One Show Interactive

One Show Interactive
Author :
Publisher :
Total Pages : 296
Release :
ISBN-10 : 1610597052
ISBN-13 : 9781610597050
Rating : 4/5 (52 Downloads)

Synopsis One Show Interactive by :

One Show Interactive, Volume IX features all the winners from the 2006 One Show Interactive ceremony. Here you'll find images from the best websites, banner ads, gaming, integrated, and interactive sites from all over the world. The book also includes in-depth text and interviews with the creatives and producers behind the Gold, Silver, and Bronze winning work. With four-color throughout, the One Show Interactive, Volume IX is a must-have for creatives in interactive advertising, students, and Web enthusiasts.

One Show Interactive, Volume XVI

One Show Interactive, Volume XVI
Author :
Publisher : Rockport Publishers
Total Pages : 236
Release :
ISBN-10 : 9781592538805
ISBN-13 : 1592538800
Rating : 4/5 (05 Downloads)

Synopsis One Show Interactive, Volume XVI by : Jorge Paricio

DIVInteractive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this year's 2013 One Show Interactive Awards, you'll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms. One Show Interactive, Volume XVI showcases the best of this past year's winners from around the world. With more than 1,200 four-color images in a lush package, One Show Interactive, Volume XVI is an important reference source for creatives, producers, and students alike. Categories covered include e-commerce, corporate image, direct marketing, self-promotion, and more./div

One Show Interactive, Volume XI

One Show Interactive, Volume XI
Author :
Publisher :
Total Pages : 300
Release :
ISBN-10 : 1616735813
ISBN-13 : 9781616735814
Rating : 4/5 (13 Downloads)

Synopsis One Show Interactive, Volume XI by :

Interactive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this year’s 2008 One Show Interactive Awards, you’ll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms. One Show Interactive, Volume XI showcases the best of this past year’s winners from around the world. Featuring an all-new format, this latest edition includes more in-depth analyses of the Pencil-winning work, more descriptions, and a new look. With more than 1,200 four-color images in a lush package, One Show Interactive, Volume XI is an important reference source for creatives, producers, and students alike. Categories covered include e-commerce, corporate image, direct marketing, self-promotion, and more.

One Show Interactive, Volume XIV

One Show Interactive, Volume XIV
Author :
Publisher :
Total Pages : 300
Release :
ISBN-10 : 9780929837512
ISBN-13 : 0929837517
Rating : 4/5 (12 Downloads)

Synopsis One Show Interactive, Volume XIV by : The One Club

One Show Interactive, Volume XIV showcases the best of this past year's winners from around the world.

The Advertising Age Encyclopedia of Advertising

The Advertising Age Encyclopedia of Advertising
Author :
Publisher : Routledge
Total Pages : 1754
Release :
ISBN-10 : 9781135949068
ISBN-13 : 1135949069
Rating : 4/5 (68 Downloads)

Synopsis The Advertising Age Encyclopedia of Advertising by : John McDonough

For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.

The Best Digital Marketing Campaigns in the World

The Best Digital Marketing Campaigns in the World
Author :
Publisher : Kogan Page Publishers
Total Pages : 224
Release :
ISBN-10 : 9780749460631
ISBN-13 : 0749460636
Rating : 4/5 (31 Downloads)

Synopsis The Best Digital Marketing Campaigns in the World by : Damian Ryan

With the enormous growth of the internet and social media sites, digital marketing is now worth more per annum than TV advertising in the UK. Social network advertising spending is expected to increase to a staggering $4.3 billion in 2011 in a bid to attract today's media-savvy consumer. The Best Digital Marketing Campaigns in the World brings together an international collection of the most successful digital marketing campaigns of our time, assessing what they achieved and the business lessons learnt. This practical and insightful book explores how businesses large and small have harnessed social media, blogs, forums, online video and email to boost their brand and attract customers. Damian Ryan and Calvin Jones present a selection of hand-picked case studies, sharing the knowledge and skill of the world's top creative minds. Covering everything from household names such as Pizza Hut and Pepsi to Obama's 2008 presidential election campaign, this book is the must-read guide for all marketers looking to embrace the new digital landscape.

Digit

Digit
Author :
Publisher :
Total Pages : 540
Release :
ISBN-10 : UOM:39015065071485
ISBN-13 :
Rating : 4/5 (85 Downloads)

Synopsis Digit by :

Adweek

Adweek
Author :
Publisher :
Total Pages : 704
Release :
ISBN-10 : MINN:31951P00597542R
ISBN-13 :
Rating : 4/5 (2R Downloads)

Synopsis Adweek by :