A history in postcards of Mexican tourist towns in the first half of the twentieth century, with nearly two hundred illustrations. Between 1900 and the late 1950s, Mexican border towns came of age both as tourist destinations—in some cases by luring Americans who wanted to escape Prohibition—and as emerging cities. Commercial photographers produced thousands of images of their streets, plazas, historic architecture, and tourist attractions, which were reproduced as photo postcards. Daniel Arreola has amassed one of the largest collections of these border town postcards, and in this book he uses this amazing visual archive to offer a new way of understanding how the border towns grew and transformed themselves in the first half of the twentieth century, as well as how they were pictured to attract American tourists. Postcards from the Río Bravo Border presents nearly two hundred images of five towns on the lower Río Bravo: Matamoros, Reynosa, Nuevo Laredo, Piedras Negras, and Villa Acuña. Using multiple images of sites within each city, Arreola tracks changes both within the cities as places and in the ways in which they’ve been pictured for tourist consumption. He also shows how postcard images, when systematically and chronologically arranged, can tell us a great deal about how Mexican border towns have been viewed over time. This innovative visual approach demonstrates that historical imagery, no less than text or maps, can be assembled to tell a fascinating geographical story. “This is masterful cultural geography with rich visual materials, delivered in a unique and compelling fashion.” —Journal of Latin American Geography

A history in postcards of Mexican tourist towns in the first half of the twentieth century, with nearly two hundred illustrations. Between 1900 and the late 1950s, Mexican border towns came of age both as tourist destinations—in some cases by luring Americans who wanted to escape Prohibition—and as emerging cities. Commercial photographers produced thousands of images of their streets, plazas, historic architecture, and tourist attractions, which were reproduced as photo postcards. Daniel Arreola has amassed one of the largest collections of these border town postcards, and in this book he uses this amazing visual archive to offer a new way of understanding how the border towns grew and transformed themselves in the first half of the twentieth century, as well as how they were pictured to attract American tourists. Postcards from the Río Bravo Border presents nearly two hundred images of five towns on the lower Río Bravo: Matamoros, Reynosa, Nuevo Laredo, Piedras Negras, and Villa Acuña. Using multiple images of sites within each city, Arreola tracks changes both within the cities as places and in the ways in which they’ve been pictured for tourist consumption. He also shows how postcard images, when systematically and chronologically arranged, can tell us a great deal about how Mexican border towns have been viewed over time. This innovative visual approach demonstrates that historical imagery, no less than text or maps, can be assembled to tell a fascinating geographical story. “This is masterful cultural geography with rich visual materials, delivered in a unique and compelling fashion.” —Journal of Latin American Geography

Postcards from the Baja California Border uses popular historical imagery--the vintage postcard--to tell a compelling, visually enriched geographical story about the border towns of Baja California.

"Postcards from the Sonora Border: Visualizing Place through a Popular Lens, 1900s-1950s examines the urban landscapes of Mexican border cities through picture postcards. This volume aims to capture the evolution of Sonora border towns over time, and create a sense of visual "time travel" for the reader by relying on Arreola's personal collection of postcards"--Provided by publisher.

Just a trolley ride from El Paso, Ciudad Juárez was a popular destination in the early 1900s. Enticing and exciting, tourists descended on this and other Mexican border towns to browse curio shops, dine and dance, attend bullfights, and perhaps escape Prohibition America. In Postcards from the Chihuahua Border Daniel D. Arreola captures the exhilaration of places in time, taking us back to Mexico’s northern border towns of Cuidad Juárez, Ojinaga, and Palomas in the early twentieth century. Drawing on more than three decades of archival work, Arreola uses postcards and maps to unveil the history of these towns along west Texas’s and New Mexico’s southern borders. Postcards offer a special kind of visual evidence. Arreola’s collection of imagery and commentary about them shows us singular places, enriching our understandings of history and the history of change in Chihuahua. No one postcard tells the entire story. But image after image offers a collected view and insight into changing perceptions. Arreola’s geography of place looks both inward and outward. We see what tourists see, while at the same time gaining insight about what postcard photographers and postcard publishers wanted to be seen and perceived about these border communities. Postcards from the Chihuahua Border is a colorful and dynamic visual history. It invites the reader to time travel, to revisit another era—the first half of the last century—when these border towns were framed and made popular through picture postcards.

Preserved buildings and historic districts, museums and reconstructions have become an important part of the landscape of cities around the world. Beginning in the 1970s, Tokyo participated in this trend. However, repeated destruction and rapid redevelopment left the city with little building stock of recognized historical value. Late twentieth-century Tokyo thus presents an illuminating case of the emergence of a new sense of history in the city’s physical environment, since it required both a shift in perceptions of value and a search for history in the margins and interstices of a rapidly modernizing cityscape. Scholarship to date has tended to view historicism in the postindustrial context as either a genuine response to loss, or as a cynical commodification of the past. The historical process of Tokyo’s historicization suggests other interpretations. Moving from the politics of the public square to the invention of neighborhood community, to oddities found and appropriated in the streets, to the consecration of everyday scenes and artifacts as heritage in museums, Tokyo Vernacular traces the rediscovery of the past—sometimes in unlikely forms—in a city with few traditional landmarks. Tokyo's rediscovered past was mobilized as part of a new politics of the everyday after the failure of mass politics in the 1960s. Rather than conceiving the city as national center and claiming public space as national citizens, the post-1960s generation came to value the local places and things that embodied the vernacular language of the city, and to seek what could be claimed as common property outside the spaces of corporate capitalism and the state.

Postcards have a magical pull. They allow us to see the past through charming relics that allow us to travel back in time. Daniel D. Arreola’s Postcards from the Baja California Border offers a window into the historical and geographical past of storied Mexican border communities. Once-popular tourist destinations from the 1900s through the 1950s, the border communities explored in Postcards from the Baja California Border used to be filled with revelers, cabarets, curio shops, and more. The postcards in this book show the bright and dynamic past of California’s borderlands while diving deep into the historic and geographic significance of the imagery found on the postcards. This form of place study calls attention to how we can see a past through a serial view of places, by the nature of repetition, and the photographing of the same place over and over again. Arreola draws our focus to townscapes, or built landscapes, of four border towns—Tijuana, Mexicali, Tecate, and Algodones—during the first half of the twentieth century. With an emphasis on the tourist’s view of these places, this book creates a vivid picture of what life was like for tourists and residents of these towns in the early and mid-twentieth century. Postcards from the Baja California Border is a rich and fascinating experience, one that takes you on a time-travel journey through border town histories and geographies while celebrating the visual intrigue of postcards.

Borderlands: they stretch across national boundaries, and they create a unique space that extends beyond the international boundary. They extend north and south of what we think of as the actual “border,” encompassing even the urban areas of San Antonio, Texas, and Monterrey, Nueva León, Mexico, affirming shared identities and a sense of belonging far away from the geographical boundary. In Bridging Cultures: Reflections on the Heritage Identity of the Texas-Mexico Borderlands, editors Harriett Romo and William Dupont focus specifically on the lower reaches of the Rio Grande/Río Bravo as it exits the mountains and meanders across a coastal plain. Bringing together perspectives of architects, historians, anthropologists, sociologists, educators, political scientists, geographers, and creative writers who span and encompass the border, its four sections explore the historical and cultural background of the region; the built environment of the transnational border region and how border towns came to look as they do; shared systems of ideas, beliefs, values, knowledge, norms of behavior, and customs—the way of life we think of as Borderlands culture; and how border security, trade and militarization, and media depictions impact the inhabitants of the Borderlands. Romo and Dupont present the complexity of the Texas-Mexico Borderlands culture and historical heritage, exploring the tangible and intangible aspects of border culture, the meaning and legacy of the Borderlands, its influence on relationships and connections, and how to manage change in a region evolving dramatically over the past five centuries and into the future.

The Grand Canyon of the Colorado River is an internationally known feature of the North American landscape, attracting more than five million visitors each year. A deep cultural, visual, and social history has shaped the Grand Canyon’s environment into one of America’s most significant representations of nature. Yet the canyon is more than a vacation destination, a movie backdrop, or a scenic viewpoint; it is a real place as well as an abstraction easily summoned in the minds of Americans. The Grand Canyon, or the idea of it, is woven into the fabric of American cultural identity and serves as a cultural reference point—an icon. In Framing Nature Yolonda Youngs traces the idea of the Grand Canyon as an icon and the ways people came to know it through popular imagery and visual media. She analyzes and interprets more than fourteen hundred visual artifacts, including postcards, maps, magazine illustrations, and photographs of the Grand Canyon, supplemented with the words and ideas of writers, artists, explorers, and other media makers from 1869 to 2022. Youngs considers the manipulation and commodification of visual representations and shifting ideas, values, and meanings of nature, exploring the interplay between humans and their environments and how visual representations shape popular ideas and meanings about national parks and the American West. Framing Nature provides a novel interpretation of how places, especially national parks, are transformed into national and environmental symbols.

Focusing on a private collection of 60 postcards of modern architecture in Mumbai, New Delhi, Kolkata, Chennai and Agra, the contributors to this volume explore the many dimensions of modern architecture in India from the 1890s to the 1970s and share their own perspective on these objects. Experts on architectural history and visual studies, as well as postcard collectors provide new insights into a territory and its architectural heritage which is still largely unknown in Europe, and reflect on the postcard as a medium for historical research.