Save time and money in building, marketing and promoting your business With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke. Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques. Draws from author David Siteman Garland's extensive experiences as a successful entrepreneur Based on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and small Strategies and ideas are easy to understand, digest, and immediately put to use From learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Faster, Cheaper will save you time, money, and aggravation whether you're building your tenth business or your first.

This book brings together several aspects of hosting capacity (HC) assessment and enhancement of modern electrical power systems, HC is a key enabler for affordable, reliable and renewable energy sources, that will aid in transitioning away from traditional high-carbon energy sources. The chapters provide insight into the state of the art on current hosting capacity concepts, restrictive performance limits, distribution network operators and network planners’ viewpoints, and the cutting-edge technologies deployed worldwide for hosting capacity enhancement. Written by leading experts in power, control, and renewable energy resources. This book is beneficial to distribution system operators, network planners, distribution generation investors, and researchers in this field. Due to its broad scope, it is an ideal resource for students in advanced graduate-level courses and special topics in the field of hosting capacity assessment and enhancement in modern electrical power systems.

We are surrounded by products that have minds of their own. Computing power, in the form of microcontrollers, microprocessors, sensors, and data storage chips, has become so cheap that manufacturers are building connectivity and embedded intelligence into all types of consumer goods. These 'smart products' are fundamentally changing both the competitive landscape for business and the daily lives of consumers. This book analyzes the evolution of smart products to help managers understand the impact of embedded product intelligence on corporate strategy, consumer value, and industry competition. It describes four different ecosystem strategies for designing and launching smart products: the control-focused Hegemon, the standards-focused Federator, the high growth and brand-focused Charismatic Leader, and the disruptive industry Transformer. This ecosystem model is then applied to smart products in the automotive, wireless, energy, residential, and health industries. The book concludes with recommendations for successfully managing smart products and services.

Want access to the best-kept secrets and tips for sounding and looking professional while presenting on-camera for television? This is your toolkit. Reardon's On Camera: How to Report Anchor and Interview teaches you how to become professional and effective on camera. Learn how to appear, and feel, at ease-whether doing an interview or reporting in the field, or whether reading copy from a prompter or giving a video presentation. Read about what tricks the pros use to get the best interview answers from their subjects. . Nancy Reardon reveals a career's worth of inside stories from the world of reporting-insights toward helping you develop your professional skills . Get the scoop on job techniques and essentials: how to anchor, report & interview with the hallmarks of a pro . The CD-ROM is a course in itself, with video examples of how to interview on-camera, prompter copy for you to practice your reading and breathing techniques These are the nuts and bolts of how to do the job at the network level or as a backpack journalist so that when you're standing in front of the camera, in the studio, or out on location-you know what you're doing. Nancy gives you techniques behind professional on camera presentation, with exercises drawn from her years of teaching. The book, co-written by Tom Flynn with decades of experience at the networks, provides tricks of the trade and some surprising-but-true stories from inside the business. Presenting on camera is not limited to television. Today, most businesses require you to be media savvy. You have to learn how to comfortably present yourself in video conferences, as well as videotaped messages to large and small groups. Whether you are new to television or have experience in front of the camera, you can improve on your current skills by reflecting on the career-focused tips and tried-and-true principles inside this book's cover-all oriented to skills development. The book's CD-ROM contains instructional videos, an interactive feature story that allows you to write, edit and read your script, as well as vocal technique demonstration videos led by the author. Included is prompter copy that you will get nowhere else. It gives you the experience of reading a script from the prompter just as the pros do in the studio. We hope you enjoy the witty drawings by New Yorker cartoonist W. Miller, which illustrate on camera positioning!

A revelatory and timely look at how technology boosts our cognitive abilities—making us smarter, more productive, and more creative than ever It’s undeniable—technology is changing the way we think. But is it for the better? Amid a chorus of doomsayers, Clive Thompson delivers a resounding “yes.” In Smarter Than You Think, Thompson shows that every technological innovation—from the written word to the printing press to the telegraph—has provoked the very same anxieties that plague us today. We panic that life will never be the same, that our attentions are eroding, that culture is being trivialized. But, as in the past, we adapt—learning to use the new and retaining what is good of the old. Smarter Than You Think embraces and extols this transformation, presenting an exciting vision of the present and the future.

For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce.

Summary Serverless Architectures on AWS teaches you how to build, secure and manage serverless architectures that can power the most demanding web and mobile apps. Forewords by Patrick Debois (Founder of devopsdays) and Dr. Donald F. Ferguson (Columbia University). Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology There's a shift underway toward serverless cloud architectures. With the release of serverless computer technologies such as AWS Lambda, developers are now building entirely serverless platforms at scale. In these new architectures, traditional back-end servers are replaced with cloud functions acting as discrete single-purpose services. By composing and combining these serverless cloud functions together in a loose orchestration and adopting useful third-party services, developers can create powerful yet easy-to-understand applications. About the Book Serverless Architectures on AWS teaches you how to build, secure, and manage serverless architectures that can power the most demanding web and mobile apps. You'll get going quickly with this book's ready-made real-world examples, code snippets, diagrams, and descriptions of architectures that can be readily applied. By the end, you'll be able to architect and build your own serverless applications on AWS. What's Inside First steps with serverless computing Important patterns and architectures Writing AWS Lambda functions and using the API Gateway Composing serverless applications using key services like Auth0 and Firebase Securing, deploying, and managing serverless architectures About the Reader This book is for software developers interested in back end technologies. Experience with JavaScript (node.js) and AWS is useful but not required. About the Author Dr. Peter Sbarski is a well-known AWS expert, VP of engineering at A Cloud Guru, and head of Serverlessconf. Table of Contents PART 1 - FIRST STEPS Going serverless Architectures and patterns Building a serverless application Setting up your cloud PART 2 - CORE IDEAS Authentication and authorization Lambda the orchestrator API Gateway PART 3 - GROWING YOUR ARCHITECTURE Storage Database Going the last mile APPENDIXES Services for your serverless architecture Installation and setup More about authentication and authorization Lambda insider Models and mapping

"The purpose of Smarter State is to provide both the theory and a practical blueprint for going beyond mere transparency and passive citizenship to a world in which citizenship is active and institutions are "open by default." Such openness and collaboration are essential if democratic societies are to meet the challenges of today and tomorrow"--Preface.

Corruption presents a fundamental threat to the stability and prosperity of Mexico and combating it demands approaches that are both principled and practical. In 2017, the Inter-American Development Bank (IDB) approved project ME-T1351 to support Mexico in its fight against corruption using Open Innovation. Thus, the IDB partnered with the Governance Lab at NYU to support Mexico’s Secretariat of Public Service (Secretaría de la Función Pública) to identify innovative solutions for the measurement, detection, and prevention of corruption in Mexico using the GovLab’s open innovation methodology named Smarter Crowdsourcing. The purpose of Smarter Crowdsourcing was to identify concrete solutions that include the use of data analysis and technology to tackle corruption in the public sector. Although written at the behest of and for the Mexican context, the recommendations and plans for their implementation developed in this report could be adapted for use in other countries. This document contains 13 implementation plans laying out practical ways to address corruption. The plans emerged from “Smarter Crowdsourcing Anti-Corruption” (2017). The Smarter Crowdsourcing method is an agile process, which begins with robust problem definition followed by online sourcing of global expertise to surface innovative ideas and then turns them into practical implementation plans.

New and experienced hosts will find this book a complete toolkit on how to improve their hosting experience. Find out how to increase revenue, decrease time spent and ensure only the right, safe guests stay at your property. I am an accredited Superhost with a successful Airbnb business. Using the lessons I have learned which are included in this book, my listings earn 20% more than similar listings in my area of London. I now makes thousands of pounds of profit a month, most of it arising passively.I will take you step by step through the listing creation process to ensure your listing is irresistible to guests. Watch your placement in the Airbnb search rankings soar as I tell you how to hack the algorithm to your benefit. Airbnb do not tell you how they place listings, but I will!I will teach you how to drastically reduce the amount of time you spend on your Airbnb, by delegating your work appropriately and encouraging guests to all the legwork themselves. You will find out how to encourage the right guest to stay with you and how to spot the undesirable guests at the booking stage so you know who to decline for the security of your listing. If you have not selected your property, I will explain the essential components of the perfect Airbnb property to maximise the return on your investment. Free from affiliate links, spam or upselling, this concise book focuses on empowering hosts with the information they need to succeed at Airbnb. It is packed with tips, information and secrets about the entire hosting experience, from selecting a property that is perfect for vacation rentals, to preparing the listing, photography, hacking the search algorithm to ensure your property is on the front page of guest searches, to dealing with nightmare guests, and much, much more. Drawing on a wide range of experiences and host views, all hosts will find out information they cannot receive anywhere else. In particular, this book explains when to go against Airbnb advice to maximise their own revenue and protect their property against unruly guests. Buy now to find out how smarter hosts get ahead of the local competition and enjoy Airbnb hosting to its fullest!