This book explores rhetorical ethos and its ongoing role in patients’ credibility and in misdiagnoses stemming from gender, race and class-based biases. Drawing on the concept of ethos as a theoretical framework, it explores health and mental illness across different conditions and across different methodological approaches. Extending work on ethos in clinical encounters and public discourse about biomedicine and presenting new research on the rhetoric of mental health, stigma and mental illness, the book explores how bias in clinical settings can lead to symptoms labelled "in the patient’s head" masking treatable medical problems. This notable contribution to the rhetoric of health and medicine will be of interest to all researchers and graduate students of rhetoric and composition studies, rhetoric of health and medicine, disability studies, medical humanities, communication, and psychology.

This volume charts new methodological territories for rhetorical studies and the emerging field of the rhetoric of health and medicine. In offering an expanded, behind-the-scenes view of rhetorical methodologies, it advances the larger goal of differentiating the rhetoric of health and medicine as a distinct but pragmatically diverse area of study, while providing rhetoricians and allied scholars new ways to approach and explain their research. Collectively, the volume’s 16 chapters: Develop, through extended examples of research, creative theories and methodologies for studying and engaging medicine’s high-stakes practices. Provide thick descriptions of and heuristics for methodological invention and adaptation that meet the needs of needs of new and established researchers. Discuss approaches to researching health and medical rhetorics across a range of contexts (e.g., historical, transnational, socio-cultural, institutional) and about a range of ethical issues (e.g., agency, social justice, responsiveness).

Assessing rhetorical principles of contemporary health issues Hypochondriacs are vulnerable to media hype, anorexics are susceptible to public scrutiny, and migraine sufferers are tainted with the history of the “migraine personality,” maintains rhetorical theorist Judy Z. Segal. All are influenced by the power of persuasion. Health and the Rhetoric of Medicine explores persistent health conditions that resist conventional medical solutions. Using a range of rhetorical principles, Segal analyzes how patients and their illnesses are formed within the physician/patient relationship. The intractable problem of a patient’s rejection of a doctor’s advice, says Segal, can be considered a rhetorical failure—a failure of persuasion. Examining the discourse of medicine through case studies, applications, and analyses, Segal illustrates how illnesses are described in ways that limit patients’ choices and satisfaction. She also illuminates psychiatric conditions, infectious diseases, genetic testing, and cosmetic surgeries through the lens of rhetorical theory. Health and the Rhetoric of Medicine bridges critical analysis for scholarly, professional, and lay audiences. Segal highlights the persuasive element in diagnosis, health policy, illness experience, and illness narratives. She also addresses questions of direct-to-consumer advertising of prescription drugs, the role of health information in creating the “worried well” and problems of trust and expertise in physician/patient relationships. A useful resource for critical common sense in everyday life, the text provides an effective examination of a society increasingly influenced by the rhetoric of health and medicine.

Assessing rhetorical principles of contemporary health issues Hypochondriacs are vulnerable to media hype, anorexics are susceptible to public scrutiny, and migraine sufferers are tainted with the history of the “migraine personality,” maintains rhetorical theorist Judy Z. Segal. All are influenced by the power of persuasion. Health and the Rhetoric of Medicine explores persistent health conditions that resist conventional medical solutions. Using a range of rhetorical principles, Segal analyzes how patients and their illnesses are formed within the physician/patient relationship. The intractable problem of a patient’s rejection of a doctor’s advice, says Segal, can be considered a rhetorical failure—a failure of persuasion. Examining the discourse of medicine through case studies, applications, and analyses, Segal illustrates how illnesses are described in ways that limit patients’ choices and satisfaction. She also illuminates psychiatric conditions, infectious diseases, genetic testing, and cosmetic surgeries through the lens of rhetorical theory. Health and the Rhetoric of Medicine bridges critical analysis for scholarly, professional, and lay audiences. Segal highlights the persuasive element in diagnosis, health policy, illness experience, and illness narratives. She also addresses questions of direct-to-consumer advertising of prescription drugs, the role of health information in creating the “worried well” and problems of trust and expertise in physician/patient relationships. A useful resource for critical common sense in everyday life, the text provides an effective examination of a society increasingly influenced by the rhetoric of health and medicine.

Examines how healthcare and medical issues circulate in the social, cultural, economic, and political aspects of our world.

Rhetorical Questions of Health and Medicine illustrates how rhetorical theory and analysis contribute to our understanding of the ways in which pressing questions are posed, debated, and answered in the context of contemporary medicine.

Initiates inquiry into the role of rhetoric in various healthcare and medical discourses and examines what rhetoric - as a discipline in its right - can contribute to. This volume brings rhetorical inquiry to the fields of medicine, health, and disease, as well as the discursive and writing modes within and about them.

Focusing on overt and covert violence and bringing attention to the many ways violence inflects and infects the teaching, administration, and scholarship of composition, Violence in the Work of Composition examines both forms of violence and the reciprocal relationships uniting them across the discipline. Addressing a range of spaces, the collection features chapters on classroom practices, writing centers, and writing program administration, examining the complicated ways writing instruction is interwoven with violence, as well as the equally complicated ways writing teachers may recognize and resist the presence and influence of violence in their work. This book provides a focused, nuanced, and systematic discussion of violence and its presence and influence across pedagogical and administrative sites. Violence in the Work of Composition offers a close look at the nature of violence as it emerges in the work of composition; provides strategies for identifying violence, especially covert violence, addressing its impact and preventing its eruption across many sites; and invites readers to reflect on both the presence of violence and the hope for its cessation. Contributors consider, first, how compositionists can recognize the ways their work inadvertently enacts and/or perpetuates violence and, second, how they can intervene and mitigate that violence. Rich with the voices of myriad stakeholders, Violence in the Work of Composition initiates an essential conversation about violence and literacy education at a time when violence in its many forms continues to shape our culture, communities, and educational systems. Contributors: Kerry Banazek, Katherine Bridgman, Eric Camarillo, Elizabeth Chilbert Powers, Joshua Daniel, Lisa Dooley, Allison Hargreaves, Jamila Kareem, Lynn C. Lewis, Trevor Meyer, Cathryn Molloy, Kellie Sharp-Hoskins, Ellen Skirvin, Krista Speicher Sarraf, Thomas Sura, James Zimmerman

Methodologies for the Rhetoric of Health & Medicine charts new methodological territories for rhetorical studies and the emerging field of the rhetoric of health and medicine. It advances the larger goal of differentiating the rhetoric of health and medicine as a distinct but pragmatically diverse area of study.

Through close analysis of texts, cultural and civic communities, and intellectual history, the papers in this collection, for the first time, propose a dynamic relationship between rhetoric and medicine as discourses and disciplines of cure in early modern Europe. Although the range of theoretical approaches and methodologies represented here is diverse, the essays collectively explore the theories and practices, innovations and interventions, that underwrite the shared concerns of medicine, moral philosophy, and rhetoric: care and consolation, reading, policy, and rectitude, signinference, selfhood, and autonomy-all developed and refined at the intersection of areas of inquiry usually thought distinct. From Italy to England, from the sixteenth through to the mid-eighteenth century, early modern moral philosophers and essayists, rhetoricians and physicians investigated the passions and persuasion, vulnerability and volubility, theoretical intervention and practical therapy in the dramas, narratives, and disciplines of public and private cure. The essays are relevant to a wide range of readers, including cultural, literary, and intellectual historians, historians of medicine and philosophy, and scholars of rhetoric.