The book is rich with useful information both for marketing professionals and for people who are simply interested in how marketing works. In that regard, Baaghil provides a useful overview of everything you need to know about marketing, which for Baaghil means finding a way to invite your audience to belong to the brand, and vice versa. Budding entrepreneurs in the early stages of founding a business would be particularly well-served to read Baaghils advice concerning brands, since he makes a passionate argument that branding starts at the business conception stage. Business owners who dont think about their brands from the beginning, says Baaghil, are still building a brand perceptiontheyre just building an unplanned, wild brand perception. By the time the new entrepreneur is ready to release a product, if he or she is thinking of branding merely as colors and a logo, it may be too late. One of the most interesting and useful parts of the book is Baaghils ongoing engagement with the problems of business and marketing specifically with regard to the Middle East and the developing world. He speaks warmly yet firmly to Middle Eastern CEOs, providing them with needful advice that comes from his clear vision of how far there is to go, but more importantly, how great the possibilities are for business and culture in the region. For the past twenty years of my life I have striven to excel in a field I passionately lovemarketing. From my days at the University of Maine pursuing my marketing degree until today my life has been marketing. My early experience in the profession dates back to 1990, when I joined a reputable company, Edison Brothers, based out of St Louis, Missouri. Now I have risen from an employee to a self-employed entrepreneur who has created numerous companies for himself and others. My experience speaks for itselfthrough my marketing work, the books Ive authored, and my consultancies.

Do you struggle with feeling like an impostor in your own leadership? Do you carry a secret anxiety about being revealed as a fraud? We all long to belong, especially those in positions of leadership. But deeply rooted shame can keep leaders from connecting authentically and vulnerably. Reverend Will van der Hart and Dr. Rob Waller—an experienced church leader and respected psychiatrist—integrate the story of Scripture with the science behind mental health, offering real steps for transformation. When leaders know that they belong to God—when they develop a deep sense of security in Him—they can overcome constricting shame and lead with confidence. Offering a psychological and biblical response to one of the most persistent problems in leadership, The Power of Belonging is a unique resource to help you build success from your sense of security, allowing your unique leadership gifts to flourish and grow. Each chapter includes study guide questions for group or individual use.

This book is for anyone who wants to achieve better personal and organizational effectiveness and fruitful business relationships. It is designed to give both the theoretical knowledge and the tools for action if you are to change the power dynamics in your organization. Indeed, to operate in a global environment that is increasingly more relational than transactional, it is vital to cultivate globally competitive leaders to deal with ongoing change and challenges. The Power of Belonging is about addressing the challenge faced by most leaders: how to influence and achieve organizational goals. This is also a book for individuals, especially as they learn that we cannot define ourselves by single dimensions – we are a synthesis of our backgrounds, experiences and philosophies. And we must come as the whole people that we are to form sustainable and meaningful relationships with others around the world. The most difficult lesson to learn perhaps is that belonging will remain a puzzle until we find that it has a personal dwelling place – that we must first belong deeply to ourselves. Ready to be a change agent? Then this book is for you.

In education, resources and time are scarce, yet the demand for performance is sky high. School leaders invest money and labour into improving their schools, navigating trade offs along the way. But what if one of the biggest improvements we could make to our schools was something we already do? What if enhancing teamwork so that school teams thrive, was actually the secret ingredient to success? The Power of Teams explores evidence from across sectors, including education, to find out what high-performing teams share, and how we can adapt the most effective teamwork strategies to the unique environment of a school. The book outlines a model of teamwork factors that contribute to truly thriving teams, with theory, research, tangible actions for school teams, and a range of expert voices who contribute their experience in case studies. Effective teamwork leads to purpose, belonging, trust, learning, and, ultimately, high performance. When we better understand the nuances of how teams can thrive, we discover the real Power of Teams.

Wall Street Journal Bestseller Leaders have an unprecedented opportunity to overcome the great disconnect between employers and employees by inviting individuals to become part of something bigger than themselves—to belong. Belonging Rules gives leaders the tools, knowledge, and confidence to harness belonging to address the workplace’s most critical challenges. The need to belong is innate and enduring, yet often elusive. Genuine belonging requires a bold approach, one that offers both depth and credibility to the work required from leaders whose organizations are craving a sense of connection, security, and acceptance. Belonging Rules offers nuanced, direct guidance for navigating both the pre-existing and ever-evolving social and organizational demands of today’s workplace. The five rules within, based on extensive research and application, create a framework to dissect and decode the complex, complicated, and controversial issues of the modern workforce. Executive coach and award-winning management consultant Brad Deutser gives leaders the confidence to address the most critical societal imperative—belonging. His approach doesn’t tell leaders what to do, rather he provides leaders with the how to: Identify the heart of existing power structures and societal mandates Reframe the impact of inclusion at an individual and organizational level Challenge and fundamentally redefine the relationship with diverse stakeholders Leading can be uncomfortable. This guide will empower leaders to shift attention, understanding, and effort toward bridging differences and uniting the “movable middle” which depowers the extremes, driving necessary change and desired performance.

"This is an in-depth examination of a slippery and contradictory subject. Knowledge alone is not enough for this type of project. It takes breaking out of narrow conceptual cages and unsettling what we think of as stable meanings. The author brings all of this to life in often unforgettable ways." - Saskia Sassen, Professor, Columbia University "National identities were once taken largely for granted in social science. Now they are part of an even more complex ′politics of belonging′ that challenges both public affairs and the categories of social science. Nira Yuval-Davis offers a nuanced account that will be important for scholars and all those concerned with contemporary politics." - Craig Calhoun, Director, LSE This is a cutting-edge investigation of the challenging debates around belonging and the politics of belonging. Alongside the hegemonic forms of citizenship and nationalism which have tended to dominate our recent political and social history, Nira Yuval-Davis examines alternative contemporary political projects of belonging constructed around the notions of religion, cosmopolitanism and the feminist ′ethics of care′. The book also explores the effects of globalization, mass migration, the rise of both fundamentalist and human rights movements on such politics of belonging, as well as some of its racialized and gendered dimensions. A special space is given to the various feminist political movements that have been engaged as part of or in resistance to the political projects of belonging. Yuval-Davis deconstructs notions of national and ethnic and interrogates the effects that different political projects of belonging have on members of these collectivities who are differentially located socially, economically and politically.

Hvad fik det tyske folk til at støtte eller deltage i folkedrabet på jøderne i Hitlers holocaust. Nazisterne brugte ifølge Kühne almene menneskelige behov som fællesskab, samhørighed og solidaritet til at forme en nation og misbrugte de samme værdier til at ægge til deltagelsen i folkedrabet

In an era when many young people feel marginalized and excluded, this is the first comprehensive, critical account to shed new light on the trouble of ‘belonging’ and how young people in schools understand, enact and experience ‘belonging’ (and non-belonging). It traverses diverse dimensions of identity, including gender and sexuality; race, class, nation and citizenship; and place and space. Each section includes a provocative discussion by an eminent and international youth scholar of youth, and is essential reading for anyone involved with young people and schools. This book is a crucial resource and reference for sociology of education courses at all levels as well as courses in student inclusion, equity and student well-being.

It is commonly assumed that we live in an age of unbridled individualism, but in this book Montserrat Guibernau argues that the need to belong to a group or community is a pervasive and enduring feature of modern social life.