Baseline Selling - How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball, will dramatically change the way we approach the sales process, replacing the gratuitous complexity advocated by today's sales "experts" with an elegant and very effective simplicity. Studies have shown that the selling techniques of the last two decades have had very little impact on most of the sales population less than 75 percent of all salespeople, to be exact. Why? Because of the complexity, learning curve and difficulty in applying the concepts in these systems. In response to the urgent need for a flexible, innovative process that will enable people to grasp the essential skills necessary to close a sale in any situation, Baseline Selling reemphasizes the fundamentals of selling in a fresh, memorable way that modern sales professionals can relate to and utilize, and above all, one that complements and enriches advanced sales methodologies. Salespeople who read this book and put its wisdom to work will succeed at acquiring more opportunities as they learn to get appointments more easily. They will excel at creating opportunities with prospects who are "not interested". They'll sell at higher margins by using the "Rule of Ratios". Their closing percentages will improve dramatically as they implement the simple Inoffensive Close". Salespeople selling commodities, struggling to differentiate themselves, will love "Commodity Busters" and every salesperson will be able to shorten their sell cycle by "Taking a Lead". Quite simply, Baseline Selling introduces a way for salespeople to visualize and touch all the "sales bases" without over-complicating the process.

A fascinating look back on baseball’s humble beginnings and its transformation into the national pastime, told through the lives of two men who dominated the game. The nineteenth century was a time of rapid growth and development for the game of “base ball,” and players George Wright and Albert Spalding were right in the thick of it. These two young men, the first superstars of the professional game, won the hearts of a country in search of a unifying spirit after a devastating civil war. Selling Baseball: How Superstars George Wright and Albert Spalding Impacted Sports in America breathes fresh energy into baseball’s beginnings with this captivating tale of two vibrant personalities whose friendly rivalry was integral to the rise of the professional game. While they came from starkly different backgrounds—Albert was a young, gangly pitcher from the country’s rural heartland and George the consummate athlete from the New York City area—their captivating performances on the field, along with their promotion of the game and of sports equipment, fed the public’s insatiable appetite for leisure-time pursuits and helped grow professional baseball to unprecedented heights. George Wright and Albert Spalding’s stories are masterfully woven together to paint a sweeping picture of the early days of professional baseball, the evolution of sports as a business, and the advancement of sports equipment and the sporting goods industry. Their rise as players and businessmen mirrored the rise of a nation that would lead the world in the coming century.

WINNER of the Society for American Baseball Research's (SABR) 2017 Larry Ritter Awardfor best baseball book of the Deadball Era The complete story surrounding the most famous and significant player transaction in professional sports The sale of Babe Ruth by the Boston Red Sox to the New York Yankees in 1919 is one of the pivotal moments in baseball history, changing the fortunes of two of baseball's most storied franchises, and helping to create the legend of the greatest player the game has ever known. More than a simple transaction, the sale resulted in a deal that created the Yankee dynasty, turned Boston into an also-ran, helped save baseball after the Black Sox scandal and led the public to fall in love with Ruth. Award-winning baseball historian Glenn Stout reveals brand-new information about Babe and the unique political situation surrounding his sale, including: -Prohibition and the lifting of Blue Laws in New York affected Yankees owner and beer baron Jacob Ruppert -Previously unexplored documents reveal that the mortgage of Fenway Park did not factor into the Ruth sale - Ruth's disruptive influence on the Red Sox in 1918 and 1919, including sabermetrics showing his negative impact on the team as he went from pitcher to outfielder The Selling of the Babe is the first book to focus on the ramifications of the sale and captures the central moment of Ruth's evolution from player to icon, and will appeal to fans of The Kid and Pinstripe Empire. Babe's sale to New York and the subsequent selling of Ruth to America led baseball from the Deadball Era and sparked a new era in the game, one revolved around the long ball and one man, The Babe.

Reflections on collecting baseball cards in childhood accompany remarks on the skills and achievements of players whose pictures were found in bubble gum packages

Money can't buy happiness, but it can buy baseball cards. When Tanner Jones came back to the hobby as an adult, he instantly fell in love with baseball cards all over again. In his signature comedic tone, Tanner retells his adventures in acquiring millions of cards, how he became a custom card creator, and the day he spent with his childhood hero, Jose Canseco, landing both of them on the cover of Beckett Baseball magazine. By popular demand, he shares the strategies used to assemble his world-famous collection, and how he quickly sold it for profit, while managing to keep several of his favorite pieces. Confessions of a Baseball Card Addict is an entertaining and insightful read for collectors of all ages. Continue reading about his adventures in cardboard at www.TanManBaseballFan.com.

It is widely, and wrongly, assumed that books are never so valuable as when they lie unopened before us, waiting to be read. Good books bear multiple readings, and not merely because our memories fail us; the desire to repeat a good reading experience can be its own powerful motivation. And for bibliophiles, books can also be works of art, physical objects with an aesthetic value all their own. This guide for the book-loving baseball fan is written by one of the most knowledgeable collectors in the country, author and editor Mike Shannon. Beginning with a history of baseball books and collecting, it also identifies the most sought-after titles and explains how to find them, what to pay, and how to maintain their condition.

Michael Lewis’s instant classic may be “the most influential book on sports ever written” (People), but “you need know absolutely nothing about baseball to appreciate the wit, snap, economy and incisiveness of [Lewis’s] thoughts about it” (Janet Maslin, New York Times). One of GQ's 50 Best Books of Literary Journalism of the 21st Century Just before the 2002 season opens, the Oakland Athletics must relinquish its three most prominent (and expensive) players and is written off by just about everyone—but then comes roaring back to challenge the American League record for consecutive wins. How did one of the poorest teams in baseball win so many games? In a quest to discover the answer, Michael Lewis delivers not only “the single most influential baseball book ever” (Rob Neyer, Slate) but also what “may be the best book ever written on business” (Weekly Standard). Lewis first looks to all the logical places—the front offices of major league teams, the coaches, the minds of brilliant players—but discovers the real jackpot is a cache of numbers?numbers!?collected over the years by a strange brotherhood of amateur baseball enthusiasts: software engineers, statisticians, Wall Street analysts, lawyers, and physics professors. What these numbers prove is that the traditional yardsticks of success for players and teams are fatally flawed. Even the box score misleads us by ignoring the crucial importance of the humble base-on-balls. This information had been around for years, and nobody inside Major League Baseball paid it any mind. And then came Billy Beane, general manager of the Oakland Athletics. He paid attention to those numbers?with the second-lowest payroll in baseball at his disposal he had to?to conduct an astonishing experiment in finding and fielding a team that nobody else wanted. In a narrative full of fabulous characters and brilliant excursions into the unexpected, Michael Lewis shows us how and why the new baseball knowledge works. He also sets up a sly and hilarious morality tale: Big Money, like Goliath, is always supposed to win . . . how can we not cheer for David?

Baseball may be the great American pastime, but in New York, it is a religion. Names like Ruth, Mays, Gehrig, Wright and Robinson live in the hearts and minds of New York fans like apostles. From the street corner to the subway car, debates about which Yankee, Giant, Dodger or Met is better than another have raged on for more than one hundred years. Now, the best of the best are chosen for each position as New York's all-time greatest team is imagined. Shoo-ins like the Babe and Jackie have their stories told with a fresh perspective. The compelling case for Mike Piazza, not Yogi Berra, as catcher is sure to spark arguments. Sportswriter Mark Healey crafts the Gotham baseball team through captivating tales of the legends of the New York game.

THE ULTIMATE BASEBALL BOOK has more than lived up to its name. Spanning the complete history of the sport from the fledgling leagues in the late 1870s to the powerhouses of the 1990s and revealing in the process what a remarkable effect baseball has had on our collective experience, this is THE book for any and all baseball fans, certain to grace coffee and bedside tables alike. Designed with that wonderful nostalgia that the sport itself so often evokes, THE ULTIMATE BASEBALL BOOK combines timeless images with a sweeping narrative history as well as essays on various idols and icons by such heavy hitters as Red Smith, Wilfrid Sheed, Roy Blount, Jr., Tom Wicker, and Geoge Will. This new edition covers baseball through the nineties, the decade when home run records fell and the sport reclaimed its hold on America, and celebrates the national game in ultimate style.