Michael Freeman has a well-deserved reputation for effectively explaining the concepts behind digital picture-taking to a variety of audiences. Here, he turns his attention to the professionals and advanced hobbyists who are making the move from traditional to digital and want help mastering the technology and meeting their clients' new requirements. Freeman thoroughly answers the most frequently asked questions about the basics of digital capture, from cameras and computers to storage options, printers, and scanners. Photographers will learn the different file formats and how to save images for print or publishing on the web. They'll explore valuable software tools and basic image processing programs that fix common problems, and see how to improve pictures using an assortment of cropping and filtering techniques. The smart, detailed advice will give photographers confidence as they enter this new digital world.

Discover how to get the very best from your photography with clear step-by-step guidance from expert photographer, Tom Ang. In this fully comprehensive photography companion, renowned photographer and teacher Tom Ang teaches you how to capture, enhance, and transform your photographs. The first half of the book explains all of the essential techniques that every photographer needs to learn - from how to handle your camera correctly and understand its features, to composing a successful shot. The second half develops your understanding of photography, guiding you through a range of projects that focus on different photographic genres and subjects, including landscapes, cityscapes, and live events. It explains how to digitally enhance your images, not only to improve the original shot, but also to apply creative techniques that will take your image to a new level. This section also gives advice on the best way to share your work, to choosing the most suitable equipment, and should you wish, how to develop a career in photography.

Targeting new and experienced commercial photographers alike, this invaluable guide explores the different aspects and challenges of succeeding in the industry. Approaching the subject systematically, the topics begin with determining what kind of commercial photography to pursue and how to get the training needed to carve out a niche in the market. Continuing to delve further, the topics expand to marketing techniques, negotiation skills, estimating and charging for work, maximizing profits while minimizing expenses, and ethical business behavior. Armed with this information, commercial photographers who are developing or expanding their businesses will know how to evolve and grow during periods of both prosperity and recession.

With detailed, informative instructions for capturing personable and memorable yearbook photos, this reference presents step-by-step demonstrations on advertising, talking to clients, producing outstanding images, and finalizing a sale. Noting the delicate balance of pleasing parents and teens alike, this resource illustrates how to marry the latest fashion-oriented photography trends with the needs of the family member who is paying for the session. A wealth of lighting and posing techniques combine with tips for analyzing the subject, choosing which features to accent and which to downplay, and creating alluring, fashionable looks that the whole family can appreciate. Emphasizing the value in allowing seniors to personalize their photos by bringing the shoot to their home or a more meaningful location, the guide also includes suggestions for incorporating additional visual elements such as pets, musical instruments, team uniforms, best friends, or significant others.

Furnishes an overview of digital photography, covering such topics as cameras, exposure, lighting, shutter speed, depth of field, and resolution--and tips on how to avoid hours of photo-editing by taking great photographs the first time.

Breaking digital photography down into three basic areas Capture, Workflow and Editing, the author explains in depth how the design of a camera affects its operation, and offers a wealth of advice on capturing and processing the image that matches your vision best.

Taking into account contemporary cameras' latest features, such as high resolution sensors, image stabilization, and dust reduction, Freeman thoroughly answers the most frequently asked questions about digital capture, storage, printers, and scanners. Photographers will learn the different file formats and how to save images for print and publishing on the web. They'll explore valuable software tools and basic image processing programs that fix common problems, and see how to improve pictures using an assortment of cropping and filtering techniques.

An illustrated introduction to digital photography, examining hardware such as cameras, computers, scanners, and printers and the relationship between them; looking at image-editing software, tools, and techniques; featuring step-by-step instructions for taking professional-quality photographs; and discussing special-effects options.

Hit the ground running with this no-nonsense guide to outdoor portraits! Acclaimed photo-educator Jeff Smith shows you how to design beautiful images that virtually sell themselves. Quick lessons take you through every step of the process in detail, showing you how to select locations, and then use natural light alone or in harmony with reflected light and/or strobe lighting for flawless results. Smith shows you what to look for (and avoid) when lighting the subject’s eyes and face, and demonstrates exactly how to balance your scene and subject for portraits all day long (even at the tricky midday hours). With this all-day approach to location lighting, you’ll be able to book sessions that are more personalized, more profitable, and more convenient—for both you and your clients.

Renowned photographer and author Michael Freeman provides a thorough look at the essential ways of dealing with color that will help photographers create striking color digital photographs. Using helpful tips and exercises, he covers everything from capture and calibration to workflow management and output.