New Channels of Music Distribution

New Channels of Music Distribution
Author :
Publisher : Taylor & Francis
Total Pages : 255
Release :
ISBN-10 : 9781317300724
ISBN-13 : 1317300726
Rating : 4/5 (24 Downloads)

Synopsis New Channels of Music Distribution by : C. Michael Brae

With an example-driven, hands-on approach, New Channels of Music Distribution offers a practical, comprehensive study of the music industry's evolving distribution system. While paying careful attention to the variables that impact success, C. Michael Brae examines the functionality and components of music distribution, as well as the music industry as a whole. This book is a one-stop guide and resource for all musicians, performers, songwriters, and label owners in understanding all the elements and efficiency of music distribution. Through its hands-on exploration of the music business, this book provides insightful strategies for executing marketing, radio, retail campaigns, and much more. Here you will find: * Specific DIY methods and strategies for distributing music throughout every platform possible * Case studies and discussions highlighting wholesale and retail markups, pricing strategies, major chains, rack jobbers, one-stops, mom and pop stores, and other retail outlets * Tips on how to incorporate retail distribution networks supporting Soundscan and employ marketing techniques using cutting-edge web technology * Distribution methods and promotion tactics to help you increase an effective "sell-through" on your music An accompanying website (www.routledge.com/cw/brae) features examples of distribution, licensing, and co-publishing agreements, sample Midem charts, sample proposals, quiz questions, web links and key terms.

The Future of Music

The Future of Music
Author :
Publisher : Springer Nature
Total Pages : 237
Release :
ISBN-10 : 9783030397098
ISBN-13 : 3030397092
Rating : 4/5 (98 Downloads)

Synopsis The Future of Music by : Guerino Mazzola

The idea of this monograph is to present an overview of decisive theoretical, computational, technological, aesthetical, artistic, economical, and sociological directions to create future music. It features a unique insight into dominant scientific and artistic new directions, which are guaranteed by the authors' prominent publications in books, software, musical, and dance productions. Applying recent research results from mathematical and computational music theory and software as well as new ideas of embodiment approaches and non-Western music cultures, this book presents new composition methods and technologies. Mathematical, computational, and semiotic models of artistic presence (imaginary time, gestural creativity) as well as strategies are also covered. This book will be of interest to composers, music technicians, and organizers in the internet-based music industry, who are offered concrete conceptual architectures and tools for their future strategies in musical creativity and production.

Media and Digital Management

Media and Digital Management
Author :
Publisher : Springer
Total Pages : 486
Release :
ISBN-10 : 9783319720005
ISBN-13 : 3319720007
Rating : 4/5 (05 Downloads)

Synopsis Media and Digital Management by : Eli M. Noam

Being a successful manager or entrepreneur in the media and digital sector requires creativity, innovation, and performance. It also requires an understanding of the principles and tools of management. Aimed at the college market, this book is a short, foundational volume on media management. It summarizes the major dimensions of a business school curriculum and applies them to the entire media, media-tech, and digital sector. Its chapters cover—in a jargonless, non-technical way—the major functions of management. First, creating a media product: the financing of projects, and the management of technology, HR, production operations, intellectual assets, and government relations. Second, harvesting the product created: market research, marketing, pricing, and distribution. And third, the control loop: media accounting and strategy planning. In the process, this book becomes an indispensable resource for those aiming for a career in the media and digital field, both in startups and established organizations. This book is designed to help those aiming to join the media and digital sector to become creative managers and managerial creatives. It aims to make them more knowledgeable, less blinded by hype, more effective, and more responsible.

Tales from the Marketplace

Tales from the Marketplace
Author :
Publisher : Routledge
Total Pages : 364
Release :
ISBN-10 : 9781136010262
ISBN-13 : 1136010262
Rating : 4/5 (62 Downloads)

Synopsis Tales from the Marketplace by : Nigel F. Piercy

'Tales from the Marketplace: Stories of Revolution, Reinvention and Renewal' is a highly innovative approach to building an understanding of the realities of market-led strategic change in companies. It provides an engaging, honest, and effective understanding of real market strategy in major organizations by focussing on the forces behind value-driven strategy. Nigel Piercy provides new and incisive insights into strategy and marketing through business "stories" that are contemporary and provocative. These new "stories" depict how major organizations have experienced revolution in their traditional markets - created by new types of competitors with new business models. The search for superior value is overtaking traditional brand and relationship strategies. The challenge to companies is reinvention and renewal and the alternative is obsolescence and decline. After all, did the major banks really expect to be competing with supermarkets, car companies, Virgin and internet-based companies to provide retail bank services? The book is based on the author's view that: · Business is exciting, turbulent and unpredictable - the "stories" we read and study should be too! · From Dell Computers and easyJet to Amazon.com and Skoda Cars, it is the most innovative companies that have most to teach us about reinvention and new business models · The inflexible analytical frameworks of the past no longer apply - "stories" of reinvention and renewal show the creative strategies developed by companies to cope with threats and exploit opportunities around them. 'Tales from the Marketplace' is essential, timely and designed to be highly readable for managers. It also provides an innovative approach for undergraduate and MBA level teachers and students, and for participants on executive programmes in marketing and strategic management.

The Regulation of Digital Technologies in the EU

The Regulation of Digital Technologies in the EU
Author :
Publisher : Taylor & Francis
Total Pages : 128
Release :
ISBN-10 : 9781040001608
ISBN-13 : 1040001602
Rating : 4/5 (08 Downloads)

Synopsis The Regulation of Digital Technologies in the EU by : Vagelis Papakonstantinou

EU regulatory initiatives concerning technology-related topics have spiked over the past few years. On the basis of its Priorities Programme, which is focused on making Europe ‘Fit for the Digital Age’, the European Commission has been busily releasing new texts aimed at regulating a number of technology topics, including data uses, online platforms, cybersecurity, and artificial intelligence. This book identifies three phenomena which are common to all EU digital technologies-relevant regulatory initiatives: act-ification, GDPR mimesis, and regulatory brutality. These three phenomena serve as indicators or early signs of a new European technology law-making paradigm that now seems ready to emerge. They divulge new-found confidence on the part of the EU digital technologies legislator, who has now asserted for itself the right to form policy options and create new rules in the field for all of Europe. Bringing together an analysis of the regulatory initiatives for the management of technology topics in the EU for the first time, this book will be of interest to academics, policymakers, and practitioners, sparking academic and policymaking interest and discussion.

Movie Music, the Film Reader

Movie Music, the Film Reader
Author :
Publisher : Psychology Press
Total Pages : 228
Release :
ISBN-10 : 0415281601
ISBN-13 : 9780415281607
Rating : 4/5 (01 Downloads)

Synopsis Movie Music, the Film Reader by : Kay Dickinson

This reader brings together a wide range of writings to examine the role of music in cinema. Articles by leading critics including Theodor Adorno, Lawrence Grossberg and Lisa A. Lewis explore the function of the soundtrack, the place of song in film, andlook at how cinema has represented music and the music industry.

Maye! Maye!

Maye! Maye!
Author :
Publisher : Taylor & Francis
Total Pages : 253
Release :
ISBN-10 : 9781040133255
ISBN-13 : 1040133258
Rating : 4/5 (55 Downloads)

Synopsis Maye! Maye! by : Sipho Sithole

This book presents an analysis of Johannesburg’s Kwa Mai Mai market, which was once known to regulars as 'a place of healing' and has experienced numerous changes of significant national transformation over time. It explores how the Kwa Mai Mai community, formerly a working class of migrants, reversed roles and took control of the means of production from the dominant class. Through their heightened cultural consciousness, this marginalised migrant community reimagined new economic realities and possibilities, forever distancing themselves from their painful, repressive past. This book chronicles the significance of cultural memory and discusses how it can be used as a weapon to not only resist subjugation but also to invoke entrepreneurial and creative spirit. Written out of the collective observations and interpretations of his ethnographic research spanning four years – Sipho Sithole’s ‘Maye Maye’ is dedicated to marginalised communities and those who, despite operating on the fringes of the economy, have sought to create their own fortune and destiny. Print edition not for sale in Sub Saharan Africa.

Billboard

Billboard
Author :
Publisher :
Total Pages : 220
Release :
ISBN-10 :
ISBN-13 :
Rating : 4/5 ( Downloads)

Synopsis Billboard by :

In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Making a Living in Your Local Music Market

Making a Living in Your Local Music Market
Author :
Publisher : Hal Leonard Corporation
Total Pages : 292
Release :
ISBN-10 : 0634099248
ISBN-13 : 9780634099243
Rating : 4/5 (48 Downloads)

Synopsis Making a Living in Your Local Music Market by : Dick Weissman

You can survive happily as a musician in your local music market. This book shows you how to expand and develop your skills as a musician and a composer right in your own backyard. Making a Living in Your Local Music Market explores topics relevant to musicians of every level: Why should a band have an agreement? How can you determine whether a personal manager is right for you? Are contests worth entering? What trade papers are the most useful? Why copyright your songs? Also covers: * Developing and packaging your artistic skills in the marketplace * Dealing with contractors, unions, club owners, agents, etc. * Producing your own recordings * Planning your future in music * Music and the Internet * Artist-operated record companies * The advantages and disadvantages of independent and major record labels * Grant opportunities for musicians and how to access them * College music business programs * Seminars and trade shows * Detailed coverage of regional music markets, including Austin, Atlanta, Denver, Miami, Seattle, and Portland, Oregon.

Creating Economy

Creating Economy
Author :
Publisher : Oxford University Press
Total Pages : 235
Release :
ISBN-10 : 9780192514486
ISBN-13 : 0192514482
Rating : 4/5 (86 Downloads)

Synopsis Creating Economy by : Barbara Townley

Creativity is at the vanguard of contemporary capitalism, valorised as a form of capital in its own right. It is the centrepiece of the vaunted 'creative economy', the creative industries, and is increasingly a focus of public policy. But what is economic about creativity? How can creative labour become the basis for a distinctive global industry? And how has the solitary artist, a figment of the romantic thought, become the creative entrepreneur of twenty-first century economic imagining? This book offers a fresh approach to this topic within the creative industries through a focus on intellectual property. It follows IP and its associated rights (IPR) through the creative economy, showing how it shapes creative products and configures the economic agency of creative producers. IP helps to manage risk, settle what is valuable, extract revenues, and protect future profits. It is the central mechanism in organising the market for creative goods. Most importantly, it shows that IP/IPR is crucial in the dialectic between symbolic and economic value on which the creative industries depend; IP/IPR hold the creative industries together. This book is based on a detailed empirical study of creative producers in the UK, extending the sociological studies of markets to an analysis of the UK's creative industries. In doing so, it makes an important, empirically grounded contribution to debates around creativity, entrepreneurship, and uncertainty in creative industries, and will be of interest to scholars and policymakers alike.