Proceedings Of The 1984 Academy Of Marketing Science Ams Annual Conference
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Author |
: Jay D. Lindquist |
Publisher |
: Springer |
Total Pages |
: 511 |
Release |
: 2015-05-18 |
ISBN-10 |
: 9783319169736 |
ISBN-13 |
: 3319169734 |
Rating |
: 4/5 (36 Downloads) |
Synopsis Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference by : Jay D. Lindquist
This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author |
: Naresh K. Malhotra |
Publisher |
: Springer |
Total Pages |
: 523 |
Release |
: 2014-11-18 |
ISBN-10 |
: 9783319111018 |
ISBN-13 |
: 3319111019 |
Rating |
: 4/5 (18 Downloads) |
Synopsis Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference by : Naresh K. Malhotra
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 1986 Academy of Marketing Science (AMS) Annual Conference held in Anaheim, California.
Author |
: Jon M. Hawes |
Publisher |
: Springer |
Total Pages |
: 562 |
Release |
: 2015-05-18 |
ISBN-10 |
: 9783319170527 |
ISBN-13 |
: 331917052X |
Rating |
: 4/5 (27 Downloads) |
Synopsis Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference by : Jon M. Hawes
This volume includes the full proceedings from the 1987 Academy of Marketing Science (AMS) Annual Conference held in Bal Harbour, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author |
: Academy of Marketing Science. Annual Conference |
Publisher |
: |
Total Pages |
: |
Release |
: 2015 |
ISBN-10 |
: 3319169742 |
ISBN-13 |
: 9783319169743 |
Rating |
: 4/5 (42 Downloads) |
Synopsis Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference by : Academy of Marketing Science. Annual Conference
This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Acadемуђ́ةs flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author |
: Naresh K. Malhotra |
Publisher |
: Springer |
Total Pages |
: 509 |
Release |
: 2015-05-05 |
ISBN-10 |
: 9783319169439 |
ISBN-13 |
: 3319169432 |
Rating |
: 4/5 (39 Downloads) |
Synopsis Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference by : Naresh K. Malhotra
This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author |
: Kenneth D. Bahn |
Publisher |
: Springer |
Total Pages |
: 556 |
Release |
: 2015-05-08 |
ISBN-10 |
: 9783319170466 |
ISBN-13 |
: 3319170465 |
Rating |
: 4/5 (66 Downloads) |
Synopsis Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference by : Kenneth D. Bahn
This volume includes the full proceedings from the 1988 Academy of Marketing Science (AMS) Annual Conference held in Montreal, Canada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author |
: Jon M. Hawes |
Publisher |
: Springer |
Total Pages |
: 714 |
Release |
: 2015-05-12 |
ISBN-10 |
: 9783319170558 |
ISBN-13 |
: 3319170554 |
Rating |
: 4/5 (58 Downloads) |
Synopsis Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference by : Jon M. Hawes
This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author |
: B. J. Dunlap |
Publisher |
: Springer |
Total Pages |
: 581 |
Release |
: 2015-01-02 |
ISBN-10 |
: 9783319132549 |
ISBN-13 |
: 3319132547 |
Rating |
: 4/5 (49 Downloads) |
Synopsis Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference by : B. J. Dunlap
This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, industrial marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author |
: Victoria L. Crittenden |
Publisher |
: Springer |
Total Pages |
: 546 |
Release |
: 2015-03-13 |
ISBN-10 |
: 9783319132488 |
ISBN-13 |
: 3319132482 |
Rating |
: 4/5 (88 Downloads) |
Synopsis Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference by : Victoria L. Crittenden
This volume includes the full proceedings from the 1992 Academy of Marketing Science (AMS) Annual Conference held in San Diego, California. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, retailing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author |
: Elizabeth J. Wilson |
Publisher |
: Springer |
Total Pages |
: 491 |
Release |
: 2015-01-21 |
ISBN-10 |
: 9783319131627 |
ISBN-13 |
: 3319131621 |
Rating |
: 4/5 (27 Downloads) |
Synopsis Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference by : Elizabeth J. Wilson
This volume includes the full proceedings from the 1994 Academy of Marketing Science (AMS) Annual Conference held in Nashville, Tennessee. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.