Why is the world of fitness still caught up in anecdotes and unfounded claims? Evidence-based approaches to losing fat or building muscle (body composition) are all but non-existent. Despite much research into diet and exercise, the fitness world is still largely guided by subjective opinion. Much of what is claimed is not based on research. Such claims and recommendations rarely consider individual preferences or lifestyles. Research reveals many insights. Metabolisms are not slow or fast. No diet is superior for weight loss when you consume the same amount of energy. Superfoods do not exist. Sugar is not inherently 'bad'. No food in itself causes weight gain or prevents weight loss. Detox diets don't work. You don't have to lift 'heavy' weights to build muscle. You don't need to exercise to lose weight. Fasted exercise does not result in greater fat loss. Most supplements have no evidence that they actually have any benefit. This book provides an evidence-based approach to fitness, covering how to diet and exercise to meet your fat loss or muscle gain goals in a manner that suits your needs and lifestyle. Contents: 1. Introduction 2. Should I alter my body composition? The exam analogy 3. Evidence-based practice 4. Research is research, right? 5. Body composition and health 6. The fuel for life 7. The hierarchy of nutrition 8. Diets 9. Advanced nutrition: protein intake for specific goals 10. Nutrient Timing 11. Manipulating the timing of energy intake: fasting 12. Food choice and dietary patterns for health 13. Alcohol 14. Non-sugar sweeteners and artificial sweeteners 15. Organic food 16. Evidence-based training for optimising body composition 17. Mechanisms of muscle growth 18. Principles of training 19. Training for muscle growth 20. Training splits 21. Exercise selection: variation 22. Timing: the time of the rest, the time of the rep and the time of the session 23. Advanced training techniques 24. Aerobic exercise 25. Supplements 26. Conclusion Sam Dicken is currently a Clinical Scientist at Guy's and St Thomas NHS Foundation Trust on the NHS Scientist Training Programme, specialising in vascular science. Sam has a degree from Cambridge University in Natural Sciences with a focus on physiology, development and neuroscience. He is studying for a Master's in Clinical Science at Newcastle University, and will begin a Medical Research Council Funded Master's in Research and PhD in experimental and personalised medicine at UCL in September 2020, with a focus on cardiovascular disease. He has experience of working in the sports nutrition industry, a wealth of clinical experience during his time in hospital, and a passion for sports and exercise, representing Cambridge University at varsity rugby and as a keen weightlifter with a focus on strength and body composition. Sam has a career focus on how diet, exercise and lifestyle influence metabolism, body composition and development of cardiovascular disease. He has fostered an interest in the continuum between health and disease, and how the very factors that may lead to disease and mortality are the same factors that allow individuals to become elite athletes or live long and healthy lives. This book combines his passion for physical training and exercise with his career skills, research interests and the evidence-based approach of his clinical training. This book will dispel common fitness myths and set the truth straight about how to eat and train to build muscle and lose fat.

A blueprint for personal trainers so they can work less and earn more.

Discover 366 unique tips, one for each day, that allow you to grow yourself as a fitness professional.Topics such as exercise science, professionalism, and nutrition are explored in each month and on each day. This book compiles over a decade of experience working at top health clubs and performing over 15 thousand training sessions, group fitness classes, and presentations. Foreword by Jon Goodman, CSCS

Primal Blueprint author Mark Sisson presents a fun, easy-to-follow, practical guidebook to help you "get Primal" in only 21 days. First, you'll learn eight Key Concepts that represent the most important day-to-day elements living Primally, then tackle five Action Items that will enable you to literally reprogram your genes toward a long, healthy, and energetic life. The Action Items are presented in a fun and life-transforming 21-Day Challenge, featuring daily diet, exercise, and lifestyle endeavors with corresponding journal exercises. You'll transition out of the regimented, carb-dependent, fat-storing Standard American Diet (SAD), the chronic, overly-stressful exercise patterns recommended by Conventional Wisdom, and other health-compromising elements of hectic modern life. Instead, you'll smoothly implement the evolution-tested lifestyle behaviors of our hunter-gatherer ancestors to promote optimal gene expression. By eating Primally, you'll transform from a "sugar-burner" into a Sisson's so-called "fat burning beast", where stored body fat becomes your preferred fuel choice, and energy, hormone, metabolic, and immune function are optimized automatically. With an intuitive mix of Primal workouts, you'll get exceptionally fit in only a few hours per week -- and have fun while you're at it! The Primal Blueprint 21-Day Transformation is stocked with photos, diagrams, concise section summaries, workout descriptions and photos, resource lists for Primal-approved foods and foods to avoid, recipe suggestions, and detailed real-life success stories to help you stay confident and focused on your Primal journey. Unlike many complex, regimented, quick-fix programs, the Primal Blueprint 21-Day Transformation is a simple, sensibly-paced journey shaped by personal preference and a strong emphasis on enjoying comfortable modern life. The material is scalable for everyone, from Type-A fitness die-hards who might benefit from a more relaxed approach, to couch potatoes who need motivation to take that first step. Mark Sisson guides you in a light-hearted, irreverent tone that will make you feel comfortable and inspired, and never intimidated. You can expect quick results in the first 21 days (fat loss, improved energy levels, fitness, and blood test markers), but your 21-Day Transformation is only the beginning of a life of ease and contentment that is possible when you live in harmony with your genetic requirements for health and longevity.

Featuring 25 recipes and 36 exercises illustrated with clear step-by-step photos, The 3D Body Revolution shares the secrets of the world's most elite athletes for getting super strong, super lean, super fast. Beloved, record-setting wide receiver for the Green Bay Packers Donald Driver retired in 2012 and since then has won Dancing with the Stars (2012) and written a bestselling memoir, Driven. Known for his power on the field, he took a break from his intense workouts after retiring--and found himself sluggish and unhappy. He took it upon himself to get back into the best shape of his life--and along the way has become THE go-to guy for training other pro athletes as well as regular people just looking for a great workout at his Dallas gym Driven Elite Fitness and Health Center. With his trademark motivational energy and charisma, he now shares his 3D's: the determination to eat for weight loss; the discipline to achieve high-intensity, muscle-building workouts; and the drive to push yourself to your best. Whatever your starting level, this workout blueprint will guide you to peak performance, with targeted nutritional and motivational advice for each of its 3 levels. Filled with insights and insider stories from his life on and off the field, Driver also offers a clean eating plan with 25 recipes targeted to caloric needs as well as 50 photos of him demonstrating the exercises. This is your path to peak performance and phenomenal fitness. Be Determined. Get Disciplined. Drive to Greatness.

From world-renowned adventurer and bestselling author of The Art of Resilience and The World's Fittest Book, comes the ultimate blueprint to (re)building a bulletproof body. 'He's an animal' CHRIS HEMSWORTH 'The inner workings of a sports science genius' EDDIE HALL, former World's Strongest Man Ross Edgley has spent decades perfecting the principles and practice of extreme fitness to achieve the impossible. Following a career-threatening injury in 2018, Ross was forced to reassess his training and take the next steps in a lifelong journey of redefining what the human body is capable of. In Blueprint, Ross shares the cutting-edge training program that empowered him to rebuild his body from surgery and a doctor's gloomy prognosis to completing a world record swim in just 365 days. Whether it's climbing a mountain, swimming the English Channel, or a gruelling triathlon, Blueprint will teach you the tried and tested principles of sports science that have been used for decades by Olympians, explorers and adventurers at the limits of peak physical endurance. Blueprint is Ross Edgley's complete training journey that shows you how to: * Divide a 365-day training plan into seasons (winter, spring, summer and autumn) * Rebuild your body using evolutionary medicine * Build a superhuman work capacity with forgotten Spartan-style training * Gain bulletproof resilience through Soviet-inspired strength training * Boost your aerobic base with Olympian techniques. Blueprint applies the exact same principles that enabled Ross to complete extreme feats such as the World's Longest Sea Swim, World's Longest Rope Climb, World's Heaviest Triathlon and World's Strongest Marathon. Ross is your elite guide to achieving the impossible in the gym and beyond. Featuring almost 30 tailored workouts for different phases of training, packed with digestible sports science to help you optimise your workouts, and interspersed with Ross' own daring adventures across the world, Blueprint is the ultimate guide to optimising your time and training to make the impossible possible.

12 weeks is all it can take to change your life. It doesn't matter if you're 18 or 58, it is never too late to start your fitness journey. This book will give you all of the right tools you need in order to succeed on this new chapter in your life. Within these pages you will get the knowledge I wish I had when I first started. I knew nothing about nutrition and the vital role it plays in crafting a physique, nor was I training with the correct intensity and direction. This is why I wrote this book. I want you to become the best version of yourself and get there a lot faster than I was able to. How will this book help? Here's a sneak peek of what's inside - A complete nutrition guide, covering every meal for the day. - A full training plan, spanning 12 weeks. - Three key principles that are crucial to your development, inside and outside of the gym. - The most important exercises to do when starting out on your fitness journey. - What "macros" are, and other gym jargon clearly explained. All this, plus an honest insight into my own journey, ranging back from 2012 up to the present day (2020.) You'll be able to avoid the numerous mistakes I made, because I point them all out for you, so the path is clear and simple to follow. All you have to do is ask yourself if you're ready for a change. If the answer is yes, then read on. Welcome to The Transformation Blueprint.

Hey Guys! I'm sure you think you've read every fitness and training book out there. Right? Well, I promise that this little book can get you more fit than hiring a trainer at $ 100.00/hour for the next two months. Just simply follow this unconventional diet and fitness program or should I say programs. They literally will walk you through how to get ripped without chewing on boiled chicken and living at the gym. If professional athletes, Olympic wrestlers and high-powered CEOs pay me thousands to get fit. Don't you think there should be something in these pages. Give it a shot. Guarantee you won't find a more challenging, unconventional diet and training book on the market unless it's for at least hundreds of dollars. Take the challenge. Get your best body starting now!

Are you a hard worker? Are you tired of busting your butt and not having the size and strength to show for it? You can't reach your goals in the gym without a plan! Now you will never have to hit the gym without a set workout again! What you have in your hands is the ultimate blueprint to a bigger, stronger you! Now all your hours sweating and toiling away on the weight pile won't be in vain. Even the most seasoned gym veterans and highly skilled trainers have difficulty consistently coming up with fresh and effective workouts. But for those willing to put in the time (the lazy and uncommitted need not apply), the Size and Strength Blueprint is here to take your strength and physique game to the next level. In this book we show you exactly what to do to put on pounds of quality lean muscle mass, and strength levels to match, in a matter of weeks! These are not theory-based workouts. They have been tested and proven on world-class athletes from IFBB Pros Johnnie Jackson and Branch Warren, World Record Holder Jeremy Hoornstra, professional athletes, and some of the strongest men in the world. Josh and Noah Bryant have "been there and done that" and are full-time trainers whose clients make up the A-List of the weightlifting world. You can now use the secrets and methods of two of the world's best trainers in your own program. Imagine, in just a couple of months, being more confident, feeling better physically and mentally, and reaching goals you previously thought unattainable, all without living in the gym and doing hours of cannibalizing cardio! The Blueprint is going to be the greatest training investment you have ever made and is an absolute necessity for any serious strength athlete or personal trainer. If you have the work ethic, we have the plan!

Dream Body Blueprint is not just another "how to" book on personal fitness. It is NOT JUST about gaining stacks of muscle... - yet this blueprint WILL help you gain MORE muscle than you ever imagined! It is NOT JUST about burning off unwanted fat... - yet this blueprint WILL ignite your fat-burning metabolism MORE than any fad 'diet' or 'bootcamp' ever could. Dream Body Blueprint is A SCIENTIFIC FORMULA. "Inside you will find the exact muscle-building science, training principles and nutritional strategies that I used in my own physical transformation to build over 16kgs (35.2lbs) of lean muscle in just 16 weeks...and continue to use to this day..." "My fitness journey began in medical school where I gained a comprehensive understanding of human anatomy, muscle physiology, cellular metabolism, nutrition, genetics and biomechanics. Little did I know that this unique foundation would give rise to the ultimate body-transformation formula that ANY guy can use to achieve his dream physique." DR. ANDREW P'NG