This is the first history of Mills & Boon, the British publishing phenomenon which has become a household name, synonymous with romantic fiction. On the firm's 90th anniversary, Joseph McAleer has written the first history of Mills & Boon, drawing upon a long-lost archive of over 50,000 letters which reveal the intricate relationship between editorial policy, social attitudes, and sales. McAleer examines the dictates of the Mills & Boon formula and demonstrates how novels were 'Managed' by the firm to ensure maximum sales and to nurture a cadre of loyal readers in Britain and throughout the Commonwealth. The result is a cultural phenomenon whose 'product' reflected the attitudes and morals of the age while offering women an addictive escape from everyday life. It's a fascinating read for anyone who's ever wondered about writing a Mills & Boon, or wants to understand the story behind one of the most successful British firms of the twentieth century.

This is the first history of Mills & Boon. McAleer examines the relationship between editorial policy, morality and sales. He also examines the Mills & Boon formula and demonstrates how these novels were tailored to ensure the highest sales.

In this study John Bowlin argues that Aquinas's moral theology receives much of its character and content from an assumption about our common lot: the good we desire is difficult to know and to will, in particular because of contingencies of various kinds - within ourselves, in the ends and objects we pursue, and in the circumstances of choice. Since contingencies are fortune's effects, Aquinas insists that it is fortune that makes good choice difficult. Bowlin then explicates Aquinas's treatment of a number of topics in light of this difficulty: the moral and theological virtues, the first precepts of the natural law, the voluntariness of virtuous action, and the happiness available to us in this life. By noting that Aquinas proceeds with an eye on fortune's threats to virtue, agency, and happiness, Bowlin places him more precisely in the history of ethics, among Aristotle, Augustine, and the Stoics.

Eddie Wade has recently returned from the US oilfields. He is determined to sink his own well and make his fortune in the 1920s Trinidad oil-rush. His sights are set on Sonny Chatterjee's failing cocoa estate, Kushi, where the ground is so full of oil you can put a stick in the ground and see it bubble up. When a fortuitous meeting with businessman Tito Fernandez brings Eddie the investor he desperately needs, the three men enter into a partnership. A friendship between Tito and Eddie begins that will change their lives forever, not least when the oil starts gushing. But their partnership also brings Eddie into contact with Ada, Tito's beautiful wife, and as much as they try, they cannot avoid the attraction they feel for each other. Fortune, based on true events, catches Trinidad at a moment of historical change whose consequences reverberate down to present concerns with climate change and environmental destruction. As a story of love and ambition, its focus is on individuals so enmeshed in their desires that they blindly enter the territory of classic Greek tragedy where actions always have consequences.

This meticulously edited Success & Empowerment collection is formatted for your eReader with a functional and detailed table of contents: Wallace D. Wattles: The Science of Getting Rich The Science of Being Well How to Get What you Want William Walker Atkinson: The Secret of Success Thought-Force in Business and Everyday Life The Power of Concentration P. T. Barnum: The Art of Money Getting The Humbugs of the World Benjamin Franklin: The Autobiography The Way to Wealth Orison Swett Marden: Architects of Fate He Can Who Thinks He Can, and Other Papers on Success in Life How to Succeed Prosperity - How to Attract It James Allen: As a Man Thinketh Eight Pillars of Prosperity From Poverty to Power Foundation Stones to Happiness and Success Russell Conwell: Acres of Diamonds The Key to Success What You Can Do With Your Will Power Praying for Money Henry Harrison Brown: Dollars Want Me Thorstein Veblen: The Theory of Business Enterprise Émile Coué: Self Mastery Through Conscious Autosuggestion Kahlil Gibran: The Prophet Marcus Aurelius: Meditations Niccolò Machiavelli: The Prince Lao Tzu: Tao Te Ching