“Has the potential to transform how all companies are run…Nothing could be more valuable!”—Mark Drewell, CEO, Globally Responsible Leadership Initiative (GRLI) From two of the world’s most successful business leaders comes Common-Sense Business—an accessible, actionable guide to better leadership, increased profits, and a more sustainable economic model predicated on prudence and socially conscious business. Common sense and prudence have long been among the guiding tenets of society, but in today’s economy they have been completely abandoned in the interest of blindly maximizing profits. Common-Sense Business shows that this current economic model is both detrimental and unsustainable, and that we must transform the global economy along the lines of common sense toward the common good. Ted Malloch, a thought leader and policy influencer in global economic strategy, and Whitney MacMillan, the former chairman and CEO of the world’s largest private corporation, draw on recent research, history’s greatest minds, and their own successes to explain that ethically driven business is both a moral and financial necessity. Inspired by Thomas Paine’s Common Sense, this work explains to readers in all walks of life that ethically driven business will lead to better long-term profits, larger customer bases and more positive customer relations, and a holistically improved business. This book is a must-read for business owners, entrepreneurs, students, and businessmen and women in all sectors of the economy.

Deborah Meaden is known to millions for her straight-talking, no-nonsense approach on BBC2's Dragons' Den, and in Common Sense Rules she shares insights and observations gleaned from a life lived in business. Some of them come from witnessing the successes - and the failures - of others. Many more, though, are drawn from her own business ventures. She shows, for example, how an early stint in a holiday park gave her a crash course in customer relations. She frankly and honestly analyses why her first enterprise, which started so promisingly, turned sour. And she explains why turning down a multimillion-pound offer for her chain of holiday parks was the best decision she ever made. As direct and to-the-point on the page as she is in the Den, Deborah Meaden is a superbly clear-sighted and experienced observer of business success, and her book is guaranteed both to inform and inspire.

This book is written for small business owners, not-so-small business owners, and all levels of management and supervisory personnel. It is not intended to be an expert's "how to fix it" manual, or a detail-oriented, technically-learned textbook. Rather, it is presented as a series of short, down-to-earth articles discussing various sometimes-overlooked aspects of management problems faced in day-to-day business operations out there in the real world where every unsolved problem, no matter how small, has a negative effect on bottom line figures. Unfortunately, playing ostrich and hoping some of these small "business bugs" will simply wander away without biting you in the nether portions of your anatomy simply doesn't work. They don't go away, they just hang around and grow until they're big enough to forcibly yank your head out of the sand and demand attention.

A book about common sense, what it is, how to make it, and how to put it into practice across all contexts of leadership and life

"Bitten by the Business Bug: Common Sense Tips for Business and Life from a Teen Entrepreneur" is a practical approach to business and life with straightforward tips for kids and adults alike. It is the complete opposite to the negative, self-serving attitude of government and the corporate world that has been so prevalent in recent years.Success comes in many forms and is defined in many ways. Regardless of age, achieving success is not brain surgery or rocket science. It does not have to be complicated. Sometimes it just means simplifying things, getting back to the basics, and taking one step at a time.At age nine, Jason O'Neill did not set out to become an entrepreneur but when an opportunity arose to make and sell a product for a craft fair, he jumped on it and Pencil Bugs were quickly born. As soon as Jason established his business, he realized the importance of giving back to his community. He continues to donate a portion of his proceeds to help other kids.Now fourteen, Jason has achieved what many people only dream of. Through short personal stories, Jason shares his values, creativity, strategies, and advice for those who have wondered, "Can I do it?" Whether you are a young entrepreneur, a high-level executive, or a parent looking for ideas to share with your family, this book is filled with many "ah-ha" moments.Doing nothing guarantees nothing. "Bitten by the Business Bug" is sure to inspire and motivate readers of any age. Try your ideas! You might surprise yourself.

Why this book? There are plenty of books about social media marketing on the bookstore shelves; what makes this one different is that Paul Slack cuts through the hype and gets down to business basics that can come only from hands-on business successes. Paul speaks the language of business owners and CEOs and creates efficient and effective methods for capitalizing on social media marketing. Social Rules! provides strategic dos and don'ts and helps you determine how to implement the best tools. Whether you do this in-house by utilizing a current employee or hire a consultant to help you accomplish these goals, you'll learn the optimal rules of engagement and how to measure results. With Social Rules! you will understand and apply your new-found knowledge to answer these questions: How does social media relate directly to my business marketing? What are the best practices in social media and how can I use them effectively? Why is it so important from the consumer perspective? How can I effectively shift my advertising budget from nontraditional marketing to social media?

Are you confused by unspoken business rules? Have you plateaued in your climb up the corporate ladder? Do you simply want to continually improve? Are you an executive looking for fresh ideas to inspire your employees? Do you want to work toward delivering a best-in-class service? Do you like to learn through storytelling and scenarios? Then the commonsense rules within this book are written for you. The rules cover Sales Growth, Communication, Personal Improvement, Project Management, and Customer Relations. You will learn: How to communicate effectively, from entry level to management, to improve sales growth. How to embrace your natural personality by adapting these rules to fit "you". How to build your network with strong lasting business relationships. How personality traits can influence how your clients and supervisors respond to you. How implementation of these rules will improve your project management skills. How business relationships and entertaining create lasting memories and real business results. Improve your success in both business and personal arenas through the implementation of these easy to understand rules within "It's All about Everything". Byron Kidder is an avid entrepreneur, leader, and consultant who has created rules throughout his successful journey. He has shared them with his own employees, helping them achieve unlimited success, and now wants to share them with you. These commonsense rules apply to any situation regardless of your career or field of specialty. This is a must read for anybody in sales, management, or entrepreneurship. It is equally applicable to those seasoned employees who simply want to keep their skills fresh and relevant.