This book studies the role of emotions, such as anger, anxiety, and enthusiasm, across various domains of political behavior in Turkey. The author considers how emotions affect evaluations of leadership performance, levels of intolerance, likelihood of following and participating in politics, perceived threats from terrorism, and electoral decisions, including vote choice. Using a nationally representative survey and experimental data, this study empirically analyses the causal associations among the primary factors explaining the Turkish electorate’s political attitudes and behaviours. The book will be of particular interest to academics, university students, and policymakers seeking to learn more about contemporary Turkish politics amid the recent political and social turmoil that has affected all parts of this society.

An Analysis Of How emotion functions cooperatively with reason & contributes to a healthy democratic politics.

It is common knowledge that televised political ads are meant to appeal to voters' emotions, yet little is known about how or if these tactics actually work. Ted Brader's innovative book is the first scientific study to examine the effects that these emotional appeals in political advertising have on voter decision-making. At the heart of this book are ingenious experiments, conducted by Brader during an election, with truly eye-opening results that upset conventional wisdom. They show, for example, that simply changing the music or imagery of ads while retaining the same text provokes completely different responses. He reveals that politically informed citizens are more easily manipulated by emotional appeals than less-involved citizens and that positive "enthusiasm ads" are in fact more polarizing than negative "fear ads." Black-and-white video images are ten times more likely to signal an appeal to fear or anger than one of enthusiasm or pride, and the emotional appeal triumphs over the logical appeal in nearly three-quarters of all political ads. Brader backs up these surprising findings with an unprecedented survey of emotional appeals in contemporary political campaigns. Politicians do set out to campaign for the hearts and minds of voters, and, for better or for worse, it is primarily through hearts that minds are won. Campaigning for Hearts and Minds will be indispensable for anyone wishing to understand how American politics is influenced by advertising today.

Prompted by the 'affective turn' within the entire spectrum of the social sciences, this books brings together the twin disciplines of political psychology and the political sociology of emotions to explore the complex relationship between politics and emotion at both the mass and individual level with special focus on cases of political tension.

Anxious Politics argues that political anxiety affects the news we consume, who we trust, and what public policies we support.

Passion and emotion run deep in politics, but researchers have only recently begun to study how they influence our political thinking. Contending that the long-standing neglect of such feelings has left unfortunate gaps in our understanding of political behavior, The Affect Effect fills the void by providing a comprehensive overview of current research on emotion in politics and where it is likely to lead. In sixteen seamlessly integrated essays, thirty top scholars approach this topic from a broad array of angles that address four major themes. The first section outlines the philosophical and neuroscientific foundations of emotion in politics, while the second focuses on how emotions function within and among individuals. The final two sections branch out to explore how politics work at the societal level and suggest the next steps in modeling, research, and political activity itself. Opening up new paths of inquiry in an exciting new field, this volume will appeal not only to scholars of American politics and political behavior, but also to anyone interested in political psychology and sociology.

This work draws on research in neuroscience, physiology, and experimental psychology to conceptualize habit and reason as two mental states that interact in a delicate, highly functional balance controlled by emotion. It sheds light on a range of political behaviour, including party identification.

The majority of Americans think that politics has an “incivility problem” and that this problem is only getting worse. Research demonstrates that negativity and rudeness in politics have been increasing for decades. But how does this tide of impolite-to-outrageous language affect our reactions to media coverage and our political behavior? Disrespectful Democracy offers a new account of the relationship between incivility and political behavior based on a key individual predisposition—conflict orientation. Individuals experience conflict in different ways; some enjoy arguments while others are uncomfortable and avoid confrontation. Drawing on a range of original surveys and experiments, Emily Sydnor contends that the rise of incivility in political media has transformed political involvement. Citizens now need to be able to tolerate or even welcome incivility in the public sphere in order to participate in the democratic process. Yet individuals who are turned off by incivility are not brought back in by civil presentation of issues. Sydnor considers the challenges in evaluating incivility’s normative benefits and harms to the political system: despite some detrimental aspects, certain levels of incivility in certain venues can promote political engagement, and confrontational behavior can be a vital tool in the citizen’s democratic arsenal. A rigorous and empirically informed analysis of political rhetoric and behavior, Disrespectful Democracy also proposes strategies to engage citizens across the range of conflict orientations.

As part of the study of emotions and politics, this book explores connections between affect and cognition and their implications for political evaluation, decision and action. Emphasizing theory, methodology and empirical research, Feeling Politics is an important contribution to political science, sociology, psychology and communications.

What influences political behavior more -- one's gender or one's gendered personality traits? Certain gendered traits have long been associated with particular political leanings in American politics. For example, the Democratic Party is thought to have a compassionate, feminine nature while the Republican Party is deemed to have a tougher, more masculine nature. Masculinity, Femininity, and American Political Behavior, a first-of-its-kind analysis of the effects of individuals' gendered personality traits -- masculinity and femininity -- on their political attitudes and behavior, argues that gendered personalities, and not biological sex, are what drive the political behavior of individual citizens. Drawing on a groundbreaking national survey measuring gendered personality traits and political preferences, the book shows that individuals' levels of masculine and feminine personality traits help to determine their party identification, vote choice, ideology, and political engagement. And in conjunction with biological sex, these traits also influence attitudes about sex roles. For example, the more strongly an individual identifies with "feminine" characteristics, the more strongly they identify with the Democratic Party. Likewise, the more "masculine" an individual, the more they are drawn to the GOP. The book also demonstrates that, despite conventional wisdom, biological sex does not dictate gendered personalities. As such, the personality trait approach of the book moves gender and politics research well beyond the traditional male/female dichotomy. Moreover, Masculinity, Femininity, and American Political Behavior points to new and as yet underexplored strategies for candidate campaigns, get out the vote efforts, and officeholders' governing behavior.