This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.

In this remarkable book on computer design, long-known in the field and widely used in manuscript form, Gerrit A. Blaauw and Frederick P. Brooks, Jr. provide a definitive guide and reference for practicing computer architects and for students. The book complements Brooks' recently updated classic, The Mythical Man-Month, focusing here on the design of hardware and there on software, here on the content of computer architecture and there on the process of architecture design. The book's focus on architecture issues complements Blaauw's early work on implementation techniques. Having experienced most of the computer age, the authors draw heavily on their first-hand knowledge, emphasizing timeless insights and observations. Blaauw and Brooks first develop a conceptual framework for understanding computer architecture. They then describe not only what present architectural practice is, but how it came to be so. A major theme is the early divergence and the later reconvergence of computer architectures. They examine both innovations that survived and became part of the standard computer, and the many ideas that were explored in real machines but did not survive. In describing the discards, they also address why these ideas did not make it. The authors' goals are to analyze and systematize familiar design alternatives, and to introduce you to unfamiliar ones. They illuminate their discussion with detailed executable descriptions of both early and more recent computers. The designer's most important study, they argue, is other people's designs. This book's computer zoo will give you a unique resource for precise information about 30 important machines. Armed with the factors pro and con on the various known solutions to design problems, you will be better able to determine the most fruitful architectural course for your own design. 0201105578B04062001

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.

In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

Introduces young people to the fundamental elements of design using shapes, lines, and humor.

Representing a new generation of designers in Japan, Kenya Hara (born 1958) pays tribute to his mentors, using long overlooked Japanese icons and images in much of his work. In Designing Design, he impresses upon the reader the importance of emptiness in both the visual and philosophical traditions of Japan, and its application to design, made visible by means of numerous examples from his own work: Hara for instance designed the opening and closing ceremony programs for the Nagano Winter Olympic Games 1998. In 2001, he enrolled as a board member for the Japanese label MUJI and has considerably moulded the identity of this successful corporation as communication and design advisor ever since. Kenya Hara, alongside Naoto Fukasawa one of the leading design personalities in Japan, has also called attention to himself with exhibitions such as Re-Design: The Daily Products of the 21st Century.

Textbook