The definitive history of the fashion revolutions of the 1960s, richly illustrated with contemporary imagery In the 1960s, fashion changed dramatically. At the end of the 1950s, Yves Saint Laurent was starting to look for new ways to define the female form; by the 1970s, styles, markets, materials, demographics, inspirations, and the very definition of fashion had been utterly transformed. Richly illustrated with contemporary imagery, including fashion shots, advertising, and magazine features, this is an essential sourcebook. The story begins with the new internationalism that changed the fashion landscape as New York, San Francisco, Florence, London, Madrid, Rome, and Hong Kong challenged the dominance of Paris haute couture. The younger generation’s demand for informal but stylish clothes led to an explosion of fast-moving, ready-to-wear styles and a new boutique culture. Diana Vreeland’s coinage for this unprecedented shift in fashion was “Youthquake.” The concept of “less is more” had its ultimate expression in the miniskirt: for the first time in history the hemline traveled far above the knee. An era of self-conscious modernity was inspired by a space-age future that embraced new looks and materials, while counterculture styles—Mexican sandals and sarapes, hand-crafted jewelry, Indian robes—emphasized the natural over the artificial.

Scores of illustrations with their original captions specifying colors, sizes, prices. Items include lingerie and playclothes to bridal ensembles, Madras jackets, and vinyl slicker coats. Introduction. Over 300 black-and-white illustrations.

Travel back in time to the era when Carnaby Street led the world, a golden age of youthful innovation and exhilarating pop culture, and a fashion scene that defined a generation. The 1960s was one of the most exciting fashion decades of the twentieth century, during which British pop and youth culture gave birth to styles that would set international trends. This book reveals how the sweeping social changes of the 1960s affected the British look, how designers and entrepreneurs such as Mary Quant and John Stephen made London the fashion city of the decade, and the influence of public figures such as the Beatles, the Rolling Stones, Cathy McGowan, Twiggy and Jean Shrimpton on the national identity of a country finally recovering from a prolonged period of austerity.

Perhaps more so than any other decade, the sixties had the broadest impact on the twentieth-century Western world. Across society, culture and the arts, youth voices rose to prominence and had a significant influence on new trends. Mature polished elegance was replaced by young liveliness as the fashionable ideal. Although only the most daring young followers of fashion wore the tiny miniskirts and borderline-unwearable plastic and metal outfits publicised in the press, stylish and smart fashion was increasingly available to all, with an emphasis on self-expression. New style icons such as Twiggy combined girl-next-door looks with trendy, aspirational and accessible outfits, and popular culture heavily influenced mainstream fashion. This beautifully illustrated book offers a concise guide to changing styles across the decade.

In Turning Right in the Sixties, Mary Brennan describes how conservative Americans from a variety of backgrounds, feeling disfranchised and ignored, joined forces to make their voices heard and by 1968 had gained enough power within the party to play the decisive role in determining who would be chosen as the presidential nominee. Building on Barry Goldwater's shortlived bid for the presidential nomination in 1960, Republican conservatives forged new coalitions, aided by an increasingly vocal conservative press, and began to organize at the grassroots level. Their goal was to nominate a conservative in the next election, and eventually they gained enough support to guarantee Goldwater the nomination in 1964. Liberal Republicans, as Brennan demonstrates, failed to stop this swing to the right. Brennan argues that Goldwater's loss to Lyndon Johnson in the general election has obscured the more significant fact that conservatives had wrestled control of the Republican Party from the moderates who had dominated it for years. The lessons conservatives learned in that campaign aided them in 1968 when they were able to force Richard Nixon to cast himself as a conservative candidate, says Brennan, and also laid the groundwork for Ronald Reagan's presidential victory in 1980.

An overview of the era and showcases the It girls and designers who defined the decade, with lavishly illustrated profiles of Jane Birkin, Jean Shrimpton, Catherine Deneuve, Mary Quant, Sharon Tate, and many more.Sixties counter-culture led to a revolution in fashion so profound that its contemporary influence remains unparalleled. For the first time in history women dominated the zeitgeist; never before has this monumental time in fashion been so richly documented. Switched On provides an overview of the era and showcases the 'It girls' and designers who defined the decade.250 iconic photos are accompanied by lavishly illustrated profiles of Jane Birkin, Jean Shrimpton, Catherine Deneuve, Mary Quant, Sharon Tate, Twiggy, and many more.Contributing photographers include Bert Stern, Milton Greene, Horst P. Horst, Terry O'Neill, Franco Rubartelli, David Hurn, Pierluigi Praturlon, Gianni Penati, Bud Fraker, David Montgomery, Patrick Lichfield, Henry Clarke, Arnaud de Rosnay, Slim Aarons, Arthur Evans, Jean-Marie Perier, Mark Shaw.

Madison made history in the sixties. Landmark civil rights laws were passed. Pivotal campus protests were waged. A spring block party turned into a three-night riot. Factor in urban renewal troubles, a bitter battle over efforts to build Frank Lloyd Wright’s Monona Terrace, and the expanding influence of the University of Wisconsin, and the decade assumes legendary status. In this first-ever comprehensive narrative of these issues—plus accounts of everything from politics to public schools, construction to crime, and more—Madison historian Stuart D. Levitan chronicles the birth of modern Madison with style and well-researched substance. This heavily illustrated book also features annotated photographs that document the dramatic changes occurring downtown, on campus, and to the Greenbush neighborhood throughout the decade. Madison in the Sixties is an absorbing account of ten years that changed the city forever.

Swinging Sixties takes a new look at a revolutionary moment in 20th-century fashion. Its starting point is the publication in April 1966 of Time magazine's famous issue on London's reinvention as the new world centre of style. Forty years on, chapters by prominent authors reconsider the role played by designers, retail entrepreneurs, journalists, photographers and film-makers in promoting a new way of dressing that reverberated far beyond the British capital. Illustrated with stunning new shots of key pieces from the V&A's dress collection, alongside contemporary photographs, posters and other ephemera, the book relates the clothes to the rapidly changing social context of the times, arguing for the central role played by fashion in the brave new world of Sixties pop culture.

The Mini-Mod Sixties Fashion Book looks at youth culture through the hip fashion of the day. The book is filled with colour pictures of men and women's fashion, but most notably the miniskirt and gogo boots. Top models and actresses, from Stephanie Powers to Twiggy, wear the most outrageous and complimentary outfits of the time.

Catalog illustrations show what American men, women, and children wore during the 1960s, including hats and shoes, suits and dresses, from lingerie and playclothes to bridal ensembles.