Mastering the Marketplace

Mastering the Marketplace
Author :
Publisher : U of Nebraska Press
Total Pages : 258
Release :
ISBN-10 : 9781496204677
ISBN-13 : 1496204670
Rating : 4/5 (77 Downloads)

Synopsis Mastering the Marketplace by : Anne O'Neil-Henry

Mastering the Marketplace examines the origins of modern mass-media culture through developments in the new literary marketplace of nineteenth-century France and how literature itself reveals the broader social and material conditions in which it is produced. Anne O’Neil-Henry examines how French authors of the nineteenth century navigated the growing publishing and marketing industry, as well as the dramatic rise in literacy rates, libraries, reading rooms, literary journals, political newspapers, and the advent of the serial novel. O’Neil-Henry places the work of canonical author Honoré de Balzac alongside then-popular writers such as Paul de Kock and Eugène Sue, acknowledging the importance of “low” authors in the wider literary tradition. By reading literary texts alongside associated advertisements, book reviews, publication histories, sales tactics, and promotional tools, O’Neil-Henry presents a nuanced picture of the relationship between “high” and “low” literature, one in which critics and authors alike grappled with the common problem of commercial versus cultural capital. Through new literary readings and original archival research from holdings in the United States and France, O’Neil-Henry revises existing understandings of a crucial moment in the development of industrialized culture. In the process, she discloses links between this formative period and our own, in which mobile electronic devices, internet-based bookstores, and massive publishing conglomerates alter—once again—the way literature is written, sold, and read.

Literature in the Marketplace

Literature in the Marketplace
Author :
Publisher : Cambridge University Press
Total Pages : 358
Release :
ISBN-10 : 0521893933
ISBN-13 : 9780521893930
Rating : 4/5 (33 Downloads)

Synopsis Literature in the Marketplace by : John O. Jordan

This wide-ranging and innovative collection of essays addresses important issues in cultural studies and the history of the book. Multidisciplinary in approach, the essays consider different aspects of the production, circulation, and consumption of printed texts throughout the nineteenth century. Topics studied include market trends, modes of publication, the use of pseudonyms by women writers, readerships and reading ideologies, and copyright law; and the book examines a wide range of printed materials, from valentines, advertisements, illustrations, and fashionable annuals, to the more traditional literary genres of poetry, fiction and periodical essays. The authors under discussion include Dickens, the Brontës, George Eliot, Meredith, and Walter Pater. Contributors draw on speech-act, reader-response, and gender theory in addition to various historical, narratological, materialist, and bibliographical perspectives.

In the Company of Books

In the Company of Books
Author :
Publisher : Liverpool University Press
Total Pages : 302
Release :
ISBN-10 : 155849541X
ISBN-13 : 9781558495418
Rating : 4/5 (1X Downloads)

Synopsis In the Company of Books by : Sarah Wadsworth

Tracing the segmentation of the literary marketplace in 19th century America, this book analyses the implications of the subdivided literary field for readers, writers, and literature itself.

Idols of the Marketplace

Idols of the Marketplace
Author :
Publisher : Springer
Total Pages : 298
Release :
ISBN-10 : 9780312292690
ISBN-13 : 0312292694
Rating : 4/5 (90 Downloads)

Synopsis Idols of the Marketplace by : D. Hawkes

Postmodern society seems incapable of elaborating an ethical critique of the market economy. Early modern society showed no such reticence. Between 1580 and 1680, Aristotelian teleology was replaced as the dominant mode of philosophy in England by Baconian empiricism. This was a process with implications for every sphere of life: for politics and theology, economics and ethics, aesthetics and sexuality. Through nuanced and original readings of Shakespeare, Herbert, Donne, Milton, Traherne, and Bunyan, David Hawkes sheds light on the antitheatrical controversy, and early modern debates over idolatry and value and trade. Hawkes argues that the people of Renaissance England believed that the decline of telos resulted in a reified, fetishistic mode of consciousness which manifests itself in such phenomena as religious idolatry, commodity fetish, and carnal sensuality. He suggests that the resulting early modern critique of the market economy has much to offer postmodern society.

Race in the Marketplace

Race in the Marketplace
Author :
Publisher : Springer
Total Pages : 289
Release :
ISBN-10 : 9783030117115
ISBN-13 : 3030117111
Rating : 4/5 (15 Downloads)

Synopsis Race in the Marketplace by : Guillaume D. Johnson

This volume offers a critical, cross-disciplinary, and international overview of emerging scholarship addressing the dynamic relationship between race and markets. Chapters are engaging and accessible, with timely and thought-provoking insights that different audiences can engage with and learn from. Each chapter provides a unique journey into a specific marketplace setting and its sociopolitical particularities including, among others, corner stores in the United States, whitening cream in Nigeria and India, video blogs in Great Britain, and hospitals in France. By providing a cohesive collection of cutting-edge work, Race in the Marketplace contributes to the creation of a robust stream of research that directly informs critical scholarship, business practices, activism, and public policy in promoting racial equity.

The Manufacturers of Literature

The Manufacturers of Literature
Author :
Publisher : University of Delaware Press
Total Pages : 302
Release :
ISBN-10 : 0874137500
ISBN-13 : 9780874137507
Rating : 4/5 (00 Downloads)

Synopsis The Manufacturers of Literature by : George Justice

"The book combines an examination of the network of material conditions of authorship and publishing during the century with literary readings in order to explore the mutually constitutive nature of literature, the material forces that influence its production, and the social world of readers."--BOOK JACKET.

Literature, Money and the Market

Literature, Money and the Market
Author :
Publisher : Palgrave Macmillan
Total Pages : 243
Release :
ISBN-10 : 1349665258
ISBN-13 : 9781349665259
Rating : 4/5 (58 Downloads)

Synopsis Literature, Money and the Market by : P. Delany

Literature, Money and the Market: From Trollope to Amis, argues that literary institutions have been saturated with hostility to commerce and the market that goes back to Plato. It traces the division in English culture between the prestige values of the aristocracy and the material values of the commercial class. The book is a fresh look at both the representation of money in English literature, and the economic situation of writers.

Minor Characters Have Their Day

Minor Characters Have Their Day
Author :
Publisher : Columbia University Press
Total Pages : 278
Release :
ISBN-10 : 9780231542401
ISBN-13 : 0231542402
Rating : 4/5 (01 Downloads)

Synopsis Minor Characters Have Their Day by : Jeremy Rosen

How do genres develop? In what ways do they reflect changing political and cultural trends? What do they tell us about the motivations of publishers and readers? Combining close readings and formal analysis with a sociology of literary institutions and markets, Minor Characters Have Their Day offers a compelling new approach to genre study and contemporary fiction. Focusing on the booming genre of books that transform minor characters from canonical literary texts into the protagonists of new works, Jeremy Rosen makes broader claims about the state of contemporary fiction, the strategies of the publishing industry over recent decades, and the function of literary characters. Rosen traces the recent surge in "minor-character elaboration" to the late 1960s and works such as Jean Rhys's Wide Sargasso Sea and Tom Stoppard's Rosencrantz and Guildenstern Are Dead. These early examples often recover the voices of marginalized individuals and groups. As the genre has exploded between the 1980s and the present, with novels about Ahab's wife, Huck Finn's father, and Mr. Dalloway, it has begun to embody the neoliberal commitments of subjective experience, individual expression, and agency. Eventually, large-scale publishers capitalized on the genre as a way to appeal to educated audiences aware of the prestige of the classics and to draw in identity-based niche markets. Rosen's conclusion ties the understudied evolution of minor-character elaboration to the theory of literary character.

Borges and the Literary Marketplace

Borges and the Literary Marketplace
Author :
Publisher : Yale University Press
Total Pages : 380
Release :
ISBN-10 : 9780300251418
ISBN-13 : 0300251416
Rating : 4/5 (18 Downloads)

Synopsis Borges and the Literary Marketplace by : Nora C. Benedict

A fascinating history of Jorge Luis Borges's efforts to revolutionize and revitalize literature in Latin America "Nora Benedict's illuminating book is an essential contribution to the understanding of Borges' relationship to the written word. The portrait of Borges as writer and reader is now made complete with Benedict's exploration of Borges as editor."--Alberto Manguel, director, Center for Research into the History of Reading Jorge Luis Borges (1899-1986) stands out as one of the most widely regarded and inventive authors in world literature. Yet the details of his employment history throughout the early part of the twentieth century, which foreground his efforts to develop a worldly reading public, have received scant critical attention. From librarian and cataloguer to editor and publisher, this writer emerges as entrenched in the physical minutiae and social implications of the international book world. Drawing on years of archival research coupled with bibliographical analysis, Nora C. Benedict explains how Borges's more general involvement in the publishing industry influenced not only his formation as a writer, but also global book markets and reading practices in world literature. In this way she tells the story of Borges's profound efforts to revolutionize and revitalize literature in Latin America through his various jobs in the publishing industry.

The Marketplace (Book One of the Marketplace Series)

The Marketplace (Book One of the Marketplace Series)
Author :
Publisher : Circlet Press
Total Pages : 366
Release :
ISBN-10 : 9781885865564
ISBN-13 : 1885865562
Rating : 4/5 (64 Downloads)

Synopsis The Marketplace (Book One of the Marketplace Series) by : Laura Antoniou

First time in ebook form! A modern classic of BDSM-themed fiction. Follow the trials and tribulations of four aspiring slaves as they undergo training hoping to be accepted into The Marketplace. Under the firm hand of Grendel, the sharp eye of Alexandra, and the painful leather strap in the hands of Chris, these men and women will find some of their hardest challenges are within themselves.