Mastering Product Management: A Step-By-Step Guide

Mastering Product Management: A Step-By-Step Guide
Author :
Publisher : Kevin Brennan
Total Pages : 131
Release :
ISBN-10 : 9781733839020
ISBN-13 : 173383902X
Rating : 4/5 (20 Downloads)

Synopsis Mastering Product Management: A Step-By-Step Guide by : Kevin Brennan

Mastering Product Management: A Step-by-Step Guide offers practical, real-world advice on how to create and capture value as a Product Manager. It covers the full product life cycle, from idea discovery through end-of-life. Each section is scannable and concise, around two to three pages. Rather than diving deep into the theoretical background of a given area, it serves as a checklist of the key steps a Product Manager should take to complete a given task. - Source new ideas that succeed - Set a compelling product vision and strategy - Search for profitable new business models - Become a market expert - Effectively manage roadmaps - Ensure a successful product launch - Understand value and price profitably - Build and manage high-performance teams - And much more! This book is a convenient reference guide that you can use throughout your workday. It’s meant for Product Managers of all levels and for anyone wishing to understand what it takes to define, develop, launch, and market new products successfully.

Product Management Simplified

Product Management Simplified
Author :
Publisher : Notion Press
Total Pages : 157
Release :
ISBN-10 : 9781685632748
ISBN-13 : 1685632742
Rating : 4/5 (48 Downloads)

Synopsis Product Management Simplified by : Gurucharan Raghunathan, Lokesh Kannaiyan

More than 80% of the PMs are not having clarity on the right resources to become a PM • Nearly 50% of the PMs are taking more than 12 months to gain awareness of the different roles and responsibilities of a PM • Nearly 60% of the PMs are taking more than 6 months to learn the fundamental concepts of a PM This book is crafted with the step-by-step procedure, case studies and proven methods to get your product management basics right. This book also provides a structured approach to transition into product management from diverse disciplines such as engineering, project management, sales, marketing and customer support. Testimonials Product Management Simplified is a great starting guide for an aspiring Product Manager. Laid out in a very illustrative and easy to read manner, the book does a very good job of hand holding the reader through the various nuances and techniques of product management… - Raghu Ramanujam, Director of Product Management, Flipkart Experienced PMs can get benefitted by connecting all the dots by leveraging comprehensive coverage of Product Management fundamentals and relevant frameworks.. – Javed Beg, Director of Product Management, Oracle I highly recommend this book to anyone who is exploring product management as a career choice or anyone who wants to move to the next level in their PM journey... – Dinesh V, VP Product Management, OrangeScape ...Guru and Lokesh have laid out the steps to effective and successful Product Management through insightful data, lucid representation and witty presentation... - Arks Srinivas, President, Career Launcher Educate Ltd.

The Influential Product Manager

The Influential Product Manager
Author :
Publisher : Berrett-Koehler Publishers
Total Pages : 385
Release :
ISBN-10 : 9781523087471
ISBN-13 : 1523087471
Rating : 4/5 (71 Downloads)

Synopsis The Influential Product Manager by : Ken Sandy

This book is a comprehensive and practical guide to the core skills, activities, and behaviors that are required of product managers in modern technology companies. Product management is one of the fastest growing and most sought-after roles by job seekers and companies alike. The availability of trained and experienced talent can barely keep up with the accelerating demand for new and improved technology products. People from nontechnical and technical backgrounds alike are eager to master this exciting new role. The Influential Product Manager teaches product managers how to behave at each stage of the product life cycle to achieve the best outcome for the customer. Product managers are under pressure to drive spectacular results, often without wielding much direct power or authority. If you don't know how to influence people at all levels of the organization, how will you create the best possible product? This comprehensive entry-level textbook distills over twenty years of hard-won field experience and industry knowledge into lessons that will empower new product managers to act like pros right out of the gate. With teaching experience both from UC Berkeley and Lynda.com, the author boils down the most complex topics into principles that are easy to memorize and apply. This book methodically documents the tools product managers everywhere use to align their teams with market needs and organizational goals. From setting priorities to capturing requirements to navigating trade-offs, this book makes it easy. Not only will your product succeed, you'll succeed, too, when you read the final chapter on advancing your career. Let your product's success become your success!

Product Management and Strategy

Product Management and Strategy
Author :
Publisher : Notion Press
Total Pages : 90
Release :
ISBN-10 : 9781637454770
ISBN-13 : 1637454775
Rating : 4/5 (70 Downloads)

Synopsis Product Management and Strategy by : Gagandeep Singh

Are you planning to move from projects to products? Do you relish listening to your customers? Does the curiosity urge the creativity in you to solve real-world problems? Are you a number lover? If your reaction is yes, then it is a must-read for you. Get involve, delight, and excite about the entire journey of envisaging, creating, and managing a successful customer-oriented and value propositional product.

Product Management For Dummies

Product Management For Dummies
Author :
Publisher : John Wiley & Sons
Total Pages : 389
Release :
ISBN-10 : 9781119264026
ISBN-13 : 1119264022
Rating : 4/5 (26 Downloads)

Synopsis Product Management For Dummies by : Brian Lawley

Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro. From defining what product management is—and isn't—to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more. Create a winning strategy for your product Gather and analyze customer and market feedback Prioritize and convey requirements to engineering teams effectively Maximize revenues and profitability Product managers are responsible for so much more than meets the eye—and this friendly, authoritative guide lifts the curtain on what it takes to succeed.

Seven Steps to Mastering Business Analysis

Seven Steps to Mastering Business Analysis
Author :
Publisher : J. Ross Publishing
Total Pages : 385
Release :
ISBN-10 : 9781604270075
ISBN-13 : 1604270071
Rating : 4/5 (75 Downloads)

Synopsis Seven Steps to Mastering Business Analysis by : Barbara A. Carkenord

"This book provides a "how to" approach to mastering business analysis work. It will help build the skill sets of new analysts and all those currently doing analysis work, from project managers to project team members such as systems analysts, product managers and business development professionals, to the experienced business analyst. It also covers the tasks and knowledge areas for the new 2008 v.2 of The Guide to the Business Analysis Body of Knowledge (BABOK) and will help prepare business analysts for the HBA CBAP certification exam."--BOOK JACKET.

Principles of Product Management

Principles of Product Management
Author :
Publisher :
Total Pages : 180
Release :
ISBN-10 : 1654187232
ISBN-13 : 9781654187231
Rating : 4/5 (32 Downloads)

Synopsis Principles of Product Management by : Peter Yang

Looking to become a product manager and launch your product career? Get best practices on leading without authority, building products, and acing your PM interviews that I learned on the job at Amazon, Facebook, and other leading technology companies. Updated for 2020, Principles of Product Management is a hands-on, practical guide for new and aspiring product managers. The book has three parts: Principles: Part one covers the leadership principles that PMs use to lead their team to overcome adversity. When your product fails to gain traction, when your team falls apart, or when your manager gives you tough feedback-these are all opportunities to learn principles that will help you succeed. Product development: Part two covers how PMs at Facebook, Amazon, and other top companies build products. We'll walk through the end-to-end product development process- from understanding the customer problem to identifying the right product to build to executing with your team to bring the product to market. Getting the job: Part three covers how you can land a PM job and reach the interview stage at the right company. We'll prep you for the three most common types of PM interviews- product sense, execution, and behavioral-with detailed frameworks and examples for each. Hear directly from product leaders at Airbnb, Amazon, Google, and more on: How to overcome challenging situations from a VP of Product at Amazon. How to build a great product roadmap from product leaders at LinkedIn and Airbnb. How Google, Airbnb, and other top companies evaluate PM candidates from leaders at those companies. How PMs can grow their career from a Director at Instagram and Twitter. Table of Contents 1. Principles Take Ownership Prioritize and Execute Start with Why Find the Truth Be Radically Transparent Be Honest with Yourself 2. Product Development Product Development Loop Understanding the Customer Problem Selecting a Goal Metric Mission, Vision, and Strategy Building a Product Roadmap Defining Product Requirements Great Project Management Effective Communication Making Good Decisions 3. Getting the Job Preparing for the Transition Making the Transition Finding the Right Company Acing your PM Interviews Product Sense Interview Execution Interview Behavioral Interview Your First 30 Days 4. Product Leader Interviews

Mastering Product Experience in SaaS

Mastering Product Experience in SaaS
Author :
Publisher :
Total Pages :
Release :
ISBN-10 : 0999474901
ISBN-13 : 9780999474907
Rating : 4/5 (01 Downloads)

Synopsis Mastering Product Experience in SaaS by : Nick Bonfiglio

Your success as a Software-as-a-Service (SaaS) company is completely dependent on acquiring and keeping users in your product. But if you¿re using traditional marketing tactics, you¿re likely struggling to scale your business quickly. That¿s because conventional marketing techniques focus on engaging prospects and users outside of the product.

Making Things Happen

Making Things Happen
Author :
Publisher : "O'Reilly Media, Inc."
Total Pages : 408
Release :
ISBN-10 : 9780596517717
ISBN-13 : 0596517718
Rating : 4/5 (17 Downloads)

Synopsis Making Things Happen by : Scott Berkun

Offers a collection of essays on philosophies and strategies for defining, leading, and managing projects. This book explains to technical and non-technical readers alike what it takes to get through a large software or web development project. It does not cite specific methods, but focuses on philosophy and strategy.

Mastering Repo Markets

Mastering Repo Markets
Author :
Publisher : FT Press
Total Pages : 0
Release :
ISBN-10 : 0273625896
ISBN-13 : 9780273625896
Rating : 4/5 (96 Downloads)

Synopsis Mastering Repo Markets by : Bob Steiner

The most up-to-date practical primer in the professional markets.