Stan Rapp and Thomas Collins have here distilled 66 ideas from their research into what pace-setting companies around the world have successfully implemented and present each idea as an easy-to-grasp, easy-to-apply marketing "commandment".

Attract New Customers and Exceed Revenue Goals with iDirect Marketing! “A simple concept ties this incredibly useful book together. Every marketer now is an iDirect marketer. You ignore this concept, and this book, at your own peril.” Al Ries, author of War in the Boardroom “How do you get your brand heard, trusted, and remembered? The answer is in the confluence of digital and direct to form a torrent of minimal cost/maximal result opportunities. Rapp’s vision of an iDirect future and the insights of the book’s contributors put marketing supremacy in your grasp.” Tim Suther, SVP, Acxiom Global Multichannel Marketing Services “The internet brings about the reinvention of everything. Now it is marketing’s turn. Rapp compiles the best thinking on a future with low-cost and no-cost connections between products and consumers. Essential reading for marketers.” Chris Anderson, author of The Long Tail “Direct marketing is interactive, and interactive marketing is direct. With an ‘iDirect’ mindset, digital platforms and innovative analytics impact the data-driven, online, offline, lead-generating, customer-retaining, multichannel direct marketing process. Rapp’s vision for reinventing marketing is a wake-up call for CMOs to think and act differently in a profoundly changed world.” John Greco, President and CEO, Direct Marketing Association “It’s increasingly important to rely on an agency for accountable iDirect solutions. The advertising agency of the future must be adept at reinventing yesterday’s interactive, direct and branding. Rapp’s cohort of experts show the way in this book.” Michael McCathren, Chick-fil-A Conversation Catalyst About the Book Reinventing Interactive and Direct Marketing focuses on how to benefit from a fundamental truth about marketing in the digital era. Interactive Marketing is direct. Direct Marketing is interactive. What has been seen mistakenly as separate disciplines actually are one and the same. Every marketer now is an interactive direct marketer. To help you profit from this new reality, Stan Rapp introduces a new paradigm—iDirect—the 21st-century growth engine at the intersection of digital technologies and direct marketing practices. The gap between what you once took for granted and the iDirect Marketing future is so vast that a team of thought leaders is needed to deal with it. No one person has all the answers. In this book, Rapp brings together marketing luminaries with a variety of perspectives that will open your eyes to astonishing, new opportunities. It contains surprising insights from the top minds in direct marketing, including: John Greco, President of the Direct Marketing Association: How to Market Directly or Be Left Behind Professor Don Shultz, PhD, Northwestern University: Media Allocation for a Mass Networking Landscape Lucas Donat, President, Donat/Wald: ROIpositive Advertising via TV and Print for the iDirect Marketer Mike Caccavale, Founder and CEO, Pluris Marketing: Instant Delivery of Thousands of Individualized Messages Michael Becker, VP Mobile Strategies, iLoop Mobile: Hold the Consumer in the Palm of Your Hand with Mobile Melissa Read, PhD, Vice President of Research and Innovation, Engauge: The Psychology of Motivating Desired Behavior On- and Offline Tim Suther, Acxiom SVP Global Multichannel Marketing Services: Releasing the Full Power of iDirect Fundamentals

Don’t Wear White Socks to the Job Interview contains honest, practical, real-life job search tips. This book is written in plain language, has questions to inspire, and space to write notes. Topics include: • First impressions count. • Networking is very important for success. • The value of asking questions. • Volunteer. • Your social media. • Skills security, not job security. ...and much more This step-by-step guide will help you improve habits, set goals, and make them happen. Become more confident, courageous, and successful because you deserve a job you love, and you can find it if you want to do the work.

"Writer's Guide to Book Editors, Publishers, and Literary Agents gets you past the slush piles and into the hands of the right people. This one-of-a-kind reference gives you the names, addresses, and phone numbers of hundreds of top editors and agents and includes essays by savvy "insiders" who reveal the secrets to winning them over. More comprehensive than ever before, this year's edition gives you everything you need to know to get published, from writing the knockout book proposal to turning initial rejection into ultimate success. This deluxe edition includes a CD-ROM that contains the entire database of agents and publishers along with systems for tracking submissions, expenses, titles, and copyrights. In addition, direct links to Web sites mentioned in the book and an additional 50 links to writing-related sites give writers immediate access to the people they need to know. Includes over 15 utilities for writers such as Grammar Slammer, the Thinking Man's Thesaurus, and WriteExpress Rhymer! About the Author Jeff Herman is the owner of the Jeff Herman Literary Agency, one of New York's leading agencies for writers. Among his clients are the bestselling authors of the "Chicken Soup for the Soul series. He frequently speaks to writer's groups and conferences on the topic of getting published and can be reached at /www.jeffherman.com.

A mildly amusing one-year diary detailing the events involving an Indian origin soccer manager of an all-white team in an amateur football league in Sunderland, in the North East of England. The season takes place from 2003 to 2004 and the diary format contains predominantly the build ups to the games and how the team is pulled together rather than match reports. Contains adult material and language.

Vols. for 1959- include an annual Factbook issue.

e-artnow presents to you this meticulously edited collection of world's greatest classics with the most influential female protagonists in literature:_x000D_ Camilla (Fanny Burney)_x000D_ Maria; Or, The Wrongs of Woman (Mary Wollstonecraft)_x000D_ Pride and Prejudice (Jane Austen)_x000D_ Jane Eyre (Charlotte Brontë)_x000D_ The Scarlet Letter (Nathaniel Hawthorne)_x000D_ Lady Macbeth of the Mzinsk District (Nikolai Leskov)_x000D_ Hester (Margaret Oliphant)_x000D_ Life in the Iron Mills (Rebecca Harding Davis)_x000D_ Little Women (Louisa May Alcott)_x000D_ Behind a Mask (Louisa May Alcott)_x000D_ The Portrait of a Lady (Henry James)_x000D_ Daisy Miller (Henry James)_x000D_ The Bostonians (Henry James)_x000D_ Anna Karenina (Leo Tolstoy)_x000D_ Tess of the d'Urbervilles (Thomas Hardy)_x000D_ North and South (Elizabeth Gaskell)_x000D_ Wives and Daughter (Elizabeth Gaskell)_x000D_ The Yellow Wallpaper (Charlotte Perkins Gilman)_x000D_ Herland (Charlotte Perkins Gilman)_x000D_ A Doll's House (Henrik Ibsen)_x000D_ Hedda Gabler (Henrik Ibsen)_x000D_ The Awakening (Kate Chopin)_x000D_ The Woman Who Did (Grant Allen)_x000D_ Miss Cayley's Adventures (Grant Allen)_x000D_ The Story of a Baby (Ethel Sybil Turner)_x000D_ New Amazonia (Elizabeth Burgoyne Corbett)_x000D_ Ann Veronica (H. G. Wells)_x000D_ A Girl of the Limberlost (Gene Stratton-Porter)_x000D_ A Daughter of the Land (Gene Stratton-Porter)_x000D_ The Iron Woman (Margaret Deland)_x000D_ O Pioneers! (Willa Cather)_x000D_ My Ántonia (Willa Cather)_x000D_ The Song of the Lark (Willa Cather)_x000D_ The House of Mirth (Edith Wharton)_x000D_ Summer (Edith Wharton)_x000D_ Sister Carrie (Theodore Dreiser)_x000D_ Jennie Gerhardt (Theodore Dreiser)_x000D_ Sisters (Ada Cambridge)_x000D_ Hagar (Mary Johnston)_x000D_ Samantha on the Woman Question (Marietta Holley)_x000D_ The Precipice (Elia Wilkinson Peattie)_x000D_ Voyage Out (Virginia Woolf)_x000D_ Parnassus on Wheels (Christopher Morley)_x000D_ The Job (Sinclair Lewis)_x000D_ Miss Lulu Bett (Zona Gale)_x000D_ The Rainbow (D. H. Lawrence)_x000D_ The Lost Girl (D. H. Lawrence) _x000D_ The Enchanted April (Elizabeth von Arnim)_x000D_ Fanny Herself (Edna Ferber)_x000D_ So Big (Edna Ferber)

LIFE Magazine is the treasured photographic magazine that chronicled the 20th Century. It now lives on at LIFE.com, the largest, most amazing collection of professional photography on the internet. Users can browse, search and view photos of today’s people and events. They have free access to share, print and post images for personal use.