This book analyses the role of middle-class housing in the shaping of post-war European and American cities. Observing the processes of design, construction and transformation in 12 different countries, it provides a striking, multi-faceted overview of this residential heritage and challenges its role in the contemporary city.

The Life We Longed For examines high-rise housing projects called danchi that were built during Japan's years of "high speed economic growth" (1955-1972) to house aspiring middle-class families migrating to urban areas. Due to their modern designs and the well-documented lifestyles of their inhabitants, the danchi quickly entered the social imagination as a "life to long for" and ultimately helped to redefine the parameters of middle-class aspirations after World War II. The book also discusses the extensive critique of danchi life, which warned that the emphasis on "privacy" and rampant consumerism was destructive of traditional family and community values. Ultimately, the danchi lifestyle served as a powerful "middle-class dream" which shaped the materiality and ideology of postwar everyday life, both for better and for worse.

A rare exploration of the racial and class politics of architecture, Little White Houses examines how postwar media representations associated the ordinary single-family house with middle-class whites to the exclusion of others, creating a powerful and invidious cultural iconography that continues to resonate today. Drawing from popular and trade magazines, floor plans and architectural drawings, television programs, advertisements, and beyond, Dianne Harris shows how the depiction of houses and their interiors, furnishings, and landscapes shaped and reinforced the ways in which Americans perceived white, middle-class identities and helped support a housing market already defined by racial segregation and deep economic inequalities. After describing the ordinary postwar house and its orderly, prescribed layout, Harris analyzes how cultural iconography associated these houses with middle-class whites and an ideal of white domesticity. She traces how homeowners were urged to buy specific kinds of furniture and other domestic objects and how the appropriate storage and display of these possessions was linked to race and class by designers, tastemakers, and publishers. Harris also investigates lawns, fences, indoor-outdoor spaces, and other aspects of the postwar home and analyzes their contribution to the assumption that the rightful owners of ordinary houses were white. Richly detailed, Little White Houses adds a new dimension to our understanding of race in America and the inequalities that persist in the U.S. housing market.

During the quarter century between 1945 and 1970, Americans crafted a new manner of living that shaped and reshaped how residential builders designed and marketed millions of detached single-family suburban houses. The modest two- and three-bedroom houses built immediately following the war gave way to larger and more sophisticated houses shaped by casual living, which stressed a family's easy sociability and material comfort and were a major element in the cohesion of a greatly expanded middle class. These dwellings became the basic building blocks of explosive suburban growth during the postwar period, luring families to the metropolitan periphery from both crowded urban centers and the rural hinterlands. Detached America is the first book with a national scope to explore the design and marketing of postwar houses. James A. Jacobs shows how these houses physically document national trends in domestic space and record a remarkably uniform spatial evolution that can be traced throughout the country. Favorable government policies, along with such widely available print media as trade journals, home design magazines, and newspapers, permitted builders to establish a strong national presence and to make a more standardized product available to prospective buyers everywhere. This vast and long-lived collaboration between government and business—fueled by millions of homeowners—established the financial mechanisms, consumer framework, domestic ideologies, and architectural precedents that permanently altered the geographic and demographic landscape of the nation.

Winner of the 2015 Abbott Lowell Cummings prize from the Vernacular Architecture Forum Winner of the 2015 Sprio Kostof Book Award from the Society of Architectural Historians Winner of the 2016 International Planning History Society Book Prize for European Planning History Honorable Mention: 2016 Wylie Prize in French Studies In the three decades following World War II, the French government engaged in one of the twentieth century’s greatest social and architectural experiments: transforming a mostly rural country into a modernized urban nation. Through the state-sanctioned construction of mass housing and development of towns on the outskirts of existing cities, a new world materialized where sixty years ago little more than cabbage and cottages existed. Known as the banlieue, the suburban landscapes that make up much of contemporary France are near-opposites of the historic cities they surround. Although these postwar environments of towers, slabs, and megastructures are often seen as a single utopian blueprint gone awry, Kenny Cupers demonstrates that their construction was instead driven by the intense aspirations and anxieties of a broad range of people. Narrating the complex interactions between architects, planners, policy makers, inhabitants, and social scientists, he shows how postwar dwelling was caught between the purview of the welfare state and the rise of mass consumerism. The Social Project unearths three decades of architectural and social experiments centered on the dwelling environment as it became an object of modernization, an everyday site of citizen participation, and a domain of social scientific expertise. Beyond state intervention, it was this new regime of knowledge production that made postwar modernism mainstream. The first comprehensive history of these wide-ranging urban projects, this book reveals how housing in postwar France shaped both contemporary urbanity and modern architecture.

After World War II, France embarked on a project of modernization, which included the development of the modern mass home. At Home in Postwar France examines key groups of actors — state officials, architects, sociologists and tastemakers — arguing that modernizers looked to the home as a site for social engineering and nation-building; designers and advocates of the modern home contributed to the democratization of French society; and the French home of the Trente Glorieuses, as it was built and inhabited, was a hybrid product of architects’, planners’, and residents’ understandings of modernity. This volume identifies the “right to comfort” as an invention of the postwar period and suggests that the modern mass home played a vital role in shaping new expectations for well-being and happiness.

The story of personal debt in modern America Before the twentieth century, personal debt resided on the fringes of the American economy, the province of small-time criminals and struggling merchants. By the end of the century, however, the most profitable corporations and banks in the country lent money to millions of American debtors. How did this happen? The first book to follow the history of personal debt in modern America, Debtor Nation traces the evolution of debt over the course of the twentieth century, following its transformation from fringe to mainstream—thanks to federal policy, financial innovation, and retail competition. How did banks begin making personal loans to consumers during the Great Depression? Why did the government invent mortgage-backed securities? Why was all consumer credit, not just mortgages, tax deductible until 1986? Who invented the credit card? Examining the intersection of government and business in everyday life, Louis Hyman takes the reader behind the scenes of the institutions that made modern lending possible: the halls of Congress, the boardrooms of multinationals, and the back rooms of loan sharks. America's newfound indebtedness resulted not from a culture in decline, but from changes in the larger structure of American capitalism that were created, in part, by the choices of the powerful—choices that made lending money to facilitate consumption more profitable than lending to invest in expanded production. From the origins of car financing to the creation of subprime lending, Debtor Nation presents a nuanced history of consumer credit practices in the United States and shows how little loans became big business.

Radical changes in the design of housing in post-war Japan had numerous effects on the Japanese people. Public policy toward housing provision and the effects of escalating land prices in Tokyo and a few other very large cities in the country from the mid- to late 1970s onward are examined, but it is dwellings themselves and the slow but steady shift from a floor-sitting to a chair-sitting housing culture in urban and suburban parts of the country that figure most prominently in the discussion. Central to the book is the author's translation of an account written by Kyoko Sasaki, an observant wife and mother, about the housing she and her growing family experienced during the 1960s, and subsequent chapters explore some of the issues that flow from her account. Chief among these are the small size and generally poor quality of the private-sector housing that Japanese of fairly ordinary means could afford to occupy in the early postwar years, the new design initiatives undertaken at about that time by public-sector housing providers and the diffusion of at least some of their initiatives to the housing sector as a whole, and the adjustments that the occupants of housing had to, or chose to, make as the dwellings available to them as renters or as owners changed in character. Attention is also paid to the structural requirements of dwellings and attitudes toward dwellings of diverse types in a country prone to earthquakes.

Radical changes in the design of housing in post-war Japan had numerous effects on the Japanese people. Public policy toward housing provision and the effects of escalating land prices in Tokyo and a few other very large cities in the country from the mid- to late 1970s onward are examined, but it is dwellings themselves and the slow but steady shift from a floor-sitting to a chair-sitting housing culture in urban and suburban parts of the country that figure most prominently in the discussion. Central to the book is the author's translation of an account written by Kyoko Sasaki, an observant wife and mother, about the housing she and her growing family experienced during the 1960s, and subsequent chapters explore some of the issues that flow from her account. Chief among these are the small size and generally poor quality of the private-sector housing that Japanese of fairly ordinary means could afford to occupy in the early postwar years, the new design initiatives undertaken at about that time by public-sector housing providers and the diffusion of at least some of their initiatives to the housing sector as a whole, and the adjustments that the occupants of housing had to, or chose to, make as the dwellings available to them as renters or as owners changed in character. Attention is also paid to the structural requirements of dwellings and attitudes toward dwellings of diverse types in a country prone to earthquakes.

Examines how ordinary factory workers became unionists and national political participants by the mid-1930s.