Are you an event producer and need help paying for your event? Would you like to produce an event and not worry about being left with a bill at the end? After 10 years of producing events, I've now secured over $2 Million Dollars in Sponsorships and I'm teaching you how I've done it step by step.

Are you ready for a change? What are you tolerating? Reinvent your life. Get the joy and financial freedom you want. Find out how your strengths intersect with your best career options. Gain more freedom to spend time the way you want. Learn how to develop multiple streams of income. Whether you want to shift gears in your current job, explore a new career, or launch your own business, this guide will show you how to feel energized and motivated to fulfill your life's purpose every day! This book is a great resource guide with over 100 references to help you.

Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive, and engaging introduction to sports marketing currently available. It is the only introductory textbook on this subject to adopt a strategic approach, explaining clearly how every element of the marketing process should be designed and managed, from goal-setting and planning to implementation and control. Covering all the key topics in the sports marketing curriculum, including consumer behavior, market research, promotions, products, pricing, sponsorship, business ethics, technology, and e-marketing, the book introduces core theory and concepts, explains best practice, and surveys the rapidly changing international sports business environment. Chapters contain extensive real-world case studies and biographies of key industry figures, and challenging review exercises encourage the reader to reflect critically on their own knowledge and professional practice. Now in a fully revised and updated sixth edition, Sports Marketing: A Strategic Perspective includes expanded coverage of social and digital media, analytics, and ethical issues, as well as a greater number of international articles and examples. In a new feature, successful sports marketers reflect on their careers and how they progressed in the sports marketing industry. It is an essential foundation for any sports marketing or sports business course, and an invaluable reference for any sports marketing practitioner looking to improve their professional practice. A companion website offers additional resources for instructors and students, including an instructor’s guide, test questions, presentation slides, and useful weblinks.

In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Sponsorship of sports, arts or events can be a powerful form of marketing communication for businesses and organizations. This new edition of Sponsorship in Marketing introduces the fundamentals of sponsorship-linked marketing, helping the reader to understand how sponsorship can be planned, executed and measured. Drawing on original research and exploring key theory, best practice and cutting-edge issues, the book fully explains how the sponsor can implement successful sponsorship to achieve communication and engagement objectives. It covers every important conceptual and functional area of sponsorship in marketing communications, including: understanding the technology-led transformation of sponsoring learning about audiences, strategies and objectives leveraging and activation in traditional and social media building sponsorship portfolios and rosters managing and ending relationships understanding public policy and legal issues Every chapter includes international case studies and examples, test questions, and data from real organizations, business, campaigns and events, vividly illustrating the link between fundamental principles and effective practice. This updated edition features a new model of the sponsorship process with an ecosystem perspective, discussion of endorsers and influencers in sponsorship, an introduction to the impact of streaming on sponsoring, and entirely new thinking on sponsorship returns and evaluation. No other book provides such a comprehensive, evidence-based introduction to sponsorship, demonstrating how organizations can connect brands to real life. This is essential reading for all students and practitioners working in sport marketing, sport business, events marketing, arts administration, business communication or marketing management.

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Marketing at the Olympics, the attraction and the rewards Essential reading in preparation for the 2012 London Olympics, the newly revised and fully updated second edition of The Olympic Games Effect offers fascinating sports marketing and branding insights into the promotion of the Games themselves, and their unique attraction for corporations in particular. The important lessons of past Olympics will be used to show a hundred year-plus tradition based on a several thousand year old testament to the love of sports and competition, revealing how, in recent years, this has evolved into a seductively attractive vehicle for a wide range of audiences, from consumers to corporations. Loaded with historical information on the Olympics, the book traces the history of the Olympics back to 776 BC. This legacy is vital to the ongoing success of the Olympics, and is at the heart of why brands care so much Packed with illustrations that illustrate how the Games have become arguably the world's most successful sports event and the marketing opportunities this has led to Includes relevant business strategies and recommendations to help companies understand how to make more effective sports sponsorship decisions This timely new edition of The Olympic Games Effect shows the value contributed by sponsoring the world's premier sporting event, and explains how, by extension, other global sports events have the potential to generate similarly impressive results for their sponsors.

The internet has drastically transformed the way we consume content, and YouTube has emerged as a dominant platform where creators can showcase their creativity, passion, and expertise. However, for some people, the thought of appearing on camera can be daunting. Maybe you're camera shy, concerned about privacy, or simply want to focus on your content without worrying about your appearance. If you resonate with any of these feelings, faceless YouTube channels might be the perfect solution for you. Faceless YouTube channels allow creators to produce engaging, valuable, and popular content without ever showing their face. These channels cover a broad range of topics, from educational videos and animation to gaming walkthroughs and relaxing ambient sounds. The idea that you need to show your face to succeed on YouTube is a misconception. In fact, many successful channels thrive without the creators ever appearing on camera. This guide will walk you through everything you need to know about starting and growing a faceless YouTube channel. Whether you're just beginning your YouTube journey or you've been on the platform for a while and want to switch things up, this guide will provide you with actionable tips, creative ideas, and technical insights to help you succeed. From finding the right niche to producing high-quality videos without appearing on camera, you'll learn the key steps to building a faceless YouTube channel that stands out.

Discover the path to the big leagues It's time to prove all those people who said “video games are a waste of time” wrong. Esports has rewarded top gamers with prize money, glory, and even college scholarships. Want to get in on the action? This book puts you on the path to get your share of the growing world of esports. It helps you figure out the gear you need to be competitive, the games that drive esports, how to break into competitive play, and how to use online platforms to get attention. Written by the esports program director at the first Division I university to field an esports team, this book defines and demystifies the complex world of competitive video gaming. Get the gear for your first esports battles Gain recognition for your skills online or in tournaments Discover the path to earning scholarships in esports Build your online identity Get the insider tips you need to make your name in the esports universe.

There is a clear sense in which sport has played, and continues to play an important role in the normalization and legitimization of routine, excessive and problem drinking; sport and alcohol have become inextricably linked. Alcohol companies provide funding in the form of sponsorship, fans consume alcohol when watching, and players celebrate, bond and relax with alcohol. Sport and Alcohol: an ethical perspective aims to critically examine the various ways in which sport and alcohol interact. In doing so, the book casts an ethical eye over the following topics: Society’s relationship with alcohol Sponsorship and marketing of alcohol through sport and its effect on children Sport’s alcohol-tolerant ethos, problematic drinking practices and rituals Punishment and discipline in relation to athletes’ drink-related bad behavior Alcoholism in the context of sport and the need for a greater understanding of the condition, how it develops and what can be done The status of athletes as role models Offering a much-needed critical assessment of an important issue in contemporary sport and society, Sport and Alcohol is essential reading for those interested in the social, cultural or philosophical study of sport in general and sport and alcohol in particular.