Dr. Steven R. Kursh has written the definitive guide to making better business investment decisions to help your company grow value. Kursh's clear guidance and easy-to-use tools will help you to assess both the financial ROI and strategic value of any investment—past, current, or future. Kursh covers every stage of investment decision-making, from a clear-eyed review of your current approach to practical recommendations for improvement. You'll learn how to identify and use the most appropriate metrics and analysis techniques; estimate risk and incorporate it into your plans; manage and track investment portfolios; and much more. Minding the Corporate Checkbook contains detailed checklists for action, sample business cases, and practical guidance for building effective Excel models.

For most people except the world’s very richest, globalization is failing–catastrophically. If we don’t act, its failure will lead to a global upheaval worse than any in human history. But there’s another, better path. Isaak shows how a new globalization can give the poor a powerful stake, both here and abroad. Isaak's ideas can lead toward a more stable, peaceful world, in which we can all build our futures–rich and poor alike.

Good, bad, or indifferent, every customer has an experience with your company and the products or services you provide. But few businesses really manage that customer experience, so they lose the chance to transform customers into lifetime customers. In this book, Lou Carbone shows exactly how to engineer world-class customer experiences, one clue at a time. Carbone draws on the latest neuroscientific research to show how customers transform physical and emotional sensations into powerful perceptions of your business... perceptions that crystallize into attitudes that dictate everything from satisfaction to loyalty. And he explains how to assess and audit existing customer experiences, design and implement new ones... and "steward" them over time, to ensure that they remain outstanding, no matter how your customers change.

In Options Made Easy, Second Edition, Guy Cohen clearly explains everything you need to know about options in plain English so that you can start trading fast and make consistent profits in any market, bull or bear! Simply and clearly, the author reveals secrets of options trading that were formerly limited to elite professionals–and exposes the dangerous myths that keep investors from profiting. As you set out on your options journey, you'll learn interactively through real-life examples, anecdotes, case studies, and pictures. Guy Cohen is your friendly expert guide, helping you pick the right stocks, learn the right strategies, create the trading plans that work, and master the psychology of the winning trader. Master all the essentials–and put them to work Options demystified so that you can get past the fear and start profiting! Learn the safest ways to trade options Identify high-probability trades that lead to consistent profits Design a winning Trading Plan–and stick to it Understand your risk profile and discover exactly when to enter and exit your trades Choose the right stocks for maximum profit Screen for your best opportunities–stocks that are moving–or are about to move Discover the optimum strategies for you Match your trading strategies to your personal investment goals No bull! The realities and myths of the markets What you must know about fundamental and technical analysis

More fortunes are made and lost more quickly in the commodity futures markets than anywhere else. It is a game of consequence where profits won by one player are lost by another. The stakes are high, but for those who know how to play well, the rewards can be immense. Trading Commodities and Financial Futures shows you how to play the game to win. In this book, one of the world's most experienced traders introduces a new step-by-step methodology built on more than twenty-five years of success. George Kleinman begins with the basics—including a complete primer on how futures and options trading works, how traders' psychology impacts the markets, and how to avoid the pitfalls that trip up so many traders. This edition offers updated coverage of electronic trading, the latest contracts, and state-of-the-art trading techniques you won't find in any competing book. Previous editions of Kleinman's Commodity Futures and Options became international best sellers. This one offers even more insight for winning the commodities game—and winning big. Winning in a zero-sum game For every commodities winner, there's a loser: here's how to be the winner The trend is your friend How to use techniques designed to generate profits in a trending market The fundamentals: supply and demand in every key market Mastering the markets, from crude oil to soybeans, gold to coffee, foreign exchange to stock index futures TMVTT: The most valuable technical tool A unique trading methodology—how it works and how to use it When to get in, when to get out How to recognize the beginning—and end—of major market moves Twenty-five trading secrets of the pros A lifetime's experience, distilled into twenty-five crucial tips

Your complete three-book options library: up-to-date techniques, crystal-clear explanations, real examples, step-by-step instructions! Three options best-sellers, one great price! Guy Cohen introduces options in plain English, so you can start earning profits fast. W. Edward Olmstead teaches step-by-step how to control risk, safeguard investments, and much more. Then, Michael Thomsett presents 12 conservative strategies for hedging losses, mitigating risk, creating income, and increasing overall returns. From world-renowned leaders and experts, including Guy Cohen, Dr. W. Edward Olmstead, and Michael C. Thomsett.

Small firm lawyers often get caught in the crossfire of practicing law and managing a business all at the same time. Commitments and interests levels may weigh more heavily on defending the freedoms guaranteed in the U.S. Constitution vs. calculating overtime pay for staff. They may be more interested in ensuring our legal system works, but not so interested in developing marketing strategies to attract new business.

Based on Dr. Borysenko's groundbreaking work nearly twenty years ago at the Mind/Body Clinic in Boston, Minding the Body, Mending the Mind continues to be a classic in the field, with time-tested tips on how to take control of your own physical and emotional wellbeing. The clinic's dramatic success with thousands of patients-with conditions ranging from allergies to cancer-offers vivid proof of the effectiveness of the mind/body approach to health and its power to transform your life. Here are tips on how to elicit the mind's powerful relaxation response to boost your immune system, cope with chronic pain, and alleviate symptoms of a host of stress-related illnesses. Updated with the recent developments in the field, the new edition is a must-have for anyone interested in taking an active role in healing himself or herself.

Taking a leap and making the choice to start a business can be hard, but all that comes after—the planning, loans, marketing—can be even harder. Every new business owner needs an easy, clear, and useful guide to follow when embarking on this venture, and Minding My Business will make the process as simple as possible. With no previous business experience, Adeena Mignogna decided to open up her own retail store, a paint-your-own pottery studio. In this part memoir, part handbook, she details all the things she did right, and wrong, so that anyone following in her footsteps won’t make the same mistakes. Minding My Business explains how to: Deal with leasing and landlords Obtain loans and manage finances Hire, retain, and treat employees Market and advertise your business Deal with stressful situations Create an exit strategy if you decide to close Sell your business And everything in between Mignogna chronicles all that went into opening the doors to her store, successfully managing it for several years, and then finally deciding to close it. If you’re ready to take the risk, you’ll need this book to help you navigate through the tough and perplexing world of small business.