The American businessman has traditionally turned to top American leaders and academics for information on management techniques. But in an increasingly global economy, the lessons to be learned from the experience of foreign business leaders are essential for all American managers. Reinhard Mohn's revised edition of Success Through Partnership—expanded with essays on vanity in the life of a manager and new goals in the workplace, and with a new chapter on freedom for the creative man—remains an important addition to the American manager's bookshelf. Although Mohn's views do not necessarily represent the majority of European or German management, his opinion is highly respected. One of the most successful businessmen of the postwar era, he has built his company, Bertelsmann, Inc., into one of the biggest media conglomerates in the world. Mohn has developed and practiced some of the most innovative management techniques we have seen during the postwar period. With the expansion of Bertelsmann, Mohn has shown that it is possible to combine modern leadership techniques with social concerns. He has demonstrated that efficiency and human concerns need not be incompatible, but should, in fact, be the basis for the productivity of the economic system. In this book he presents a strategy for partnership between employees and management, a reorganization of the three elements of business—capital, work, and management—and suggests how capitalism must be modernized to save the free-enterprise system.

Unlock the enormous potential of strategic partnerships You think you know partnerships, don’t you? But the nature — and growth potential — of partnerships for business has transformed in recent years. In The Partnership Economy, partnership automation expert and impact.com CEO David A. Yovanno delivers an insightful, actionable guide to navigating this newly defined era and growing your company’s revenue far beyond expectations. Using real-life examples from well-known brands such as Fabletics, Target, Ticketmaster, Walmart, and more, the book offers practical frameworks on how to unlock the value of modern partnerships. Along with showing how partnerships build brand awareness, customer loyalty, and competitive advantage, Yovanno reveals the tremendous possibilities for growth when partnership agreements work in concert across all partnership types, such as influencers, commerce content publishers, business-to-business integrations, and affiliate rewards. In this book, you’ll learn: Why and how the most innovative companies, both large and small, and across industries, invest in their partnership programs and consequently drive up to a third or more revenue for their organization How a variety of partnership types, including influencers, commerce content, traditional affiliate programs, and more, operate and how each can make a difference in your business Why you don’t have to wait — you can begin your partnerships strategy today, either in-house or through agency partners, with a point-by-point startup plan and roadmap for growth What partnership maturity means and how to diversify and grow your partnerships program to fully unleash your organization’s growth potential Perfect for founders, executives, managers, and anyone responsible for revenue acquisition in any industry or sector, The Partnership Economy is an indispensable guide for anyone planning to grow their business and its revenue.

WINNER OF THE 2015 SILVER MEDAL IPPY AWARD IN BUSINESS/CAREER/SALES. Betsy Polk and Maggie Chotas have learned something powerful: when women work together they discover a level of support, flexibility, confidence, accountability, and freedom to be themselves that they rarely find in other work relationships. Drawing on their own twelve-year partnership and from interviews with 125 women business partners, Polk and Chotas demolish the myths that keep women from collaborating and offer advice for handling a host of potential challenges. This groundbreaking book shows that when women team up—combining complementary skills, channeling their egos into the partnership, and encouraging each other—they can work as full equals to achieve something that's exponentially greater than each woman alone.

Polk and Chotas explore and destroy the myths, stereotypes, and misplaced fears that get in the way of female partnerships. Drawing from their own twelve-year partnership and from interviews with 125 women business partners across the world, they have learned something powerful: when women work together they discover a level of support, balance, confidence, accountability, and a freedom to be themselves that is rarely found in other work relationships. Heroic male partnerships are a staple business success story, but female partnerships rarely get the same kind of attention. This is a call for women to recognize and build on the inherent strengths that make them uniquely able to create successful, trust-based professional relationships. Readers are offered advice for handling potential challenges like finding the best partner, dealing with conflict, facing fears, taking risks, and knowing when to let go of a partnership. --

From Chip R. Bell, the bestselling author of Customers as Partners , Managers as Mentors , and Managing Knock You rSocks Off Service , partnering with Heather Shea, the former president of The Tom Peters Group's training and consulting company Provides invaluable insights into the changing world of powerful partnering Offers tools, details techniques, and provides activities and resources to help you develop successful partnerships in every enterprise Partnerships are fast becoming the primary structure of contemporary business, as organizations partner with vendors, unions, customers, and even competitors to take advantage of short-term market opportunities, leverage intellectual capital, and create more flexible and innovative enterprises. In this important guide, authors Chip Bell and Heather Shea offer an in-depth look at how we can successfully manage partnerships and build them with substance-passion, quality, heart, and soul. While many other books have examined the rational, logical, analytical sides of partnership, none has fully explored the irrational, illogical, emotional sides, which are most often what cause partnerships to falter or fail. Dance Lessons is a comprehensive guide to the interpersonal side of partnerships, revealing exactly how the champions choreograph their partnership dances for show-stopping performances. It features: new perspectives to help you decide if partnership is right for you exciting tools for selecting the right form of partnership important techniques to help you get emotionally prepared to partner smart ways to accurately pick good partners engaging activities to help you practice your partnership skills effective methods for dealing with difficult partners and partnerships vital cues that let you know when the partnership is ready to end, and helpful tips on how to end it insights on how to manage external factors that effect partnership success practical resources to help you continue to learn about effective partnering Dance Lessons shows how to develop meaningful, ethical, and soulful partnerships in every interaction throughout your work and your life.

Google, Microsoft, Apple, Starbucks, and Wal-Mart are "category killers." Why? One key to their astounding success is that they have mastered the art of creating highly attractive partner and customer value propositions. They have all built their business on the principles and practices of Partnership Marketing to offer superior products, create long-term distribution opportunities, new revenue streams for their businesses, and increased brand awareness on a world-wide level. Developing an affiliation with the right partner allows both parties to realize successes that they could not have otherwise achieved on their own by transforming their individual strengths into mutual performance. Whether you're an entrepreneur working to expand your customer base and increase value or a corporation looking for cost-effective ways to stimulate growth and brand-presence on a tight budget, Partnership Marketing is a practical in-depth guide to this core business concept. A powerful strategy in good times, partnership marketing is an excellent way to gain competitive advantage and grow your business even in tough, recessionary economic conditions. As marketing resources are being slashed everywhere, coupled with employee lay-offs and cutbacks to existing programs, partnership marketing is a creative way to do more with less. Partnership Marketing provides the complete how-to of collaborating successfully with other organizations, including: how to align PM objectives to your resources; how to assess what you have to offer a partner-brand and how to leverage your core strengths; how to search for the right partner-brand; how to assess the pros and cons of partnering with other brands; and much more.

Why are some work partnerships exceptional while most are not? How can we establish and sustain an enhanced level of cohesion, connection, and collaboration in the most important work relationship, the one between a manager and team? What could remedy the high levels of isolation and anxiety so many feel at work these days? Silver and Franz explore the concept of ‘meaningful partnership’ in the workplace. They present meaningful partnership as a mindset where both leaders and their teams are fully committed to ensuring the support and success of the other. Then, they describe a model called ERTAP, which stands for Empathy, Respect, Trust, Alignment, and Partnership, which is the foundation for meaningful partnership. Finally, they detail a practical yet transformative relationship-building process referred to as the Workplace Covenant. This enables leaders and teams to create mutual commitments with obligatory weight that help them to feel accountable for the success of the relationship and each other. The book includes real client stories that illustrate the dimensions of partnership and the Workplace Covenant process. Silver and Franz also outline other work relationships that can benefit from meaningful partnership, pitfalls to avoid, relevant research, and insights derived from years of consulting experience. This book is a must-read for leaders interested in a better working relationship with their team; for teams who have critical work partnerships with other teams; for individuals who work closely with other individuals and need an exceptional 1:1 partnership; and finally for third-party experts in HR or continuous improvement who are seeking a new powerful way to help clients feel supported and be more successful.

Business partnerships are vital to the US economy yet their failure rate is alarming: 70% of them don’t make it. Dr. Lehavi is leading the charge to reverse this statistic. As a business partnership relationship coach, she intimately knows the impact that these partnerships have on cofounders, employees, customers, families, local communities, and global markets. Business Partnership Essentials walks you through every phase of the process—from choosing the right partner and operating your business on a daily basis, all the way through to exit and planning for the unexpected. This book is not a book on business startups and so it does not address the finances of starting up a partnership, but rather, it focuses on agreeing on all aspects of your relationship with your business partner. Following Lehavi’s guidance will ensure that you’ve done everything you can to help your partnership succeed.

Starting a company takes time, dedication, and perseverance. More often than not, new business owners underestimate their own workload, especially in terms of what it takes just to get their company up and running. It's easy to burn through time and money without even realizing it, all of which is happening when the stakes are high and you're under pressure as you try to ensure the company's success. Being an entrepreneur requires taking risks, as I'm sure you were aware when you signed up. And in this critical infant stage of your business, you know that if it doesn't work out, you may never recover from the loss of resources and self-esteem. This scenario is stressful and frustrating enough. Add a partner's expectations and differences of opinion, and it can have disastrous results. Now consider if that partner is a close friend or even a spouse. Don't get me wrong, I'm certainly not suggesting that you should go it alone. Having a business partner can be incredibly advantageous, since that means you're sharing risk, responsibility, and financial investments. Considering these types of assets, having a partner may even be the difference between being able to start a company vs. falling short of having the resources you'd need to even begin. However, with that said, there are certain aspects of the partnership arrangement that you need to think about, talk about with your partner, and formalize in writing - yes, even if they're your spouse. This book will lead you through the 9 specific components of business partnership that - for the sake of your company, your own personal finances, and your peace of mind - must be formalized in writing. It doesn't matter how well you (think you) know the person you are considering going into business with. The items covered in this book are absolutely crucial to the successful start and end of a partnership, and may well be just what helps protect the relationship you had together before starting the business. If you are considering starting a business with a partner, or if you are already in the process of doing so, then this book is a must-read!