With this book, Urs Schmid shares years of experience in Sales, Negotiation and Communication. In the early 90's he entered the Yacht market and was able to create thousands of contacts. Through these experiences and the implementation of the 7 Swiss top Secrets to Success, he developed and tested these proven techniques to become strong and effective in the sales and communication process. They are easily described and understandable which makes the book very valuable to the reader. The book has been designed for everyday use as a reference guide allowing the readers to select chapters that pertain to their present challenge they are experiencing and lead them to their individual solution.

Smart Yacht Marketing 101 is the first-ever yacht industry resource to help yacht owners, captains, sales and charter brokers, corporate management and industry marketers better present and market their yachts for improved stand out, increased enquiries and smarter, more sustainable client service.

The first textbook is ever written about the superyacht industry. Yachts being the most expensive asset a wealthy individual can own. The book focuses mainly on motor yachts of over 50 meters long. In collaboration with 95 experts who design, build, buy, sell, equip, support, operate and manage the world's largest yachts. They are sharing their experience and true gold nuggets of information that will give you years of competitive advantage to understanding the superyacht industry. The state of the art reference for the yachting industry.

Tells the story of Doug Von Allmen's plan to build an extraordinary yacht and the way that the 2008 financial crisis threatened the project and the livelihood of the one thousand employees of the shipyard where it was built.

The book is the first comprehensive treatise on the law relating to yachts and provides its readers with a thorough analysis of maritime law as relevant to the superyacht sector. Written by a team of leading yachting practitioners and researchers, it covers the legal issues arising during the life of a yacht. The book is written for the legal practitioner, yacht-broker and manager concerned with the operation of professionally crewed yachts including financing, registration, chartering, insurance, compliance and casualty management. Key Features - •This is the first and only practitioners’ book on the area •It covers all major aspects of yachting law in a single book •The Law of Yachts and Yachting is highly comprehensive - despite its main focus on contract and tort law, it contains references to public law and international law and practice •References to case law, English, foreign and international •Appendices containing essential source materials

Buying a 42' ferro-cement boat for £1500 and what started as a retort to a wind-up led to the adventure of a lifetime. RYA Yachtmaster Max Liberson had been drawn to the sea all his life, but it was the chance acquisition of a yacht that apparently only he could see the potential of that allowed him to fulfil a dream. What followed was a true story of ingenuity, persistence and more anecdotal tales of woe than most sailors would want to admit to as their own. For anyone aiming to make a similar voyage, the story goes into detail of his plans beforehand and the many pitfalls and triumphs he encountered on his 9-month round trip from Battlesbridge in Essex over to the Carribean.

The true story of a baby-boomer couple who chuck their San Diego corporate lifestyle, then morph from life in a bamboo hut on a tiny Caribbean island to running mega-yachts for billionaires.

From the star of Bravo’s hit reality show Below Deck comes Running Against the Tide, the “Stud of the Sea’s” first-ever memoir recounting his journey from landlocked Saginaw, Michigan to the high seas, where he has spent more than twenty-five years as a superyacht captain. The cast members of Below Deck are known for their catfights, scheming, personal attacks, and long-held grudges, but what keeps viewers coming back week after week is resident hero Captain Lee, the only cast member to appear in all five seasons. But you don’t have to be one of Below Deck’s 1.5 million weekly viewers to appreciate Captain Lee’s story, which offers a glimpse behind-the-scenes at the luxury yachting industry and one of Bravo’s biggest franchises. From having to reclaim his drunk captain's lost papers in the Dominican Republic to unwittingly crewing a drug boat out of Turks and Caicos to navigating the outrageous demands of the super-rich in New York City, Captain Lee's tales from the high seas run the gamut, proving time and time again why he’s a fan favorite: he’s occasionally profane, he’s often surprising, but he’s never dull and, for the first time, he’s here to tell all.

Superyacht Master covers the requirements of the navigation and radar modules for the Officer of the Watch (Yachts) and the Master (Yachts) Certificates required for captains and crew of commercial yachts over 24m and under 3,000 tons. It is the only book written specifically for these modules and will be required reading for all those undertaking a deck career in the superyacht industry or in similar sized commercial craft. This book is intended for the next level of navigators after Yachtmaster and is an extension of the current series of very successful and highly regarded course instruction books available from Adlard Coles Nautical. 'At long last someone has written an in-depth reference manual on radar operation for the masters of large yachts. Every superyacht should have a copy on the bridge!' John Wyborn, Director, The Crew Training Centre, Antibes