A history of all the editions of Mercury classics.

More than Mustang and Cougar. Though the Mustang remains Ford’s most famous muscle car, the company had been building muscle cars since it introduced the sleek Fairlane and Galaxie models with optional 390 cubic-inch big-block V-8 engines in 1961. These cars were part of Ford’s Total Performance program, which tested cars in the crucible of racing at drag strips, oval circuits, European rally events, and road courses, resulting in legendary muscle cars like the Shelby Mustang, Boss 302 and 429 Mustangs, Mercury Cougar, Cyclone GT, and Spoiler. The Complete Book of Classic Ford and Mercury Muscle Cars covers all of Ford Motor Company’s high-performance muscle cars from the early 1960s to 1973. It’s the bible of muscle every disciple of Ford performance needs.

“Just what is a Muscle Car?” Road Test magazine asked in June 1967. The answer: “Exactly what the name implies. It is a product of the American car industry adhering to the hot rodder’s philosophy of taking a small car and putting a BIG engine in it. . . . The Muscle Car is Charles Atlas kicking sand in the face of the 98 horsepower weakling.” Unconcerned with such trivial details as comfort and handling, the vintage American muscle car was built for straight-line speed and quickly became the ride of choice for power-hungry racers and serious gearheads. In a country where performance was measured in brute force, a quarter mile at a time, the muscle car was the perfect machine. In the intervening years, these down-and-dirty, high-performing beauties have earned their place in the automotive pantheon. As prized by collectors and aficionados as they are by denizens of garages and drag strips, classic muscle cars now fetch upwards of a million dollars at auctions and feature in any story of America’s automotive glory days. The icons of muscle car art—including Camaro and Chevelle SS, the Hemi and 440-6 ’Cuda, Challenger, Roadrunner, Super Bee, GTX, Super Bird, Daytona Charger, Super Cobra Jet and Boss Mustang, Talladega Torino, Buick GSX and W30 Oldsmobile 442, and AMX Javelin—are all here, on full display in this lavishly illustrated volume, each described in a detailed essay followed by a gallery of portraits and special gatefold presentations that capture the art of the muscle car at its finest.

"Muscle Car Source Book is a muscle car buff's encyclopedia that chronicles the how's why's, and when's of American muscle car manufacturers like Dodge, Plymouth, Ford, and more"--

Climb inside these stunning muscle car drop-tops, straight from the classic era of American high-performance cars! Today's rarest, priciest, and most highly sought-after muscle cars are also the least practical. These are the striking convertibles of the 1960s and 1970s that were optioned out for drag racing. Wide-Open Muscle showcases these rare cars and proves that sometimes it pays to throw practicality out the window in order to make something purely cool and fun to drive. At the peak of drag racing popularity, it was common knowledge that racers needed the lightest, most rigid-framed cars available. Convertibles represent the exact opposite of that description, so it's amazing that these drop tops ever emerged amid the circle of full-throttle dragsters. While typical convertible drivers cruised around listening to the latest Lovin' Spoonful release in the eight-track tape deck, these muscle-car convertibles were equipped for rock 'n' roll speed. These topless muscle cars are so rare because few people had the dedication (or money) to buy a vehicle this impractical. They're valuable because they represent the absolute extreme of the entire muscle-car genre. All the cars in Wide-Open Muscle are shot in similar fashion, studio-style with a black background using a process known as light painting. It is the ultimate portrayal of the ultimate muscle cars.

Ride along during a historical cruise of muscle car advertising from the '50s, '60s, and '70s. Near full size ads paint the history of thundering muscle cars from three tumultuous decades. This valuable reference depicts some of the last remnants of promotional print material containing hard-to-find factory facts and images on muscle car models. More than 160 ads have been restored to their original, vibrant color. Muscle cars from American Motors, Buick, Chevrolet, Chrysler, Dodge, Ford, General Motors, Mercury, Oldsmobile, Plymouth, and Pontiac are included. Covers popular models such as Javelins, Gremlins, Barracudas, Belvederes, Road Runners, Chargers, Camaros, Corvettes, Novas, and GTOs.

An entire volume dedicated to detailing and preserving the iconic muscle car dealerships of the 1960s and early 1970s, many whose doors are now closed. Text is supported with more than 350 historic photos and illustrations. Muscle car historian Duncan Brown revisits this glorious automotive era when Nickey 427 Camaros and supercharged Dodge Demons by Grand Spaulding Dodge terrorized the streets. Drag sponsored cars from Reynolds Buick, Yeakel Chrysler-Plymouth, and Mel Burns Ford informed buyers that if you came to their dealership, you too could have a screaming fast muscle car just like the ones you saw at the dragstrip. It was these dealerships that created the lasting muscle car legacy through their innovative advertising and over-the-top performance. The majority of these dealerships floundered, unable to re-attract the customers they had prior to the muscle car. Thankfully, a volume has been dedicated to preserving the history of those less fortunate and revisiting the past success of these Lost Muscle Car Dealerships.

Explains what a muscle car is, and provides a history of the cars and introduces the culture that surrounds them.

“Get one before one gets you!” Motion Performance’s catchy sales pitch for builder Joel Rosen’s Phase III Specialty Muscle Cars sums up the escalating performance scene in the late 1960s. Special edition muscle cars were essential to keep pace. Joel and other independent car builders (such as Carroll Shelby, George Hurst, Dick Harrell, Mr. Norm, and Jim Wangers) did what the factories couldn’t do: take the muscle car and turn it into a tire-burning monster. Although the Pontiac GTO established the muscle car category in 1964, a host of corporate safety restrictions restrained factories from offering turn-key race cars off the showroom floor. Independent car builders enhanced appearance and amplified performance in an attempt to do what the manufacturers wouldn’t. Motion Performance issued a written guarantee: Phase III cars would run 11.5 at 120 mph down the quarter-mile! Some of the most iconic nameplates in automotive history were applied in this era with names that included Cheetah, Black Panther, Royal Bobcat, Super Hugger, Manta Ray, Super Snake, Deuce, Fast Track, and The Machine. How did manufacturers stealthily promote these special edition muscle cars as “halo cars” while pretending not to endorse them? What happened to these innovators when factories assimilated their ideas? It’s all covered inside. Muscle car historian Duncan Brown takes us through these special edition muscle cars, their creators, and the behind-the-scenes forces that shaped these wild beasts into legends that left a lasting legacy.