Highly readable and up-to-date, this casebook provides marketing students with the opportunity to gain valuable experience in case analysis through active participation and discussions. This book is a collection of twelve cases drawn from different sectors like FMCG, automobiles, and petroleum.

Vocabulary Booster for the CAT: A Winning Approach by an IIM Alumnus is written by an IIM veteran, this book takes great care to cover the content as per the needs of the students. Words are explained not only in terms of meaning but also their origin, and supplemented by stories that make the usage of certain words perfectly clear. Also included are a large number of idioms and phrases derived from foreign languages, making this book a one-stop solution for students aiming to improve their vocabulary to crack various MBA examinations.

This book over the years has proved to be a great architect in shaping student's ability to master Logical Reasoning and Data Interpretation for CAT examination. The fifth edition covers all the fundamental and advanced topics, supported by ample number of worked out examples, caselets, and exercises . It also provides clarity and knowledge of the concepts and questions that are asked in various MBA entrance examinations such as XAT, SNAP, IIFT, IRMA, MAT, NMAT, etc.

Always study with the most up-to-date prep! Look for GMAT Prep Plus 2022–2023, ISBN 9781506277233, on sale December 14, 2021. Publisher's Note: Products purchased from third-party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitles included with the product.

Like a target, Dr. Raju's GRE word list gets ingrained in your mind! This proven methodology is based on more than a decade's practical research on vocabulary acquisition, retention, and usage. Many students have no idea of the advanced university level vocabulary that appears on the GRE tests. If you are one of them, you found the right book. GRE Wordlist: Vocabulary with Memory Triggers will teach you the words you just need to know, sharply and efficiently. Absorb the words-not just acquaint with them, which is what most vocabulary books do. Try memory triggers-guaranteed to fix each word and its meaning permanently in your mind-and be a GRE word wizard! How to use this book-each word consists of four elements: 1. The Word: The word you wish to learn, followed by phonetic pronunciation and definition. Example: aesthetic (es THET ik)-concerned with beauty; artistic 2. The Memory Trigger: The memory trigger is a simple word that rhymes or may signify the main word. Example: Athletic 3. Trigger Sentence: The link connects the main word and the memory trick in a sentence. Example: athletic body appears aesthetic 4. Sample Sentence: Kumar carved an aesthetically pleasing wood sculpture.

A thirty-day vocabulary building program which includes a pronunciation guide and word origins and histories.

Career Launcher's Verbal Ability and Reading Comprehension for CAT 2021 is designed to make your preparation for the exam more efficient. The book is a comprehensive resource having a rich collection of questions prepared by experts with decades of experience in preparing CAT test prep content. The quality of questions is of the CAT level with a high possibility of similar questions appearing in the exam. This book also provides 5 sectional mock tests and solved Papers of CAT 2016 to CAT 2020 to help students analyse their preparation. In addition, students also get online sectional mock tests, with video analysis by experts, to understand the best possible strategy of attempting papers and improving scores. Features - Prepared by experts - Solved papers of 2016-20 - 5 Mock tests