This book highlights a multitude of new techniques filmmakers are using to directly connect their films with audiences, effectively reach them through the power of the global Internet and build a sustainable fan base to last throughout a career.

It includes essential information and advice on such subjects as securing a sales agent, providing agents and distributors with necessary promotional materials, working the film markets and festivals, and understanding the audience demographics and the industry business practices peculiar to specific territories."--BOOK JACKET.

This little book aims to help you figure out how to get your story told on big screens or small. It offers nearly thirty years of observation of how things happen in the business of entertainment. Dr. Ken Atchity's Hollywood experience ranges from writing to managing to producing; he's seen Hollywood from nearly every angle.

As long as there have been movies, there have been posters selling films to audiences. Posters came into existence just decades before the inception of film, and as movies became a universal medium of entertainment, posters likewise became a ubiquitous form of advertising. At first, movie posters suggested a film's theme, from adventure and romance to thrills and spine-tingling horror. Then, with the ascendancy of the film star, posters began to sell icons and lifestyles, nowhere more so than in Hollywood. But every country producing films used posters to sell their product. Selling the Movie: The Art of the Film Poster charts the history of the movie poster from both a creative and a commercial perspective. It includes sections focusing on poster artists, the development of styles, the influence of politics and ideology, and how commerce played a role in the film poster's development. The book is richly illustrated with poster art from many countries and all eras of filmmaking. From creating the brand of Charlie Chaplin's tramp and marketing the elusive mystique of Greta Garbo, to the history of the blockbuster, the changing nature of graphic design by the decade, and the role of the poster in the digital age, Selling the Movie is an entertaining and enthralling journey through cinema, art, and the business of attracting audiences to the box office.

This revised edition, lays out in practical concise terms the landscape of the contemporary film marketplace, its pitfalls and practices. It offers workable strategies and solutions for both film and video makers. Included are detailed sections on: distribution and exhibition; a special video section covering both production and marketing; and an entirely new chapter on audience research. Eric Sherman is a widely-known author, teacher, and film maker.

Lloyd Kaufman, the writer/producer/director of such cult-classic films as The Toxic Avenger, Class of Nuke 'Em High, and Tromeo and Juliet, offers a guide to movie-making unlike any other available anywhere. In 25 years, Kaufman, along with partner Michael Herz, has built Troma Studios up from a company struggling to find its voice in a field crowded with competitors to its current--and legendary--status as a lone survivor, a bastion of true cinematic independence, and the world's greatest collection of camp on film. As entertaining and funny as it is informative and insightful, Make Your Own Damn Movie! places Kaufman's radically low-budget, independent-studio style of filmaking directly in the reader's hands. Thus we learn how to: develop and write a knock-out screenplay; raise funding; find locations and cast actors; hire a crew; obtain equipment, permits, and music rights (all for little or no money); make incredible special effects for $0.79 each; charm, schmooze, and network while on the film-festival circuit; and, finally, make a bad actor act so bad it's actually good. From scriptwriting and directing to financing and marketing, this book is brimming with utterly off-the-wall, decidedly maverick, yet consistently proven advice on how to fully develop one's idea for an independent film.

Steven Spielberg has said, "There's going to be an implosion ... mega budget movies are going to go crashing into the ground ... and that's going to change the paradigm." If the Hollywood implosion does come to fruition ... then where do aspiring filmmakers go to make a living? This unique Survival Guide written by Scott McMahon, founder of FILM TROOPER, is designed to help the über independent filmmaker navigate the terrain of direct distribution and how best to sell a digital product online. There are a lot of books on how to make a movie and how to be part of the Hollywood machine; but this step-by-step guide will show you, the über independent filmmaker, how to bypass all of that and get to the heart of making and selling digital products (your film) directly to an online audience ... and survive the Hollywood implosion while doing it.

As the digital revolution has democratised film production, a new hybrid model of distribution is the way independent filmmakers can take control of their own distribution. This approach is not just DIY or Web-based - it combines the best techniques from each distribution arena, old and new. In Think Outside the Box Office, Reiss explains audience identification and targeting, negotiating split-rights agreements, the new role of film festivals and more.

Pitching is an art form that brings together content and communication channels. Regardless of What you're pitching . . . Where, When and to Whom . . . the principles are universal. It's How you pitch that matters -- and there are countless strategies that combine elements in different combinations.This book details all of them, their construction and applications, in a fun and interactive way that inspires readers to create memorable and saleable pitches in order to get their projects made.

Selling Your Screenplay is a step-by-step guide to getting your screenplay sold and produced. Learn how to get your script into the hands of the producers and directors who can turn your story into a movie.