Known to the millions of viewers of the hit reality television showThe Apprentice,Carolyn Kepcher attracted enormous media attention for her cool demeanor and her no-holds-barred assessments of the show's candidates in the boardroom each week. In particular, she was not shy about speaking out about her disappointment with the professional conduct of the female candidates, whom she felt too often resorted to using their sex appeal to move ahead and gain the favor of Donald Trump.But if anyone knows what to do to impress Donald Trump, it's Carolyn, his longtime employee and trusted adviser. InCarolyn 101,she reveals the secrets of her own success and provides readers with guidance for their professional lives. By looking at the types of people most often encountered in the workplace, she illustrates her advice with examples from her career -- largely within The Trump Organization -- showing readers how to: ace an interview ask for a raise or promotion maintain a healthy balance between work and home life deal with a difficult boss spot and seize potential business opportunities dress for success be a strong team member or team leaderInspirational to both recent college graduates entering the workforce for the first time as well as seasoned employees looking to distinguish themselves,Carolyn 101will show ambitious professionals what they need to do to get ahead and take their careers even further than they had imagined.

True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.

The average attention span of an adult is eight seconds—eight seconds! That is tough news for a presenter. It means you may have a room full of people, but their minds are elsewhere. You're competing with a slew of activities demanding their attention—email, texts, Facebook, YouTube, chats, and apps, in addition to thoughts about their next meeting and projects that are behind schedule. How do you get a message across in a world like that? The inability to powerfully inform and persuade amid an unprecedented number of distractions is one of the greatest hidden and pervasive costs of the twenty-first-century workplace. Learn to connect with your audience, and you'll stop having unproductive meetings and wasted time. In Presentation Advantage, FranklinCovey outlines its "Connect Model," the mental model that allows you to connect with the message, yourself, and the audience during any presentation by: Structuring relevant and purpose-driven messages Understanding how our brains best synthesize and remember key information Using visuals such as PowerPoint to inspire instead of torture your audience Aligning your message, body language, and tone of voice for a powerful delivery Whether to one person or one hundred, effective presenting is today's top business skill, and the experts at FranklinCovey help you master it. With the Presentation Advantage, you can deliver dynamic, compelling, and truly effective presentations every time.

This Capture Guide has three objectives: 1) Help individuals and organizations capture competitive business opportunities more effectively, economically, and consistently; 2) Guide individuals in capture planning and sales roles to understand and adapt best practices for opportunities in any market; 3) Document best-practice capture management and planning activities.

Do-It-Yourself Billion Dollar Business Graphics shows business professionals, technical experts, and designers how to turn their words and ideas into clear, compelling graphics. Includes 100's of real-world examples of graphics that have made companies billions of dollars.