Many authors have argued that applying social psychology to the solution of real world problems builds better theories. Observers have claimed, for example, that of human behavior applied social psychology reveals more accurate principles because its data are based on people in real-life circumstances (Helmreich, 1975; Saxe & Fine, 1980), provides an opportunity to assess the ecological validity of generalizations derived from laboratory research (Ellsworth, 1977; Leventhal, 1980), and discloses important gaps in existing theories (Fisher, 1982; Mayo & LaFrance, 1980). Undoubtedly, many concrete examples can be mustered in support of these claims. But it also can be argued that applying social psychology to social issues and problems builds better research methods. Special methodological problems arise and new perspectives on old methodological problems emerge when re searchers leave the laboratory and tackle social problems in real-world settings. Along the way, we not only improve existing research techniques but also devel op new research tools, all of which enhance our ability to obtain valid results and thereby to understand and solve socially relevant problems. Indeed, Campbell and Stanley's (1966) seminal work on validity in research design grew out of the application of social science in field settings. In this spirit, the principal aim of this volume is to present examples of methodological advances being made as researchers apply social psychology in real-life settings.

An innovative textbook introducing a variety of social science methodologies applicable to a range of social and political science disciplines.

This book explores what social psychology can contribute to our understanding of real-life problems and how it can inform rational interventions in any area of social life. By reviewing some of the most recent achievements in applying social psychology to pressing contemporary problems, Forgas, Crano, and Fiedler convey a fundamentally optimistic message about social psychology’s achievements and prospects. The book is organized into four sections. Part I focuses on the basic issues and methods of applying social psychology to real-life problems, discussing evolutionary influences on human sociability, the role of psychological ‘mindsets’ in interpreting reality, and the use of attitude change techniques to promote adaptive behaviors. Part II explores the applications of social psychology to improve individual health and well-being, including managing aggression, eating disorders, and improving therapeutic interactions. Part III turns to the application of social psychology to improve interpersonal relations and communication, including attachment processes in social relationships, the role of parent-child interaction in preventing adolescent suicide, and analyzing social relations in legal settings and online social networks. Finally, Part IV addresses the question of how social psychology may improve our understanding of public affairs and political behavior. The book will be of interest to students and academics in social psychology, and professionals working in applied settings.

An introduction to how social psychological theories, methods and interventions can be applied to manage real-world social problems.

This student-friendly introduction to the field focuses on understanding social and practical problems and developing intervention strategies to address them. Offering a balance of theory, research, and application, the updated Third Edition includes the latest research, as well as new, detailed examples of qualitative research throughout.

'The Handbook of Methods in Social Psychology' gives researchers and students an overview of the rich history of methodological innovation in both basic and applied research within social psychology.

Methodological Issues in Psychology is a comprehensive text that challenges current practice in the discipline and provides solutions that are more useful in contemporary research, both basic and applied. This book begins by equipping the readers with the underlying foundation pertaining to basic philosophical issues addressing theory verification or falsification, distinguishing different levels of theorizing, or hypothesizing, and the assumptions necessary to negotiate between these levels. It goes on to specifically focus on statistical and inferential hypotheses including chapters on how to dramatically improve statistical and inferential practices and how to address the replication crisis. Advances to be featured include the author's own inventions, the a priori procedure and gain-probability diagrams, and a chapter about mediation analyses, which explains why such analyses are much weaker than typically assumed. The book also provides an introductory chapter on classical measurement theory and expands to new concepts in subsequent chapters. The final measurement chapter addresses the ubiquitous problem of small effect sizes in psychology and provides recommendations that directly contradict typical thinking and teaching in psychology, but with the consequence that researchers can enjoy dramatically improved effect sizes. Methodological Issues in Psychology is an invaluable asset for students and researchers of psychology. It will also be of vital interest to social science researchers and students in areas such as management, marketing, sociology, and experimental philosophy.

`I think this is a wonderful book. The social psychological theories are exceptionally well presented for practical use. Anyone studying social psychology will find this book extremely relevant and accessible' - Gerjo Kok, Professor of Applied Psychology, Department of Work and Social Psychology, Maastricht University `This is a highly readable book dealing with an exciting topic, applied social psychology, which is at the heart of many urgent problems of the new millennium. It is well suited for curing the disease of those who still believe there is an opposition between fundamental and applied research, between theories and practice. The major asset of this volume lies in the originality and strength of the PATH concept -- from problem definition, over analysis, and test, to helping. I like the idea to implement and institutionalize this framework in teaching and in education' - Klaus Fiedler, University of Heidelberg Introducing a new methodological approach for doing applied psychology, the PATH model, this book offers a simple, systematic, step-by-step, easy-to-use methodology for applying primarily social psychological theory to a wide range of social problems, from tackling crime and prejudice to fostering environmental conservation and team performance. It helps and guides students to define a problem, conduct a theory-based analysis, develop an explanatory model, set up and execute a research project to test the model, and develop an intervention. Applying Social Psychology is a highly practical text, which can be used by introductory and advanced level students who want to learn how to analyze practical problems and develop solutions for these problems based upon social psychological theory and research. Written in an engaging and accessible way, this book offers: 1. A new methodological model put forward by the authors (PATH model); 2. Real world case studies; 3. End of chapter exercises; 4. Interviews with leading social psychologists; 5.Glossary of key theories and concepts in social psychology; 6. Recommended further reading.

Offering pragmatic guidance for planning and conducting a meta-analytic review, this book is written in an engaging, nontechnical style that makes it ideal for graduate course use or self-study. The author shows how to identify questions that can be answered using meta-analysis, retrieve both published and unpublished studies, create a coding manual, use traditional and unique effect size indices, and write a meta-analytic review. An ongoing example illustrates meta-analytic techniques. In addition to the fundamentals, the book discusses more advanced topics, such as artifact correction, random- and mixed-effects models, structural equation representations, and multivariate procedures. User-friendly features include annotated equations; discussions of alternative approaches; and "Practical Matters" sections that give advice on topics not often discussed in other books, such as linking meta-analytic results with theory and the utility of meta-analysis software programs. ÿ

This comprehensive and accessible textbook overviews the applications of social psychology to a wide range of problems and issues in contemporary society. With internationally respected contributors who survey the major developments in their fields, this practical guide incorporates advice, examples and reading lists. The first part of the book outlines a number of general frameworks that inform the applications of social psychology, namely language, attitudes, decision-making and survey research; Part Two focuses on major behavioural domains, including health and economic behaviour; Part Three explains the relationship between social psychology and social institutions, highlighting, for instance, the media, law and politic