"If you are a salesperson, you will find yourself in this book. Treat it like your road map to success and you will be a professional salesperson." - Willis Turner, CSE President, Sales and Marketing Executives International, Inc. "This action-oriented book covers the best practices of top sales performers in all critical areas. The lessons are easy to learn and they will help you forge more rewarding customer relationships, a higher income, and a richer career satisfaction. A must-read for any salesperson who wants to improve and reach the next level of success." - Gerhard Gschwandtner, founder and Publisher, Selling Power magazine "As a professor teaching MBA students for twenty years, I encourage everyone in management to make this required reading for their sales teams." - Dr. Michael Russell, Chairman of the Marketing Dept., St. Bonaventure University "Each page is full of ideas for instant sales and commissions!" - Anthony Parinello, author of Secrets of VITO: Think and Sell Like a CEO

Full of anecdotes, sales scripts, and proven tactics, this fully revised and updated book shows readers how to find the best listing prospects; win over "For Sale by Owner" sellers; earn the seller's trust; and more.

In order to achieve great success in the field of selling, you need product knowledge, people skills, and discipline. Your company provides product knowledge and gives you an idea of who your ideal clients will be. You provide your own discipline to learn the ropes, be well-organized, and treat your clients well. Tom Hopkins teaches you the people skills aspect of selling.

Tom Hopkins is a master sales trainer, and an authority on the subject of selling. He has authored 18 books on the subjects of selling and success. Nearly three million copies of his books have been purchased and read by those who are serious about their selling careers. Tom has also personally instructed over five million sales pros on five continents through live events.

Learn the psychologically-sound fundamentals of a career in selling including: the right words to use; how to get referred leads; where to find new business; the types of questions to ask in order to get the answers you need; and exactly what to say to close sales. This abridged version of Tom’s textbook-size How to Master the Art of Selling is an ideal starting point for anyone who is new to sales. It’s a great refresher for a sales veteran, too. The more nuances of selling you are aware of, the more opportunities for success you will create. Learn the most-effective selling strategies of the last 40 years by reading this book.

Now you can turn any objection into a closing opportunity. Use the winning tactics in this book, and never again fear hearing the word "No" from your prospects. You'll know for all time how to hear more of that sweet sound of "YES".

Become a Dominant Predator in today’s dog-eat-dog sales environment There’s a hard fact that we all have to face: Buyers have evolved. They’ve become shopaholics. They almost never consider a single vendor when making a buying decision. Instead, they call you—and your competitors—and choose from multiple options. They know that pitting you against your competition always works to their benefit. In today’s sales environment, only the strongest and smartest live to sell another day. Master sales strategist Landy Chase calls these top performers dominant predators—salespeople who consistently win business, at higher prices, by crushing the competition at every turn. He knows exactly how they do it because he’s the one who teaches them how to do it. Now, it’s your turn. In Competitive Selling, Chase reveals the master strategy of the dominant predator, offering a proven, step-by-step process for entering the fray as a prepared and confident warrior. You’ll learn how to: Identify your competition before meeting with the buyer Open competitive selling opportunities Out-flank your competitors using the Client Needs Analysis Eliminate competitors without badmouthing them Stand out to the decision makers Win sales even as the higher-priced option It’s a jungle out there. The goal in today’s winner-take-all world of selling is to make every selling opportunity an unfair fight—in your favor. You have to adapt to your surroundings and take control of your environment. Be assured, your competitors are out there trying to do the same thing. Competitive Selling provides the techniques and skills for seizing the advantage before they even see you coming.

A typical Sales Associate job description is all about getting results - with very few hints about how to get them! As a new Sales Associate, the job of mastering the art of selling involves much more than simply answering to the description and showing up for work. There is a step-by-step recipe for sales success, and applying it takes both skill and finesse.

So the questions is, how do you start? No one knows the answer better than the legendary Tom Hopkins, who earned more than one million dollars in commissions during the first three years of his sales career. Over the course of the past 25+ years, he's been teaching others to do the same.

• Learn the 12 Sources of Sensational Selling Success.
• Discover the right questions to ask for stellar closing results.
• Use the simple hidden trick to creating the optimal selling climate.

In clear, easy-to-understand language, Tom will guide you through the process of becoming a master of sales. Get this book and launch your career as a Sales Associate today!

Can 17 minutes really change your life? If you're using Tom Hopkins' Sales Presentation formula for success, you'd better believe it!

Do you know the most crucial, most overlooked step that you need to take before setting up any presentation? If you're making the same mistake that most salespeople do, learning this one technique alone could double your sales.

No one knows this secret sales solution better than the legendary Tom Hopkins, who earned more than one million dollars in commissions during the first three years of his sales career. Over the course of the past 25+ years, he's been teaching others to do the same. Using Tom's selling secrets just might turn your life around from defeat to success. Learn the formula for successful sales presentations from one of the highest paid salesmen in America.

Inside these pages you'll discover the key to unlock:

• The Secrets of Buying - This is not a spectator sport!
• How to put champion power in your presentations
• Ways to finesse that first meeting every time
• Tactics to qualify your prospects for ultimate quota-busting

The formula contained inside Your Sales Presentation: 17-Minute Formula for Success reveals Tom's personal principles that he developed and perfected through his own experiences in sales. No matter what you sell, your presentations will be more profitable and more valuable to your company using these exact steps. Best of all, you will be a boon to your customers when you use and apply the formula for success. The real question is, can you afford not to make the most out of your 17 minutes?

Your Sales Presentation: 17-Minute Formula for Success is a step-by-step sales presentation system to take you from Zero to Hero in 17 minutes! Each chapter includes precise techniques that will help you master each step in your sales presentation, no matter what you're selling.

“This outstanding book goes straight to the heart of successful selling, showing you how to develop unshakable self-confidence in every sales situation” (Brian Tracy, author of Ultimate Sales Success). “A no does not mean that you should give up,” argues sales maven Martin Limbeck. “On the contrary, a no means you should keep at it.” Selling is easy if you can offer the lowest price or a top brand that everyone wants. But what if you don’t? What if the client says no? In sales, rejection comes with the territory. You will hear no, and you will hear it frequently. It’s normal. What’s important is what you do with that no . . . The right attitude toward selling is your key to success. Passion, pride, and perseverance are your most important assets. No Is Short for Next Opportunity will inspire you to develop the proper mindset for selling and to seal more deals. “This book is not an option for anyone who has ever heard the word “no”—buy it and read it today and start getting ‘yes’ tomorrow.” —Jeffrey Gitomer, author of The Little Red Book of Selling “This book will keep you going and growing throughout your career. I recommend it.” —Mark Sanborn, author of The Fred Factor and You Don’t Need a Title to Be a Leader “This book is bigger than sales. It’s a book about lifelong success. Your success.” —Randy Gage, author of the New York Times–bestseller Risky Is the New Safe “Read Martin Limbeck’s book and you will learn how to get past the no and realize your true potential.” —Ron Karr, author of Lead, Sell or Get Out of the Way “Compelling, complete, and courageous, this book will show you how to sell successfully to others and how to overcome the objections of even your most important client—you. I got new ideas and a new sense of hope from the very first page!” —Monica Wofford, CSP, CEO, Contagious Companies Inc. and author of Make Difficult People Disappear

The secrets of breakout selling! Using his thirty years of experience training corporate sales forces, Stephan Schiffman has put together a collection of the most essential techniques for succeeding in the field. From getting leads and cold calling to establishing a solid relationship and closing the deal, Schiffman covers everything you need to know in order to improve your performance and make the sale. Inside this book, you'll find his proven sales philosophy, which includes such elements as: Sales don't happen unless questions are asked. An objection is an opportunity in disguise. A salesperson's responsibility is to help the client solve a problem. No one ever made a good sale by interrupting a client. Whether you're new to the field or looking for a quick refresher, you will finally be able to beat out the competition and take your career to the next level with The Ultimate Book of Sales Techniques!

You're in sales. Whether you call it persuasion or sharing, it all boils down to the same thing. Your aim is to get other people to accept you, your product or your idea. Within these pages are hundreds of ideas for doing just that. Not only are the ideas here, but the words and phrases that make them work are here as well. Tom Hopkins is unique in that he won't teach you any strategy that he hasn't proven to work successfully in real-life selling situations. One single strategy alone has tripled the sales volume of many readers. That's why the book is recognized as a classic 25+ years after its first printing. This book is written in clear, easy-to-understand language. There's no hype or theory here, just proven-effective "how-to" strategies to help you increase your sales volume immediately. Need help in a specific area? Check out the detailed index. The answers to nearly every concern or objection are literally at your fingertips. Save yourself the time it took Tom to master the art of selling. It's all wrapped up in these pages for you.