Surveys That Work explains a seven–step process for designing, running, and reporting on a survey that gets accurate results. In a no–nonsense style with plenty of examples about real–world compromises, the book focuses on reducing the errors that make up Total Survey Error—a key concept in survey methodology. If you are conducting a survey, this book is a must–have.

Surveys That Work explains a seven-step process for designing, running, and reporting on a survey that gets accurate results. In a no-nonsense style with plenty of examples about real&ndashworld compromises, the book focuses on reducing the errors that make up Total Survey Error--a key concept in survey methodology. If you are conducting a survey, this book is a must-have.

Instead of using expensive off-the-shelf surveys or relying on a poorly worded survey, read Making Surveys Work for Your Library and design your own that collect actionable data. Library listservs and websites are littered with examples of surveys that are too long, freighted with complex language, and generally poorly designed. The survey, however, is a widely used tool that has great potential if designed well. Libraries can implement surveys for a variety of purposes, including planning, program evaluation, collection development, and space design. Making Surveys Work for Your Library: Guidance, Instructions, and Examples offers librarians a contemporary and practical approach to creating surveys that answer authentic questions about library users. Miller and Hinnant have experience designing, deploying, and analyzing quantitative and qualitative data from large-scale, web-based user surveys of library patrons as well as smaller survey instruments targeted to special populations. Here, they offer library professionals a guide to developing—and examples of—concise surveys that gather the data they need to make evidence-based decisions, define the scope of future research, and understand their patrons.

This book addresses the needs of researchers who want to conduct surveys online. Issues discussed include sampling from online populations, developing online and mobile questionnaires, and administering electronic surveys, are unique to digital surveys. Others, like creating reliable and valid survey questions, data analysis strategies, and writing the survey report, are common to all survey environments. This single resource captures the particulars of conducting digital surveys from start to finish

This valuable guide provides detailed instructions for each step of the survey process, from choosing the right topic to designing the survey, selecting and working with the respondents, and making sense of all the data.

Achieve your survey goals by empowering your survey respondents. Too often, surveys are designed for the analyst, rather than the respondent. This book challenges the status quo by putting respondents’ needs at the heart of survey development. It encourages you to stop, listen, and then design to improve response rates and collect high quality data. Drawing on their experience at the UK Office for National Statistics, the authors: Show you how to design better surveys by combining social research and user experience best practice. Equip you with the tools to design inclusive and accessible surveys. Enable you to overcome practical research problems, including managing participant recruitment, and working to any budget. Provide links to helpful web material and further reading as part of the book′s online resources. Promoting a new way to conceptualise and conduct survey design, this book expands your theoretical thinking and shows you, step-by-step, how to put it into practice.

Written with the needs and goals of a novice researcher in mind, this fully updated third edition provides an accurate account of how modern survey research is actually conducted. In addition to providing examples of alternative procedures, Designing Surveys shows how classic principles and recent research guide decision-making from setting the basic features of the survey through development, testing, and data collection.

Organizational surveys are widely recognized as a powerful tool for measuring and improving employee commitment. If poorly designed and administered, however, they can create disappointment and cynicism. There are many excellent books on sampling methodology and statistical analysis, but little has been written so far for those responsible for designing and implementing surveys in organizations. Now Allan H Church and Janine Waclawski have drawn on their extensive experience in this field to develop a seven-step model covering the entire process, from initiation to final evaluation. They explain in detail how to devise and administer different types of organizational surveys, leading the reader systematically through the various stages involved. Their text is supported throughout by examples, specimen documentation, work sheets and case studies from a variety of organizational settings. They pay particular attention to the political and human sensitivities concerned and show how to surmount the many potential barriers to a successful outcome. Designing and Using Organizational Surveys is a highly practical guide to one of the most effective methods available for organizational diagnosis and change.

Designing and Conducting Business Surveys provides a coherent overview of the business survey process, from start to finish. It uniquely integrates an understanding of how businesses operate, a total survey error approach to data quality that focuses specifically on business surveys, and sound project management principles. The book brings together what is currently known about planning, designing, and conducting business surveys, with producing and disseminating statistics or other research results from the collected data. This knowledge draws upon a variety of disciplines such as survey methodology, organizational sciences, sociology, psychology, and statistical methods. The contents of the book formulate a comprehensive guide to scholarly material previously dispersed among books, journal articles, and conference papers. This book provides guidelines that will help the reader make educated trade-off decisions that minimize survey errors, costs, and response burden, while being attentive to survey data quality. Major topics include: • Determining the survey content, considering user needs, the business context, and total survey quality • Planning the survey as a project • Sampling frames, procedures, and methods • Questionnaire design and testing for self-administered paper, web, and mixed-mode surveys • Survey communication design to obtain responses and facilitate the business response process • Conducting and managing the survey using paradata and project management tools • Data processing, including capture, editing, and imputation, and dissemination of statistical outputs Designing and Conducting Business Surveys is an indispensable resource for anyone involved in designing and/or conducting business or organizational surveys at statistical institutes, central banks, survey organizations, etc.; producing statistics or other research results from business surveys at universities, research organizations, etc.; or using data produced from business surveys. The book also lays a foundation for new areas of research in business surveys.

In this volume, the authors provide a comprehensive summary of the literature on this method of data collection that is rapidly growing in popularity. The book includes new syntheses of the authors' work and other important research on Web surveys, including a meta-analysis of studies that compare reports on sensitive topics in Web surveys with reports collected in other modes of data collection.