Sams Teach Yourself Google AdWords in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn everything you need to use Google AdWords to find more customers, sell more of your products and services, and earn higher profits at lower cost! Tips point out shortcuts and solutions Cautions help you avoid common pitfalls Notes provide additional information Plain English definitions explain new terms 10 minutes is all you need to learn how to... Identify goals, target markets, and demographics Create your AdWords account and publish your first test ads Write great ads and continually improve your copy Schedule ads for the right times of day, days of the week, holidays, and seasons Master AdWords’ tools for managing accounts, bids, keywords, and ads Choose, fine-tune, and optimize keywords Use AdWords to complement organic search engine optimization (SEO) campaigns Use geotargeting and other advanced techniques Profit from AdWords’ suggestions–and know when to ignore them Utilize AdWords reporting to improve your ads’ profitability Control spending, manage cash flow, and reduce costs without impacting results Troubleshoot your AdWords campaigns

Sams Teach Yourself Google AnalyticsTM in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn everything you need to use Google Analytics to accurately measure your website’s performance–and improve it! 10 minutes is all you need to learn how to... Quickly create a Google Analytics account and add Google Analytics to your site Define goals and measure how well your site is achieving them Track visitors from search engines, pay-per-click advertising, email, and other sources Discover the pages your visitors view, how long they stay, and where they exit Monitor specific user actions, such as playing embedded video, selecting Flash menu items, or downloading files Identify your best and worst content, and fix poorly performing pages Improve your site by tracking error pages and broken links Measure AdWords traffic, position, and e-commerce performance Manage Google Analytics through the Dashboard Customize Google Analytics to work more effectively with your site Capture more accurate information by filtering out internal traffic Choose the right reports and data, understand them, and act on what you learn

Sams Teach Yourself Google Places in 10 Minutes Sams Teach Yourself Google Places in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn how to claim your free Google Places business page, improve it with everything from video to coupons, and attract more new customers, starting today! Tips point out shortcuts and solutions Cautions help you avoid common pitfalls Notes provide additional information 10 minutes is all you need to learn how to... Claim your free Google Places online business directory page Publish your basic business information in just minutes Help visitors experience your business with video, photos, and more Keep your page up-to-date, painlessly Add detailed directions to your location with Google Maps Generate discount coupons that attract traffic Encourage rave reviews on Google Places and Yelp–and respond effectively to online criticism Easily create powerful in-store cell phone advertising with QR codes Improve your Google Search rankings Manage online impressions and get detailed feedback through the Dashboard Build a low-cost Adwords campaign that integrates with Google Places Register your book at informit.com/register for convenient access to updates and corrections as they become available.

Sams Teach Yourself Google AdWords in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn everything you need to use Google AdWords to find more customers, sell more of your products and services, and earn higher profits at lower cost! Tips point out shortcuts and solutions Cautions help you avoid common pitfalls Notes provide additional information Plain English definitions explain new terms 10 minutes is all you need to learn how to... Identify goals, target markets, and demographics Create your AdWords account and publish your first test ads Write great ads and continually improve your copy Schedule ads for the right times of day, days of the week, holidays, and seasons Master AdWords’ tools for managing accounts, bids, keywords, and ads Choose, fine-tune, and optimize keywords Use AdWords to complement organic search engine optimization (SEO) campaigns Use geotargeting and other advanced techniques Profit from AdWords’ suggestions–and know when to ignore them Utilize AdWords reporting to improve your ads’ profitability Control spending, manage cash flow, and reduce costs without impacting results Troubleshoot your AdWords campaigns

Sams Teach Yourself Facebook® for Business in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn how to profit from Facebook’s powerful new business tools: Facebook Pages, Places, Deals, Ads, and more! Tips point out shortcuts and solutions; Cautions help you avoid common pitfalls; Notes provide additional information. 10 minutes is all you need to learn how to... Define your Facebook-centric online business strategy Plan and create your “business-friendly” personal Facebook page Create a Facebook Page, also known as a “fan page,” for your business Build your Wall with customer-focused status updates Create more effective Info, Photos, and Discussions tabs Find and install Apps that can help your business Claim and edit your Facebook Places page, and get customers to “check in” Plan, target, write, and design low-cost Facebook Ads that work Promote your Facebook presence and track its impact Offer Facebook Deals that attract new customers Avoid common Facebook business mistakes

Sams Teach Yourself Linkedln® in 10 Minutes, Third Edition offers straightforward, practical answers when you need fast results. Learn everything you need to know to quickly and easily generate solid results on LinkedIn. Tips point out shortcuts and solutions Cautions help you avoid common pitfalls Notes provide additional information Plain English explains new terms and definitions 10 minutes is all you need to learn how to... Create a LinkedIn profile that generates results Find jobs, consulting opportunities, partners, and clients Enhance your visibility to an audience of millions Promote your business with a LinkedIn Company Page Develop a streamlined approach for managing contacts Customize LinkedIn for maximum effectiveness and productivity Use LinkedIn Answers and Groups for research and marketing Extend the power of LinkedIn with third-party applications and tools Give and receive professional recommendations Recruit job candidates Access LinkedIn from mobile devices Advertise on LinkedIn

*** This USING Google AdWords and AdSense book is enhanced with nearly 3 hours of FREE step-by-step VIDEO TUTORIALS and AUDIO SIDEBARS! *** USING Google AdWords and AdSense is a media-rich learning experience designed to help new users master Google AdWords and AdSense quickly, and get the most out of it, fast! EVERY chapter has multiple video and audio files integrated into the learning material which creates interactive content that works together to teach everything mainstream Google AdWords and AdSense users need to know. You’ll Learn How to: - Use Pay-per-Click Advertising - Make Money from your Website - Add AdSense for Content or Search to Your Website - Add AdSense for Feed to your Blogs - Use AdSense for Mobile Content or Domains - Earn Sales Commissions from the Google Affiliate Network - Monitor Your AdSense Performance and Increase Revenue - Use Google AdWords with Ads, Bidding, Price, Keywords, Custom Landing Page, Search Engine Marketing, and YouTube - Deal with Click Fraud - Monitor and Improve Your Campaign’s Performance Examples of Topics Covered in VIDEO TUTORIALS, which Walk You Through Tasks You’ve Just Got to See! - Learn how to place AdSense ads on your website and, most importantly, how to make money with those ads! - Earn ad revenue money by using AdSense to place ads on your blog feed! - Learn how to create strong AdWords ads that both desktop and mobile users will click! Examples of Topics Covered in AUDIO SIDEBARS, which Deliver Insights Straight From the Experts! - Learn how to focus your bidding strategy so that you get the right keywords for your ads! - Get the skinny on how search engine marketing works! - Learn how to monitor your AdSense performance with web analytics! Please note that due to the incredibly rich media included in your Enhanced eBook, you may experience longer download times. Please be patient while your product is delivered. This Enhanced eBook has been developed to match the Apple Enhanced eBook specifications for the iPad and may not render well on older iPhones or iPods or perform on other devices or reader applications.

Sams Teach Yourself YouTube in 10 Minutes Sams Teach Yourself YouTube in 10 Minutes offers straightforward, practical answers when you need fast results. By working through 10-minute lessons, you’ll learn everything you need to know to view videos and post your own videos on the YouTube site. Tips point out shortcuts and solutions Cautions help you avoid common pitfalls Notes provide additional information Plain English explains new terms and Definitions 10 minutes is all you need to learn how to... View YouTube videos Share videos with your friends Create video playlists View HQ and HD videos–as well as XL videos for large displays Post videos to your blog Link to and embed videos on your own web page Shoot and edit your own video Upload videos to YouTube Annotate videos with note boxes and links Replace a video’s soundtrack View YouTube videos on your iPhone Participate in the YouTube community

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