Ken Fisher is founder and CEO of Fisher Investments, an independent money management firm managing over $35 billion (as of Dec. 31/09) for individuals and institutions. And, Fisher has written the monthly "Portfolio Strategy" column for Forbes magazine for the last twenty-five years—since 1984—making him, so far, the fourth longest-running columnist in the magazine’s history. During this time, he’s seen everything from the stock market crash of 1987 and the great bull markets of the 1980s and 1990s to the Tech bubble of 2000 and the global market meltdown of 2008. Now, with The Making of a Market Guru, you’ll gain an insightful look at Fisher’s prolific career over the years and discover the high-profile market calls he’s made so far in these monthly columns. At times engaging and timely, at others revealing and informative, this book is a sweeping look at a recent and eventful slice of stock market history. You’ll read about what’s changed, but you’ll be more amazed by what hasn’t. And you’ll see investing wisdom that still applies, now and for the foreseeable future, from a quarter-century of Fisher’s concise and witty market wisdom. Preceding Fisher’s columns for each year are a few pages of commentary—putting them in historic context, pointing out areas that are still salient, and others where Fisher’s perspective has changed over the years—highlighting key points that deserve extra attention. Chapter by chapter, this book offers practical investment advice from a leading market voice, while: Looking at Fisher’s market analysis over the years and providing an industry insider’s view of major, and not-so-major, market events Examining how Fisher called three of the last four bear markets Showing that what many commonly think impacts markets doesn’t—and some very surprising things that do impact markets that few are aware of. And much more The more things change, the more they stay the same—at least when it comes to investing. And seeing history through the eyes of a market guru can help improve your overall investment endeavors today. If you take the time to read this unique, historic compilation, you’ll be taking your first steps to understanding how to become your own market guru.

"Soundview is bringing together summaries of seventeen essential marketing classics in a single volume that includes one all-new, previously unpublished summary." "The Marketing Gurus distills thousands of pages of powerful insights into less than three hundred, making it an ideal resource for busy professionals, business students, and anyone curious about how marketing has evolved."--BOOK JACKET.

Adopt the investment strategy that built Warren Buffett's fortune Invest Like a Guru provides an invaluable resource for high-quality-focused value investing, with expert insight and practical tools for implementation. Written by the man behind GuruFocus.com, this book expands on the site's value strategies and research tools to provide a primer for those exploring pathways to higher returns at lower risk. The book begins with an insightful explanation of high-quality-focused value investing concepts, then quickly moves into practical, detailed guidance on analysis, valuation, key factors, and risks to avoid. Case studies demonstrate real-world application of various analysis methods, and the discussion walks you through important calculations using real examples. Author Charlie Tian draws upon his own experiences and lessons learned to provide true insight on high-quality-focused value investing as a strategy, providing both reference and expert advice in this singularly useful guide. Warren Buffett once said, "I would rather buy good companies at fair prices than buy fair companies at good prices." That's how he built his fortune, and his method is what we now call high-quality-focused value investing. This book shows you how to determine what constitutes "good companies" and "fair prices," with practical tools for real-world application. Learn the principles and concepts of high-quality-focused value investing Understand the analysis process and valuation of prospective investments Avoid the value traps that can trigger permanent losses Study clear examples of key ratios and calculations We can't all become the next Warren Buffett, but we can boost returns while reducing risk using the right investment strategy. High-quality-focused value investing provides a path to profit, and Invest Like a Guru is the one-of-a-kind guidebook for getting on track.

What does it take to be a stock market guru? What are the traits needed to be a successful investor? Can one master the stock market or is it a gift one is born with? How does one build a portfolio and protect it? Learn from the masters. The Indian stock market is many things to many people. Some are drawn to its thrill and promise but, more often than not, they fail to recognize the risk that accompanies the reward of a great ride. For many, the market and its workings defy logic and mastery. However, within the universe of market watchers in India, there is a small group that has managed to build a fine set of navigation tools and develop a unique perspective and approach towards the market. They have created and institutionalized investment strategies based on their experiences and philosophies. Saurabh Mukherjea delves into the minds of seven such individuals asking them to elaborate on the tools they use and how these work. He traces their journey from being novices to successful long-term investors. Using their insights and his own experience of working in the market for nearly a decade, Mukherjea provides an essential and indispensable framework for operating in the Indian stock market. The interviews with prominent fund managers in the book are: · Sanjoy Bhattacharya · Alroy Lobo · Akash Prakash · Sankaran Naren · Sashi Reddy · BN Manjunath · One who prefers to remain anonymous

In Becoming Your Own China Stock Guru, James Trippon, who runs the largest independent equity investment research firm in Mainland China, reveals how to profit from the investment opportunities available in the rise of the world’s newest economic superpower. Trippon has invested in the Chinese market for more than twenty years and made his clients millions of dollars in the process. Now, with this new book, he offers you detailed guidance on how to profit from this significant financial opportunity.

Markets are transitioning from place to space-but as the collapse of the initial B2B boom demonstrated, the journey won't be easy. Pioneering market makers from eBay and British Petroleum to the Dutch Flower Auctions and ChemConnect are leading the way to create new value through markets. Their experiences make two things increasingly clear: Success in the marketspace will require new ways of operating, and participation won't be optional. Ajit Kambil and Eric van Heck-respected authorities on electronic markets-argue that online auctions and exchanges will soon be an essential part of business practice. They explain why companies must adopt electronic markets now if they hope to compete in the future. And they prove that success lies not in achieving "first-mover" advantage in new markets, but in creating winning strategies to design and use markets to manage the supply chain, connect with customers, increase efficiency, and make decisions. Based on the authors' decade-long study of nearly one hundred successful and failed electronic markets in the United States, Europe, and Asia, the book reveals how market makers are rewriting the rules of commerce. They offer a strategic blueprint for designing, implementing, and profiting from electronic markets. Making Markets shows how companies can: · Creatively use markets in procurement, resale, and clearance, and in more novel applications such as prediction, risk management, and decision making. · Design, deploy, and stimulate the successful adoption of online auctions and exchanges. · Utilize technology to support-not replace-human interaction. · Leverage information to become more profitable buyers and sellers. · Innovate in trade processes from pricing, payment, and authentication to logistics and product representation. · Grow markets through partnerships, alliances, and mergers. This highly practical guide will help companies create the ultimate market: one that captures the feel and trust of a physical community but leverages the power and efficiency of technology to benefit all participants. AUTHORBIO: Ajit Kambil is Associate Partner and Senior Research Fellow at Accenture's Institute for Strategic Change. Eric van Heck is a Professor at Erasmus University's Rotterdam School of Management, The Netherlands.

Introducing the new Fisher Investment Series, comprised of engaging and informative titles written by renowned money manager and bestselling author Ken Fisher. This series offers essential insights into the worlds of investing and finance. Over the course of nearly two centuries, the innovations, mistakes, and scandals of different market participants have played an important role in shaping today's financial markets. Now, in 100 Minds That Made the Market, Ken Fisher delivers cameo biographies of these pioneers of American financial history. From Joe Kennedy's "sexcapades" to Jesse Livermore's suicide, this book details the drama, the dirt, and the financial principles of an amazingly inventive group of financial minds. Fisher digs deep to uncover the careers, personal lives, and contributions of these individuals, and leads you through the lessons that can be learned from each one. Here you have 100 of the best teachers -- some you already know, some you will feel you know, and some you may not have previously discovered -- whose experiences will undoubtedly enhance your understanding of the markets. With a few pages dedicated to each person, 100 Minds That Made the Market quickly captures the essence of the people and ideas that have influenced the evolution of the financial industry.

If your investing strategy has relied on the facts—financial statements, annual reports, technical charts, and so on—congratulations! You’re on the way to becoming a successful, complete investor. But you’re only partway there. If the markets are about mood swings, turbulence, and uncertainty, if the herd buys like crazy one day, only to sell off the next, doesn’t it make sense for you to have a grip on the way in which your individual psychological makeup and emotional state affect your investing strategy? Doesn’t the complete investor need to understand both the facts in his head and the emotions of his heart? Dr. Richard Geist has combined the art and science of the seemingly unrelated fields of psychology and investing. He shows that investing success means both having and using solid information and expertly understanding, monitoring, and managing your emotions. This is the first book directed at professional and individual investors alike, illustrating how they can use emotions to become more effective at meeting the ever-increasing challenges of today’s investing environment. Dr. Geist’s coverage is stimulating and wide-ranging, including topics such as: •Recognizing emotional reactions such as confidence and anxiety as clues to making investment decisions •Avoiding the most common psychological investment mistakes •Analyzing your psychological risk quotient •Reacting appropriately when you’re caught in a stampeding herd •Learning how patience—or the lack of it—influences investing decisions •Responding in psychologically healthy ways to losing money in the market •Gaining the psychological skills you need to sell a stock and learning why these skills differ from those needed when making a buy decision •Understanding the psychological needs of management while obtaining useful, valid information for making informed investing decisions Conventional wisdom says “park your emotions at the door when making investing decisions.” Dr. Geist brings a new, important perspective to show that the conventional wisdom is not only wrong but harmful to your financial well-being. Success lies in understanding your emotional reactions to the market and its participants and integrating an emotional understanding of yourself into your investing strategies. The successful investor is, above all, a human investor, not a “perfect” machine-like investor.

Today's investor is faced with a myriad of investment options and strategies. Whether you are seeking someone to manage your money or are a self-directed investor deciding to tackle the market on your own, the options can be overwhelming. In an easy-to-read and simple format, this book will dissect the strategies of some of Wall Street's most successful investment gurus and teach readers how to weed through the all of the choices to find a strategy that works for them. The model portfolio system that author John Reese developed turns each strategy into an actionable system, addressing many of the common mistakes that doom individual investors to market underperformance. This book will focus on the principles behind the author's multi-guru approach, showing how investors can combine the proven strategies of these legendary "gurus" into a disciplined investing system that has significantly outperformed the market. Gurus covered in the book are: Benjamin Graham; John Neff; David Dreman; Warren Buffett; Peter Lynch; Ken Fisher; Martin Zweig; James O'Shaughnessy; Joel Greenblatt; and Joseph Piotroski.

Train your brain to be a real contrarian and outsmart the crowd Beat the Crowd is the real contrarian’s guide to investing, with comprehensive explanations of how a true contrarian investor thinks and acts – and why it works more often than not. Bestselling author Ken Fisher breaks down the myths and cuts through the noise to present a clear, unvarnished view of timeless market realities, and the ways in which a contrarian approach to investing will outsmart the herd. In true Ken Fisher style, the book explains why the crowd often goes astray—and how you can stay on track. Contrarians understand how headlines really affect the market and which noise and fads they should tune out. Beat the Crowd is a primer to the contrarian strategy, teaching readers simple tricks to think differently and get it right more often than not. Discover the limits of forecasting and how far ahead you should look Learn why political controversy matter less the louder it gets Resurrect long-forgotten, timeless tricks and truths in markets Find out how the contrarian approach makes you right more often than wrong A successful investment strategy requires information, preparation, a little bit of brainpower, and a larger bit of luck. Pursuit of the mythical perfect strategy frequently lands folks in a cacophony of talking heads and twenty-four hour noise, but Beat the Crowd cuts through the mental clutter and collects the pristine pieces of actual value into a tactical approach based on going against the grain.