Essay from the year 2016 in the subject Communications - Mass Media, grade: B, , language: English, abstract: The Mass Media are considered principal institutions with the mandate to facilitate dialogue and provide relevant information to the citizenry. Through news and messages provided by these media members of the public get a better understanding of their society. Dialogue carried out by humans especially through the instrumentality of the mass media mainly include exchange of information in a language understood by the people involved in the communication process. For this reason, effective, persuasive communication can only take place if a common language is used. Communicating in indigenous languages, it has been noted, enhances social cohesion, which facilitates the preservation of African cultures.

Digital Media and the Preservation of Indigenous Languages in Africa: Toward a Digitalized and Sustainable Society presents cutting-edge epistemological debates, academic case studies, and empirical research from African scholars on the intersection of digital media technologies, artificial intelligence, and the preservation of Indigenous languages in the continent. This edited collection provides a methodology for African researchers, practitioners, and marginalized communities to integrate digital technologies into their lives to foster innovation, advance the documentation and preservation of underrepresented languages, and promote African-centered epistemologies. Contributors to this edited volume argue that African societies should acknowledge and embrace digital media platforms. Despite these platforms’ potential as sites of epistemic colonialism, they are essential for promoting ways of life that reflect the diversity and importance of Indigenous cultures. For Indigenous languages and local epistemologies to flourish in this rapidly evolving technological era, African communities must employ a variety of contemporary practices and strategies to document, protect, and preserve ways of being that have formerly been relegated to the periphery.

This book deals with the often-neglected link between indigenous languages, media and democracy in Africa. It recognizes that the media plays an amplifying role that is vital to modern-day expression, public participation and democracy but that without the agency to harness media potential, many Africans will be excluded from public discourse.

Since time immemorial, indigenous peoples around the world have developed knowledge systems to ensure their continued survival in their respective territories. These knowledge systems have always been dynamic such that they could meet new challenges. Yet, since the so-called enlightenment period, these knowledges have been supplanted by the Western enlightenment science or colonial science hegemony and arrogance such that in many cases they were relegated to the periphery. Some Euro-centric scholars even viewed indigenous knowledge as superstitious, irrational and anti-development. This erroneous view has, since the colonial period, spread like veld fire to the extent of being internalised by some political elites and Euro-centric academics of Africa and elsewhere. However, for some time now, the potential role that indigenous peoples and their knowledge can play in addressing some of the global problems haunting humanity across the world is increasingly emerging as part of international discourse. This book presents an interesting and insightful discourse on the state and role that indigenous knowledge can play in addressing a tapestry of problems of the world and the challenges connected with the application of indigenous knowledge in enlightenment science-dominated contexts. The book is not only useful to academics and students in the fields of indigenous studies and anthropology, but also those in other fields such as environmental science, social and political ecology, development studies, policy studies, economic history, and African studies.

Indigenous knowledge systems (IKS) are a combination of knowledge systems encompassing technology; social, economic, and philosophical learning; or educational, legal, and governance systems. The lack of documentation of these systems presents a problem as the knowledge is fading away over time. In response, it is essential that policies and strategies are undertaken to ensure that these systems are protected and sustained for generations to come. The Handbook of Research on Protecting and Managing Global Indigenous Knowledge Systems is a comprehensive reference source that works to preserve indigenous knowledge systems through research. Focusing on key concepts such as tools of indigenous knowledge management and African indigenous symbols, the book preserves and promotes indigenous knowledge through research and fills the void staff and students within the field of indigenous knowledge systems face with the current lack of research and resources. This book is ideal for university students, lecturers, researchers, academicians, policymakers, historians, sociologists, and anyone interested in the field of indigenous knowledge systems.

This handbook explores the evolution of African education in historical perspectives as well as the development within its three systems–Indigenous, Islamic, and Western education models—and how African societies have maintained and changed their approaches to education within and across these systems. African education continues to find itself at once preserving its knowledge, while integrating Islamic and Western aspects in order to compete within this global reality. Contributors take up issues and themes of the positioning, resistance, accommodation, and transformations of indigenous education in relationship to the introduction of Islamic and later Western education. Issues and themes raised acknowledge the contemporary development and positioning of indigenous education within African societies and provide understanding of how indigenous education works within individual societies and national frameworks as an essential part of African contemporary society.

The book provides valuable insights on decolonising the digital media landscape and the indigenisation of participatory epistemologies to continue the legacies of indigenous languages in the global South. It is one of its kind as it climaxes that the construction phase of self-determining and redefining among the global South societies is an essential step towards decolonising the digital landscape and ensuring that indigenous voices and worldviews are equally infused, represented, and privileged in the process of higher-level communication, exchanging epistemic philosophies, and knowledge expressions. The book employs an interdisciplinary approach to engage in the use of digital media as a sphere for resistance and knowledge transformation against the persistent colonialism of power through dominant non-indigenous languages and scientific epistemic systems. It further advocates that decolonising digital media spaces through appreciating participatory epistemologies and their languages can help promote the inclusion and empowerment of indigenous communities. It indicates that the decolonial process can also help to redress the historical and ongoing injustices that have disadvantaged many indigenous communities in the global South and contributed to their marginalisation. This book will appeal to undergraduate and graduate students, scholars, and academics in communication, media studies, languages, linguistics, cultural studies, and indigenous knowledge systems in higher education institutions. It will be a valuable resource for those interested in epistemologies of the South, decoloniality, postcoloniality, indigenisation, participatory knowledge, indigenous language legacies, indigenous artificial intelligence, and digital media in the Fourth Industrial Revolution.

This collection makes a unique contribution towards the amplification of indigenous knowledge and learning by adopting an inter/trans-disciplinary approach to the subject that considers a variety of spaces of engagement around knowledge in Asia and Africa.

This book argues that indigenous modes of communication - for example the oral tradition, drama, indigenous entertainment forms, cultural modes and local language radio - are essential to the societies within which they exist and which create them; and that coupled with newer, or modern forms of communication technology such as the internet and digitised information, endogenous modes of communication are paramount to the processes of human development in Africa.