The Little Blue Book of Advertising

The Little Blue Book of Advertising
Author :
Publisher : Penguin
Total Pages : 298
Release :
ISBN-10 : 1591841240
ISBN-13 : 9781591841241
Rating : 4/5 (40 Downloads)

Synopsis The Little Blue Book of Advertising by : Steve Lance

This concise guide designed for quick reading and easy reference addresses 52 everyday business problems with real examples and straightforward strategies.

Catalog of Copyright Entries. Third Series

Catalog of Copyright Entries. Third Series
Author :
Publisher : Copyright Office, Library of Congress
Total Pages : 1318
Release :
ISBN-10 : STANFORD:36105119498710
ISBN-13 :
Rating : 4/5 (10 Downloads)

Synopsis Catalog of Copyright Entries. Third Series by : Library of Congress. Copyright Office

TV by Design

TV by Design
Author :
Publisher : University of Chicago Press
Total Pages : 404
Release :
ISBN-10 : 9780226769684
ISBN-13 : 0226769682
Rating : 4/5 (84 Downloads)

Synopsis TV by Design by : Lynn Spigel

From the Publisher: While critics have long disparaged commercial television as a vast wasteland, TV has surprising links to the urbane world of modern art that stretch back to the 1950s and '60s during that era, the rapid rise of commercial television coincided with dynamic new movements in the visual arts-a potent combination that precipitated a major shift in the way Americans experienced the world visually. TV by Design uncovers this captivating story of how modernism and network television converged and intertwined in their mutual ascent during the decades of the cold war. Whereas most histories of television focus on the way older forms of entertainment were recycled for the new medium, Lynn Spigel shows how TV was instrumental in introducing the public to the latest trends in art and design. Abstract expressionism, pop art, art cinema, modern architecture, and cutting-edge graphic design were all mined for staging techniques, scenic designs, and an ever-growing number of commercials. As a result, TV helped fuel the public craze for trendy modern products, such as tailfin cars and boomerang coffee tables, that was vital to the burgeoning postwar economy. And along with influencing the look of television, many artists-including Eero Saarinen, Ben Shahn, Saul Bass, William Golden, and Richard Avedon-also participated in its creation as the networks put them to work designing everything from their corporate headquarters to their company cufflinks. Dizzy Gillespie, Ernie Kovacs, Duke Ellington, and Andy Warhol all stop by in this imaginative and winning account of the ways in which art, television, and commerce merged in the first decades of the TV age.

Artbibliographies Modern

Artbibliographies Modern
Author :
Publisher :
Total Pages : 770
Release :
ISBN-10 : UOM:39015016654413
ISBN-13 :
Rating : 4/5 (13 Downloads)

Synopsis Artbibliographies Modern by :

Abstracts of journal articles, books, essays, exhibition catalogs, dissertations, and exhibition reviews. The scope of ARTbibliographies Modern extends from artists and movements beginning with Impressionism in the late 19th century, up to the most recent works and trends in the late 20th century. Photography is covered from its invention in 1839 to the present. A particular emphasis is placed upon adding new and lesser-known artists and on the coverage of foreign-language literature. Approximately 13,000 new entries are added each year. Published with title LOMA from 1969-1971.

LOMA

LOMA
Author :
Publisher :
Total Pages : 204
Release :
ISBN-10 : STANFORD:36105031016962
ISBN-13 :
Rating : 4/5 (62 Downloads)

Synopsis LOMA by :