Steaming and Digital Media gives you a concise and direct analysis to understand a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between online video and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies. As part of the NAB Executive Technology Briefing series, the book is geared towards the manager or executive and no technical prerequisite is required. You can quickly learn the technical speak as well as the market and business implications. New In The Book: - Consumer generated content and portals - Distribution of full-length video content - New distribution outlets for delivering content (Sling, TiVO, IPTV) - Addition of Flash streaming technology and Podcasting - Up-to-date market research and data - New industry pricing data

"This book spans a number of interdependent and emerging topics in streaming media, offering a comprehensive collection of topics including media coding, wireless/mobile video, P2P media streaming, and applications of streaming media"--Provided by publisher.

This is a comprehensive guide to creating and streaming media files over the Internet or over a corporate network--complete with case studies and glossary.

This book describes the steps for creating an on-demand and live streaming video in an all-in-one refernce guide for new users and companies that need introduced to the technology. After reading this book, you will understand: - How the Internet works in relation to streaming media - Client/server technology, specifically related to streaming media - Strengths and limits of streaming media, including best uses for the technology - Choices of streaming media content creation tools

"This book is both a snapshot of streaming media in higher education as it is today and a window into the many developments already underway, forecasting of areas yet to be developed"-- Provided by publisher.

Streaming media has irreversibly revolutionised the ways in which media is transmitted and consumed. Most of us engage with streaming media on a daily basis via platforms that deliver our entertainment: Spotify, YouTube and Netflix are new brands which many of us engage with daily for our information and entertainment. It has created upheaval in the entire value chain and wiped out industries slow to adapt to it (like the video store rental chain). And it continues to evolve. Streaming media is transforming business communications in myriad ways, and it is becoming almost as crucial for project managers and marketers to understand streaming technology as it is for media professionals. The Streaming Media Guide demystifies the technology and features behind a successful streaming media service, especially in the context of how it is used by broadcasters and other media organisations. Common terms and systems being used in this space are presented and defined simply and clearly for non-technical readers. Best practice examples from Michael D'Oliveiro's experiences demonstrate how this technology can be successfully implemented. This book equips any media professional with the most basic of traditional media knowledge to enable confident conversations in the typical media organisation they work in. For technology-based graduates or dedicated broadcast professional seeking to refresh their understanding, this book provides enough information to form a solid foundation for day-to-day work. Finally, for leaders in cross-functional senior management matrices, information is provided to enable you to understand and exploit streaming media capabilities as a business. This will be the ultimate reference source, guaranteed to be bedside reading for anyone serious about using streaming media.

Along with its interrelated companion volume, The Technology, Business, and Economics of Streaming Video, this book examines the next generation of TV—online video. It reviews the elements that lead to online platforms and video clouds and analyzes the software and hardware elements of content creation and interaction, and how these elements lead to different styles of video content.

Helps you choose audio and video equipment, capture and edit, and set up a streaming site. * Explores how streaming media can be delivered via dial-up connections, as well as broadband connections. * CD-ROM includes the author's streaming software package, allowing readers to configure, monitor, and mange a live encoded media stream. * Reviews server issues, digital distribution systems, advanced enterprise streaming, and narrowband versus broadband. * Also addresses legal issues and the future of streaming with wireless devices.

Published in 2013, Producing Streaming Video for Multiple Screen Delivery the only compression-related textbook released after 2010, and it incorporates the latest technologies, including DASH and HTML5 and new devices such as 4G transmitters for mobile delivery. This book is written for producers seeking to distribute streaming video to the widest possible audience, including computers, smartphones and tablets, and Over the Top (OTT) devices. Written by Jan Ozer, this book delivers the lessons learned from years of producing and consulting on streaming, and serving as a contributing editor to the industry bible, Streaming Media Magazine. In this book, you will learn: The fundamentals of video streaming and compression, including adaptive streaming and H.264 encoding, and new technologies like DASH, HTML5 and HEVC. How to configure a single group of files to distribute to computers, mobile and OTT devices, and when it s better to customize files for different target platforms. How to most efficiently produce maximum quality video using tools like the Adobe Media Encoder, Apple Compressor, Sorenson Squeeze and Telestream Episode Pro. How to choose an enterprise class encoder, with extensive discussions of workflow tools like Telestream Vantage and the ProMedia Workflow System from Harmonic. How to choose between setting up your own streaming server or using an online video platform (OVP) and the most relevant questions to ask before choosing an OVP service provider. The best technology options for producing a live event, from choosing an encoding tool or 4G delivery platform, to choosing a streaming media server or Live Streaming Service Provider (LSSP) like Livestream or Ustream. When to consider using a rich media presentation system like Sonic Foundry MediaSite or MediaPlatform WebCaster and how to choose between the available systems. Which producers need to add closed captions to their streaming videos and how to do so. This book is the successor to Ozer s highly regarded Video Compression for Flash, Apple Devices and HTML5, which has earned a five-star rating on Amazon and is used as a textbook by many colleges and universities. Published over two years after Video Compression, however, Producing Streaming Video for Multiple Screen Delivery is almost a complete rewrite, and contains links to the dozens of product reviews and video tutorials published and produced by Ozer over the last 24 months.

The Live-Streaming Handbook will teach you how to present live-video shows from your phone and stream them straight to Facebook and Twitter. With this book and your favourite social media apps, you will be able to run your own TV station for your home or work. Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he’s given to professional broadcasters with you! From structuring and developing a show, to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried and tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies. Also included are: a foreword by Al Roker (NBC's The Today Show); practical steps for using popular live-streaming apps, such as Facebook Live and Twitter; nearly 80 colour images of live-streaming events, screenshots and gadgets; a detailed walk-through of how to successfully present and produce your live-streaming show; advice on analysing and exploiting viewer metrics to increase followers; more than 130 quotes of real-world advice from expert producers of online media content; over 700 links to online case studies, articles, research and background reading. With this extensive manual you will gain a competitive edge in the world of online live-streaming. This book is invaluable to entrepreneurs, professionals and students working in journalism, public relations, marketing and digital media, as well as general readers interested in live-streaming at home.