Richard Gregory was one of the major scientific thinkers of our time. Originally published in 1986, here he presents essays on the rich subject of perception. How we experience colours, shapes, sounds, touches, tickles, tastes and smells is a mysterious and rich inquiry. Wonderful as these sensations are, though, he argues that perception becomes really interesting when we consider how objects are identified and located in space and time as things we interact with, using our intelligence to understand them. Gregory’s essays convey the crucial importance of the major scientists and their achievements in the study of perception; but they also show us how much we can learn from our surroundings, our language, our times, our successes and our failures. Why are we so often fooled, in scientific as well as everyday life?

Richard Gregory was one of the major scientific thinkers of our time. Originally published in 1986, here he presents essays on the rich subject of perception. How we experience colours, shapes, sounds, touches, tickles, tastes and smells is a mysterious and rich inquiry. Wonderful as these sensations are, though, he argues that perception becomes really interesting when we consider how objects are identified and located in space and time as things we interact with, using our intelligence to understand them. Gregory’s essays convey the crucial importance of the major scientists and their achievements in the study of perception; but they also show us how much we can learn from our surroundings, our language, our times, our successes and our failures. Why are we so often fooled, in scientific as well as everyday life?

Why did Newton struggle for thirty years to make gold by alchemy – and then become Master of the Mint? Why do we blush? Why do we have illusions? In this collection of essays, originally published in 1994, Richard Gregory once again delights and tantalizes with tales of his childhood, his family and friends, the famous and the infamous, and weaves them into a rich pattern to illuminate scientific principles and puzzles. If you can put the book down, each essay is complete on its own, but they are united by the magic of human perception. From seeing and hearing to feeling and believing, from the shape of traffic signs to knowledge of quantum mechanics, all our interactions with the outside world are mediated by perception. Our knowledge is further distilled by the machines which help our own biological mechanisms, like microscopes and telescopes, electric light, and even more powerfully by computer technology. But if the natural structures of perception can affect our interpretation of the world, how much more dramatically might science education and tools of information technology enhance – though sometimes mislead – our perception of reality? Even Odder Perceptions may not have all the answers, but it certainly poses more questions.

This volume includes the full proceedings from the 1992 Academy of Marketing Science (AMS) Annual Conference held in San Diego, California. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, retailing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Our senses bring us all the information we have about the outside world, but do they tell the truth? If you've never questioned this before you may be about to. From seeing and hearing to feeling and believing; from the shape of traffic signs to knowledge of quantum mechanics, all our interactions with the outside world are mediated by perception. Knowledge is further distilled by the machines which help our own biological mechanisms--magnifying glasses, electric lights and, and, even more powerfully--computer technology. However, if the natural structures of perception can affect our interpretation of the world, how much more dramatically might these tools of accuracy distort reality? In his latest collection of essays, Richard Gregory uses a series of whimsical tales of his childhood, family and friends, the famous and the infamous to illuminate scientific principles and puzzles. He weaves together these amusing anecdotes to form a personal vista of some of the most profound and puzzling questions in science today, quickly drawing the reader into debates on Hamlet's feelings, Schrodinger's cat, thinking machines and more. At times charming, entertaining and even confusing, Even Odder Perceptionswill always leave the reader pondering. Each individual essay stands complete on its own; yet read as a whole, the book is an insightful and entertaining study on the magic of human perception.

A New York Times Notable Book of 2020 A Bloomberg Best Non-Fiction Book of 2020 A Behavioral Scientist Notable Book of 2020 A Human Behavior & Evolution Society Must-Read Popular Evolution Book of 2020 A bold, epic account of how the co-evolution of psychology and culture created the peculiar Western mind that has profoundly shaped the modern world. Perhaps you are WEIRD: raised in a society that is Western, Educated, Industrialized, Rich, and Democratic. If so, you’re rather psychologically peculiar. Unlike much of the world today, and most people who have ever lived, WEIRD people are highly individualistic, self-obsessed, control-oriented, nonconformist, and analytical. They focus on themselves—their attributes, accomplishments, and aspirations—over their relationships and social roles. How did WEIRD populations become so psychologically distinct? What role did these psychological differences play in the industrial revolution and the global expansion of Europe during the last few centuries? In The WEIRDest People in the World, Joseph Henrich draws on cutting-edge research in anthropology, psychology, economics, and evolutionary biology to explore these questions and more. He illuminates the origins and evolution of family structures, marriage, and religion, and the profound impact these cultural transformations had on human psychology. Mapping these shifts through ancient history and late antiquity, Henrich reveals that the most fundamental institutions of kinship and marriage changed dramatically under pressure from the Roman Catholic Church. It was these changes that gave rise to the WEIRD psychology that would coevolve with impersonal markets, occupational specialization, and free competition—laying the foundation for the modern world. Provocative and engaging in both its broad scope and its surprising details, The WEIRDest People in the World explores how culture, institutions, and psychology shape one another, and explains what this means for both our most personal sense of who we are as individuals and also the large-scale social, political, and economic forces that drive human history. Includes black-and-white illustrations.

This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, business-to-business marketing, international marketing, retailing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

The world of perception is multisensory. Even a simple task such as judging the position of a light in a dark room depends not only on vision but also on sensory signals about the position of our body in space. Likewise, how we experience food depends on sensory signals originating from the mouth, but also from nose signals, and even vision and hearing. However, traditional books on perception still discuss each of the “senses” separately. This book takes a different stance: it defines perception as intrinsically multisensory from the start and examines multisensory interactions as key process behind how we perceive our own body, control its movements, perceive and recognise objects, respond to edible objects, perceive space, and perceive time. In addition, the book discusses multisensory processing in synaesthesia, multisensory attention, and the role of multisensory processing in learning. As an introduction to multisensory perception, this book is essential reading for students in psychology, philosophy, and neuroscience at the advanced undergraduate to postgraduate levels. As the chapters address topics that are often left out of standard textbooks, this book will also serve as a useful reference for specialist perception scientists and clinicians. Finally, as a monograph understandable to the educated non-specialist this book will also be of interest to professionals who need to take into account multisensory processing in domains such as, for instance, physiotherapy, neurological rehabilitation, human-computer interfaces, marketing, or the design of products and services.

Personality DisordersÂis an up-to-date, evidence-based, and accessibly written review to assist psychiatry, psychology, social work, and mental health trainees and seasoned practitioners in their understanding and treatment of patients with various personality styles and personality disorders. The work is divided into three sections, which include clinical illustrations and wisdom from well-known expert clinicians. Section I provides an overview of the assessment of personality styles and disorders and a general clinical approach, including epidemiology, interviewing, and developing a categorical and trait diagnosis. Section II describes the major evidence-based multi-clinical treatment approaches for personality disorders, such as general management, cognitive and behavioral therapies, dialectical behavioral therapy, psychodynamic psychotherapies, schema focused psychotherapy, mentalization-based treatment, and family and group therapy. Section III covers the major specific personality disorders, their treatments, and management of relevant co-morbidities. Each chapter offers key point summaries, provides useful resources for patients, and scholarly references for psychiatry trainees and clinicians. Chapters are written from a bio-psycho-social-cultural perspective using either a single theoretical approach or a multi-modal treatment approach. This book is the most comprehensive guide to personality disorders to date, detailing a wide array of multi-theoretical and inclusive clinical treatment approaches.

This 1996 book describes an exciting theoretical paradigm for visual perception based on experimental and computational insights.