Expert guidance on managing your business for maximum profit This book examines the elements critical to running a business, picking up where the bestselling Start Your Own Business leaves off, with tips on leadership, customer service, financials, and more. It includes lessons from seasoned businesspeople experienced in the situations new entrepreneurs face daily.

Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing. It’s hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level. New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable – it’s a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge—knowledge that creates tangible value. Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals. Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable. These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren’t customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do? Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages. Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.

Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies, 3rd Edition provides authoritative guidance on every aspect of starting and growing your business, from financing and budgeting to marketing, management and beyond. This completely practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating start-up money to hiring the right people, balancing the books, and planning for growth. You’ll get plenty of help in ramping up your management skills, developing a marketing strategy, keeping your customers loyal, and much more. You’ll also find out to use the latest technology to improve your business’s performance at every level. Discover how to: Make sure that small-business ownership is for you Find your niche and time your start-up Turn your ideas into plans Determine your start-up costs Obtain financing with the best possible terms Decide whether or not to incorporate Make sense of financial statements Navigate legal and tax issues Buy an existing business Set up a home-based business Publicize your business and market your wares Keep your customers coming back for more Track cash flow, costs and profits Keep your business in business and growing You have the energy, drive, passion, and smarts to make your small business a huge success. Small Business For Dummies, 3rd Edition, provides the rest.

Let the experts at Inc.guide you through every critical step and potential pitfall as their on-the-ground reporting shows how to locate funding, manage your money, and smart hack your way to a comfortable retirement. Startup Money Made Easy gathers the best advice from the magazine’s pages, spotlighting celebrated entrepreneurs and inspiring stories. You’ll hear from: FUBU founder Daymond John, who mortgaged his family home for start-up capital—and built a $6 billion empire Makeup artist Bobbi Brown, who turned a modest lipstick line into a profitable 30-store enterprise Alexa von Tobel, who dropped out of Harvard Business School to launch the equity-magnate LearnVest.com Mark Cuban, Sallie Krawcheck, Max Levchin, and other founders who overcame financial obstacles on their way to the top Additionally, these stories include on-target tips that explain how to: Raise your first $10,000 in capital Power through the lean years Get friends and family to back you up Round up outside investors Go public or sell, while still staying in charge Reward people with great salaries and benefits Eliminate tax season surprises Grow without growing pains Cash flow problems are the number-one business killer. Whether you’re dreaming up a startup idea or knee deep in the craziness, learn to shore up your finances and safeguard the business.

Take charge of your business--every step of the way Are you so busy putting out fires in your business that you don't have time to build your dreams? Put down the fire extinguisher for as long as it takes to read this book, and you'll emerge with a feeling of control you haven't experienced since you started your business. Project management helps you plan for and react to every challenge, opportunity and problem facing your business--tasks as diverse as opening a new location, developing an ad campaign, hiring new staff and more. Project-management strategies will: Allow you to seize opportunities and solve problems Teach you to prioritize projects for the best results Reduce errors and improve your bottom line Implementing these project-management strategies will help you get the small hassles under control, leaving you free to focus on building the business of your dreams.

More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

The guide that helps you help others If you want to spend less time worrying about making ends meet and more time focusing on your nonprofit's mission, this is the book for you! We'll show you how to stay financially solvent by applying traditional business planning to the unique challenges of a nonprofit. This practical, easy-to-use guide: Enhances fundraising efforts and provides the hard numbers and measured outcomes your donors want to see Minimizes overhead and maximizes funds for your primary mission Extensive checklists, forms and work sheets make the business side a breeze so you can improve your organization and fulfill your mission.

New York Times bestselling author Donald Miller shares the plan that led him to turn his life around. This actionable guide will teach you how to do the same through journaling prompts and goal-planning exercises. There are four characters in every story: The victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, bestselling author Donald Miller uses his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning. He breaks down the transformational, yet practical, plan that took him from slowly giving up to rapidly gaining a new perspective of his own life’s beauty and meaning, igniting his motivation, passion, and productivity, so you can do the same. In Hero on a Mission, Donald’s lessons will teach you how to: Discover when you are playing the victim and villain. Create a simple life plan that will bring clarity and meaning to your goals ahead. Take control of your life by choosing to be the hero in your story. Cultivate a sense of creativity about what your life can be. Move beyond just being productive to experiencing a deep sense of meaning. Donald will help you identify the many chances you have of being the hero in your life, and the times when you are falling into the trap of becoming the victim. Hero on a Mission will guide you in developing a unique plan that will speak to the challenges you currently face so you can find the fulfillment you have been searching for in your life and work.

A Canadian bestseller, now revised and updated! Discover how to: Put together everything your business needs, from furniture to staff Establish an online presence for your business Write a winning business plan Keep your books balanced Stay on the right side of tax authorities An enterprising guide to becoming your own boss Hey entrepreneurs! Got an idea and need some straightforward advice on how to turn your dream into a reality? Let two experts show you how to turn your ideas into gold. Covering every aspect of starting, building, staffing, and running your own show, whether you're starting from the ground up or buying a franchise, this book paves the way to small business success. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.