Since antiquity, the notion of rhetoric has been associated with Aristotle, Cicero and Quintilian. Their theories are central to the understanding that, on the one hand, rhetoric can be used for persuading and convincing an audience, and on the other, for becoming an eloquent speaker. Based on this understanding, the study of rhetoric was for many years regarded by scholars as a meaningless enterprise as it was perceived as a study of linguistic ornamentation. However, in the beginning of the twentieth century, scholars regained an interest in the study of rhetoric in recognition of rhetorical skills being important for communication in modern society. Like speakers in public life, e.g. politicians, who had always acknowledged the role of rhetoric, all sorts of communicators, mediators and scholars became interested in rhetoric as a practical tool for building up texts meant for the public sphere as well as an analytical tool for the critique of public argumentation. This led to the development of new theories from New Rhetoric over Rhetorical Criticism to theories of genre and discourse, reflecting the view that rhetoric must be understood and used against the social and cultural framework in which it is embedded. The contributions of this book reflect this multi-faceted approach to rhetoric, discourse and genre through their focus upon and analysis of different institutionalised discourses. Thus, within the three sections of political, journalistic and organisational discourse, the articles discuss various discourse types and their rhetorical features, contributing to the understanding of rhetoric and discourse having significant influence on human action and interaction in society.

The eleven studies in this volume illustrate and advance the synthesis of discourse analysis with rhetorical studies. Rhetoric in Detail shows how a variety of techniques from discourse analysis can be useful in studying such concerns as agency, legitimation, controversy, and style, and how concepts from rhetoric including genre and figuration can enrich the work of discourse analysts. The authors’ research sites range from government commissions, political speeches, newspaper reports and letters to interviews and conversations in beauty salons and online. Methodological overviews interspersed throughout survey critical discourse analysis, interactional sociolinguistics, grounded theory, computer-aided corpus analysis, narrative analysis, and participant observation and provide suggestions for further reading. Rhetoric in Detail is an invaluable source for rhetoricians looking for systematic, grounded ways of approaching new, more vernacular sites for rhetorical discourse and for discourse analysts interested in seeing what they can learn from the tradition and practice of rhetorical analysis.

Types of knowledge - Ways of knowing - Types of rhetorical research - Knowledge society - Rhetoric of science - Evolution of scientific discourse - Genres of academic discourse - Argumentation - Science and ethics - Sociology of academic excellence - (C)overt knowledge

During the past decade, it has become commonplace to interpret social and cultural reality-the very groundwork of the social sciences-as linguistic constructions. Not only is society viewed as a text, but scientific texts themselves are seen as rhetorical constructions. This collection of scholarly essays begins with an overview of this emerging field, and covers the specific stylistic practices by which social scientists create -objective- or -true- representations of society. The volume closes with a consideration of the more telling challenges to the rhetorics of the social sciences and how these might be encompassed or overcome.

This monograph examines the rhetorical nature and function of representations of the future in political discourse, focusing on political actors use of hegemonic images of future reality to achieve their political goals. It argues that a key ideological dimension of political rhetoric lies in politicians use of projections of the future to legitimate policies and actions. This argument is grounded in systemic-functional and critical discourse analyses of the Bush Doctrine, the U.S. policy response to the September 11 terrorist attacks which sanctioned a preemptive military posture. By focusing on the discursive construction of the future, this project addresses a lacunae in critical discourse studies and calls attention to the crucial role that the discourse and practice of futurology has played in post-Cold War politics and society. It will be of value to scholars interested in the discourses of politics, the war on terror, U.S. national security, and futurology."

David J. Tietge examines the place and influence of scientific discourse in the popular consciousness of contemporary American society, offering critical strategies for recognizing, decoding, and understanding scientific language as it is used by both scientific and a-scientific agents and agencies.

This book examines the concept of persuasion in written texts for specialist audiences in the English and Czech languages. By exploring a corpus of academic research articles, corporate reports, religious sermons and user manuals the authors aim to reveal similarities and differences in rhetorical strategies across cultures and genres. They draw on Biber and Conrad’s (2009) model for contextualising interaction in specialised discourses, Bell’s (1997) framework for the analysis of participants roles, Swales’ (1990) genre analysis approach for considering genre constraints and Hyland’s (2005) metadiscourse model for investigating writer-reader interaction. The result is a book which will appeal to researchers and students in Discourse Studies, especially those with an interest in genre and rhetorical strategies.

This unique volume brings together various academic voices and critical reflections on discursive manifestations of hate and radicalism in contemporary public discourses. The authors venture into an array of socio-political contexts and public spaces, providing a compelling overview of similarities and divergences, continuities and discontinuities, outward hatred and the “politics of denial”, the use of collective symbols and construction of individual identities. Multiple genres are taken under scrutiny, including blogs, forums, internet websites and newspaper coverage, political speeches and debates, news reports and broadcast interactions, with a view to capturing the themes and pragma-rhetorical strategies within texts abundant with radical and hateful messages. In addition to examining discourse dynamics and the underlying logic of such texts, the contributors to this monograph explore the ideological motivations and the consequences they might have for social actions on both an individual and collective level. Highly relevant in the contemporary world, divided by conflicts, power and resource struggles, right-wing extremism, and crusades against the imaginary Other, the book presents state-of-the-art interdisciplinary research that should be of interest to specialists in pragmatics, rhetoric, sociolinguistics, discourse analysis, corpus linguistics, as well as media and communication studies. Originally published as a special issue of Journal of Language Aggression and Conflict 3:1 (2015).

This collection presents theoretical, critical, applied, and pedagogical questions and cases of publics and public spheres, examining these contexts as sources and sites of civic engagement. Reflecting the current state of rhetorical theory and research, the contributions arise from the 2002 conference proceedings of the Rhetoric Society of America (RSA). The collected essays bring together rhetoricians of different intellectual stripes in a multi-traditional conversation about rhetoric's place in a democracy. In addition to the wide variety of topics presented at the RSA conference, the volume also includes the papers from the President's Panel, which addressed the rhetoric surrounding September 11, 2001, and its aftermath. Other topics include the rhetorics of cyberpolitical culture, race, citizenship, globalization, the environment, new media, public memory, and more. This volume makes a singular contribution toward improving the understanding of rhetoric's role in civic engagement and public discourse, and will serve scholars and students in rhetoric, political studies, and cultural studies.