics. Claiming that insight and self-knowledge are insufficient for controlling one's behavior, Howard Rachlin argues that the only way to achieve such control--and ultimately happiness--is through the development of harmonious patterns of behavior. Most personal problems with self-control arise because people have difficulty delaying immediate gratification for a better future reward. The alcoholic prefers to drink now. If she is feeling good, a drink will make her feel better. If she is feeling bad, a drink will make her feel better. The problem is that drinking will eventually make her feel worse. This sequence--the consistent choice of a highly valued particular act (such as having a drink or a smoke) that leads to a low-valued pattern of acts--is called "the primrose path." To avoid it, the author presents a strategy of "soft commitment," consisting of the development of valuable patterns of behavior that bridge over individual temptations. He also proposes, from economics, the concept of the substitutability of "positive addictions," such as social activity or exercise, for "negative addictions," such as drug abuse or overeating. Self-control may be seen as the interaction with one's own future self. Howard Rachlin shows that indeed the value of the whole--of one's whole life--is far greater than the sum of the values of its individual parts.

Your best intentions are not enough. Learn to scientifically engineer a disciplined life, become relentless, and never give up. Whatever you want in your life, self-discipline is the missing piece. Goals will remain dreams if you make the mistake of relying on motivation and your best drawn plans. The Science of Self-Discipline is a deep look into what allows us to resist our worst impulses and simply execute, achieve, produce, and focus. Every principle is scientifically-driven and dissected to as be actionable and helpful as possible. You’ll learn how top performers consistently exercise self-discipline, as well as what drives us on an instinctual, psychological level to act. This isn’t just a book; it’s a roadmap to the human psyche and will allow you to accomplish exactly what you set out to do, every time. When you understand what drives your cravings and the true roots of self-discipline, you’ll be able to rise above your temporary discomfort and focus on what really matters. Discover every factor that impacts self-discipline for better or worse. Break free of excuses, distractions, laziness, and temptations. Peter Hollins has studied psychology and peak human performance for over a dozen years and is a bestselling author. He has worked with dozens of individuals to unlock their potential and path towards success. His writing draws on his academic, coaching, and research experience. Beat instant gratification and create limitless motivation. •The biological basis of self-discipline - and why it’s beneficial to you. •Discipline tactics for high performers such as Navy SEALs. •Diagnosing what motivates you, what drains you, and what moves you emotionally. •Engineering an environment and social circle that boosts self-discipline. Form productive habits to increase your focus, strengthen your resolve, and stop giving up from boredom or frustration. •Why choosing two marshmallows over one matters. •Four questions for any potential lapse in willpower. •The interplay between habits, motivation, and self-discipline. Self-discipline and willpower will fundamentally change your life.

One of the world's most esteemed and influential psychologists, Roy F. Baumeister, teams with New York Times science writer John Tierney to reveal the secrets of self-control and how to master it. "Deep and provocative analysis of people's battle with temptation and masterful insights into understanding willpower: why we have it, why we don't, and how to build it. A terrific read." —Ravi Dhar, Yale School of Management, Director of Center for Customer Insights Pioneering research psychologist Roy F. Baumeister collaborates with New York Times science writer John Tierney to revolutionize our understanding of the most coveted human virtue: self-control. Drawing on cutting-edge research and the wisdom of real-life experts, Willpower shares lessons on how to focus our strength, resist temptation, and redirect our lives. It shows readers how to be realistic when setting goals, monitor their progress, and how to keep faith when they falter. By blending practical wisdom with the best of recent research science, Willpower makes it clear that whatever we seek—from happiness to good health to financial security—we won’t reach our goals without first learning to harness self-control.

Based on Stanford University psychologist Kelly McGonigal's wildly popular course "The Science of Willpower," The Willpower Instinct is the first book to explain the science of self-control and how it can be harnessed to improve our health, happiness, and productivity. Informed by the latest research and combining cutting-edge insights from psychology, economics, neuroscience, and medicine, The Willpower Instinct explains exactly what willpower is, how it works, and why it matters. For example, readers will learn: • Willpower is a mind-body response, not a virtue. It is a biological function that can be improved through mindfulness, exercise, nutrition, and sleep. • Willpower is not an unlimited resource. Too much self-control can actually be bad for your health. • Temptation and stress hijack the brain's systems of self-control, but the brain can be trained for greater willpower • Guilt and shame over your setbacks lead to giving in again, but self-forgiveness and self-compassion boost self-control. • Giving up control is sometimes the only way to gain self-control. • Willpower failures are contagious—you can catch the desire to overspend or overeat from your friends­­—but you can also catch self-control from the right role models. In the groundbreaking tradition of Getting Things Done, The Willpower Instinct combines life-changing prescriptive advice and complementary exercises to help readers with goals ranging from losing weight to more patient parenting, less procrastination, better health, and greater productivity at work.

Willpower - the ability to control your attention, emotions, appetites and behaviour - influences your physical health, financial security, the quality of your relationships and your professional success. We all know this. But why is it so hard to control and why, sometimes, do we have so little of it? Maximum Willpower brings together the newest insights about self-control from psychology, economics, neuroscience and medicine, explaining how we can break old habits and create healthy habits, conquer procrastination and manage stress and emotions. Discover why we give in to temptation and how we can find the strength to resist.

Renowned psychologist Walter Mischel, designer of the famous Marshmallow Test, explains what self-control is and how to master it. A child is presented with a marshmallow and given a choice: Eat this one now, or wait and enjoy two later. What will she do? And what are the implications for her behavior later in life? The world's leading expert on self-control, Walter Mischel has proven that the ability to delay gratification is critical for a successful life, predicting higher SAT scores, better social and cognitive functioning, a healthier lifestyle and a greater sense of self-worth. But is willpower prewired, or can it be taught? In The Marshmallow Test, Mischel explains how self-control can be mastered and applied to challenges in everyday life -- from weight control to quitting smoking, overcoming heartbreak, making major decisions, and planning for retirement. With profound implications for the choices we make in parenting, education, public policy and self-care, The Marshmallow Test will change the way you think about who we are and what we can be.

Control your brain so it doesn’t control you. A science-based approach to getting things done and avoiding laziness and procrastination. Our brains are not wired for goal achievement. They are wired only for speed, survival, and the present moment. It’s time to defeat this primal tendency and make self-discipline your new normal. Stop leaving tasks unstarted and/or unfinished. You’re better than that. Neuro-Discipline tells the tale of two battling brains, and why we are predisposed to laziness and energy conservation. Time after time, we take the path of least resistance to our detriment. The key to beating this is understanding the brain’s imperatives and working with them. Neuro-Discipline is your layperson’s guide to self-discipline success - just enough biology and psychology to give important context, while ensuring that you don’t get stuck in the minutiae. This isn’t a textbook; it has over 20 actionable tips you can use TODAY. Peter Hollins has studied psychology and peak human performance for over a dozen years and is a bestselling author. He has worked with dozens of individuals to unlock their potential and path towards success. His writing draws on his academic, coaching, and research experience. Learn to beat your temptations, excuses, and weaknesses. •Learn about the two brains and the two versions of you that are always locked in battle. •How to trick the brain for action and productivity without working against it. •The role of dopamine and how we can simulate it for our own purposes. •How to talk to yourself and design your environment to stay on track. •Reframing excuses and dissecting your emotional reactions. •How to create a calm mind for ruthless execution. Discomfort, boredom, frustration, and laziness are temporary. Self-discipline is forever. We aren’t meant to lie in bed and relax. We are meant to pursue our goals and find satisfaction and fulfillment. Along the way, self-discipline is the most required ingredient. The ability to do unpleasant and uncomfortable things is what determines how our lives play out. How will you live your life? Take control of your life by clicking the BUY NOW button at the top of this page.

American eating changed dramatically in the early twentieth century. As food production became more industrialized, nutritionists, home economists, and so-called racial scientists were all pointing Americans toward a newly scientific approach to diet. Food faddists were rewriting the most basic rules surrounding eating, while reformers were working to reshape the diets of immigrants and the poor. And by the time of World War I, the country's first international aid program was bringing moral advice about food conservation into kitchens around the country. In Modern Food, Moral Food, Helen Zoe Veit argues that the twentieth-century food revolution was fueled by a powerful conviction that Americans had a moral obligation to use self-discipline and reason, rather than taste and tradition, in choosing what to eat. Veit weaves together cultural history and the history of science to bring readers into the strange and complex world of the American Progressive Era. The era's emphasis on science and self-control left a profound mark on American eating, one that remains today in everything from the ubiquity of science-based dietary advice to the tenacious idealization of thinness.

Self-Control in Animals and People takes an interdisciplinary look at what self-control is, how it works, and whether humans are alone as a species in their ability to demonstrate self-control. The book outlines historical and recent empirical approaches to understanding when self-control succeeds and fails, and which species may share with humans the ability to anticipate better future outcomes. It also provides readers with in-depth explorations of whether various species can delay gratification, the ways in which people and animals exhibit other forms of self-control, what influences the capacity and expression of self-control, and much more. In addition to its comprehensive coverage of self-control research, the book also describes self-control assessment tests that can be used with young children, adults, and a wide variety of nonhuman species, with the goal of making fair and clear comparisons among the groups. This combination makes Self-Control in Animals and People a valuable resource for cognitive, developmental, and clinical psychologists, philosophers, academic students and researchers in psychology and the social sciences, and animal behaviorists. Provides a comprehensive perspective of the evolutionary emergence of self-control across species Explores different "kinds" of self-control and their links to one another, and whether self-control can be improved or strengthened Offers insight on mental time travel (chronesthesia) and how it relates to self-control Demonstrates how to develop self-control tests for human and nonhuman animals, and how to make fair and clear comparisons among those groups